Big Idea

The argument in one line.

Posting on YouTube every day works when you pick ideas by packaging first, script only the bones, film as if live, and upload before you can overthink it.

Who This Is For

Read if. Skip if.

READ IF YOU ARE…

A business owner who wants YouTube to feed leads and sales but can't figure out how to post consistently without a production team.
A creator stuck in perfectionism who shoots videos and then never uploads them because they feel not good enough.
Someone starting a channel who wants a concrete system for coming up with ideas, titles and thumbnails that people will click.

SKIP IF…

You already have a high-output, polished production workflow and want advanced editing or retention techniques.
You want a deep dive on tools and gear; the video covers gear in a few minutes and keeps it minimal.

TL;DR

The full version, fast.

Nolan Molt, 25 days into a daily upload challenge, separates content ideas from packaging ideas (the idea, title and thumbnail). The ideal flow is to package first, then script, film and upload; a quick flow of film-then-package is fine when time is short. He picks ideas with the 3C method (collect, condense, choose) and the yes test: is it clickable, does it attract the ideal viewer, can I make it. Scripts are bullet-point bones with a hook written word for word, a call to action at 10 to 30 percent, and a transition to the next video. Film like it's a live podcast, upload and schedule immediately, and skip tag hacks.

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Chapters

Where the time goes.

00:00 – 01:17

01 · Content ideas vs packaging ideas

Separates what you want to talk about from what people would click on.

01:17 – 03:33

02 · Quick process vs ideal process

Quick: film then package. Ideal: package first, then script, film, upload. Use both.

03:33 – 07:27

03 · The 3C method: collect

Three sources of ideas: niche outliers, outside-niche outliers, innovative ideas.

07:27 – 10:22

04 · Condense with the yes test

Clickable, attracts ideal viewer, can I make it.

10:22 – 11:43

05 · Choose and commit

Don't overspend on research; flops are cheap when you post daily.

11:43 – 14:46

06 · Scripting: bones and structure

Main points, examples, word-for-word hook, transition; CTA at 10 to 30 percent.

14:46 – 17:07

07 · Filming: mindset and gear

Film like it's live, use what you have, invest in a mic.

17:07 – 21:50

08 · Upload, accountability and the 30 day challenge

Upload immediately, a $1,000 bet keeps him honest, community challenge teased.

21:50 – 25:02

09 · Upload details and closing

Title and thumbnail match expectations, no tag hacks, post more to beat perfectionism.

Atomic Insights

Lines worth screenshotting.

Content ideas answer what you want to talk about; packaging ideas answer what people would click on, and they are two different questions.
Package first, then script, then film: starting from a title and thumbnail lets you reverse engineer a video people want to watch.
If you post daily, mix quick videos (film, then title) with ideal videos (package first); some quick videos outperform the planned ones.
Collect ideas from three places: recent outliers in your niche, outliers outside your niche, and innovative ideas nobody has made yet.
Low-supply ideas can be your biggest: one innovative video on Nolan's basketball channel hit 8 million views, the most on that channel.
The yes test has three questions: is it clickable, will it attract my ideal viewer, and can I realistically make it with the time I have.
Spending an hour on idea research can leave you no time to film, so choose the idea as soon as a good one shows up.
Posting daily removes the stakes: if a video flops, you post again tomorrow, and a base hit a few times a week is the goal.
Pick one video format and stick with it, ideally one that needs little editing, because daily posting cannot afford heavy edits.
Write the hook word for word, because on mobile the first sentences autoplay on hover and decide whether someone watches.
Put your call to action somewhere in the 10 to 30 percent mark of the video, after you've given some free value.
End by sending viewers to another video instead of saying goodbye; use YouTube's Best for viewer option if the next video doesn't exist yet.
Daily scripts should be bullet-point bones, not word-for-word text, because memorizing or teleprompting a full script daily is too hard.
Film like it's a live podcast and keep going when you mess up; reshooting every mistake kills a daily schedule.
Use what you have: a video shot on a laptop propped on pillows still reached 3,000 views, though a cheap podcast mic is worth buying.
Upload and schedule as soon as you finish shooting, because the gap between shooting and posting is where overthinking kills videos.
A consequence helps: Nolan owes a friend $1,000 if he misses a daily upload, which has pushed him to ship on discouraged days.
Tags and keywords don't matter; videos with no tags have reached hundreds of thousands and over a million views, so focus on packaging.

Takeaway

Package first, script light, ship the same day.

WHAT TO LEARN

Daily posting is sustainable when you decide ideas by what people would click, script only the bones, and upload before perfectionism gets a vote.

Treat the idea, title and thumbnail as one packaging decision and make it before scripting, so you are building a video people already want.
Collect at least three ideas from niche outliers, outside-niche outliers and original ideas, then filter with the yes test.
Choose quickly after research; an hour lost to ideas is an hour you don't have to film, and a flop costs only one day.
Pick one low-edit format and repeat it, so your effort goes into the idea and the delivery rather than post-production.
Write the hook word for word and everything else as bullets, with a call to action in the 10 to 30 percent range and a transition to the next video.
Film as if live, use the gear you have, and spend money first on a decent microphone since audio matters more than the camera.
Upload and schedule right after shooting, and add some accountability, such as a bet with a friend, to beat overthinking.

Glossary

Terms worth knowing.

Packaging: The idea, title and thumbnail of a video taken together, as distinct from the content of the video itself.
Outlier: A video that gets far more views than is typical for its channel, used as a signal that its topic or framing is worth adapting.
3C method: A three-step idea process: collect at least three ideas, condense them with a yes test, then choose one to make.
Best for viewer: A YouTube Studio end-screen option that lets the algorithm pick the next video to show each viewer.
Low supply: A topic that few or no videos cover yet, which can mean less competition when people want it.

Resources

Things they pointed at.

05:30productNolan Molt free school community (YouTube growth course, 60 minutes)

17:27toolOBS

17:27productSony FX2 camera

19:04productPodcast-style USB/XLR mic (about $35 to $50)

19:47productDJI Mic Mini

22:15toolChatGPT (titles and thumbnail text)

Quotables

Lines you could clip.

01:02

“Me sitting down and going, what do I want to make today, versus me sitting down and going, what would people want to click on? Those are two very different things.”

clean contrast, no setup needed→ TikTok hook↗ Tweet quote

10:22

“If it flops, guess what? You can post again tomorrow.”

short and reassuring→ IG reel cold open↗ Tweet quote

15:35

“I just need the bones of this thing up so that it is standing upright and then I can fill it in while I shoot.”

memorable metaphor for scripting→ newsletter pull-quote↗ Tweet quote

23:39

“There's no hack. It really is just focusing on your packaging.”

contrarian and direct→ TikTok hook↗ Tweet quote

The Script

Word for word.

Read-along

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metaphor

In this video, I'm going to share with you the entire process on how I'm able to create and shoot and upload every single day. The past 25 days I've been doing this, it's growing my YouTube channel, it's growing my school community. So I'm getting leads, I'm getting sales and people have been asking me how to actually make YouTube videos every single day.

So let's jump right into it. The first thing we got to go over is that there are content ideas and there's packaging ideas and these are very different and we need to separate them. Most people, when they're coming up with YouTube ideas, they're really thinking about content ideas.

They're asking themselves, is this something I want to talk about? Now, these are very quick to make, and we'll jump into that in a second. But what I want people to start thinking about is separately is how do you package these content ideas?

And when we think about packaging ideas, I usually think of these first. And this is where you think, is there a video idea, a title and a thumbnail that could perform well? That's very different than me just sitting down and going, what do I want to make today versus me sitting down and going, what would people want to click on?

Those are two very, very different things. And the ideal scenario is we start thinking and getting really good at coming up with good packaging ideas. Here's what the YouTube process looks like.

If you need to be quick, and I've certainly done this over the past 95 days, you first think about what you want to make. Content idea. Then you film it.

You then after you film it, you come up with the title, the thumbnail. This is what I call packaging. And then you upload it.

Now, the ideal way to do this is to first think of your packaging and come up with your packaging ideas up front before you even write your video or think of the content. So you can see here we package first, then we come up with the content. And then you film it and then you upload it.

That's ideal. And you're going to probably get more views if you do it that way. But if you're posting daily, you're going to have to do some that are quick.

You're going to have to do some that are ideal. And it's going to be a mixture of the two. So start with quick if you don't have a lot of time or if you don't have a library built up yet.

If you're just starting out, get your first 25, 30 videos up over that first month and just post quick videos where you come up with an idea, you shoot it, you upload it. That's totally fine. Do that.

Use the ideal process where you come up with the packaging ideas first when you're attempting to reach new viewers and you want to get more views. If that is really where you're at and that's what you're trying to accomplish, then use the ideal process and I'm going to break down what that looks like. The caveat is sometimes these quick videos can outperform your ideal videos and I won't share my screen actually, I'll just, but there's videos that I've made where I just had the idea and I shot it.

I uploaded it. I didn't think about the packaging. I didn't think about the title of the thumbnail and it did really well.

And so do both and upload more and you'll be off in good hands if you do it that way. As far as the quick videos, I'm not really going to dive into that because it's literally as simple as if you think of something that is helpful, shoot it, upload it. and then just come up with a simple title that accurately describes, like, don't overthink it.

It's not going to go viral. It's just going to be helpful. It's going to build up your library.

And sometimes it gets views. Sometimes it doesn't matter. Just like post those videos, post helpful videos.

What I want to write down is the ideal way to do it if you want to post daily videos that actually get views. And so we're going to go over here to the ideal process. So let's start with packaging.

So just to remind you, the ideal process is to package first, title, thumbnail, and then you would script your content, which we'll get to later, and then you would film it and you upload it. I'm going to cover all the steps in the video, but let's start with packaging. So packaging.

like I said, is your title thumbnail, but also it's the idea itself. So I actually had an idea which kind of stemmed from the title, which is why you should post on YouTube even when no one watches. This was my video from a day ago.

And I came up first with the idea in the form of the title. And then I didn't really have an exact thumbnail made yet, but I knew that it could be something like this. I ended up making that after.

I shot the video, which is totally fine. But if you can at least come up with like, here's the words or the that are going to be on the thumbnail. And this is like what the title is probably going to be.

This is my idea. My viewers would be interested in this. That's where you want to start.

So packaging is just coming up with the idea, title and thumbnail. That is the packaging. It's not the video itself.

So you want to use the 3C method if you want to come up. with better ideas that get more views, use the 3C method. This is what I do.

I start by just collecting ideas. And usually I do this about once a week. I don't do it every single day, but if I'm feeling stuck and maybe I came up with ideas yesterday, I don't like those ideas today, I'll come up with some new ideas.

The goal is to come up with at least three ideas. And there's three different ways you can do this. So number one, recent outliers inside my niche.

And recent is important here because you want to find video ideas that didn't go viral like a year ago in your niche, but that are like trending and getting a lot of views right now. Even better if it's like from a smaller channel or a newer channel, those are good signals. So that's what I'm looking at.

I can't even go in depth. I have some AI tools that I use. A lot of the people in my paid programs, I teach them how to do this.

And if you're interested, there's a link in the description. If you want to book a call, see if that makes sense for you. Or just join my free school community as well and come hang out with us over there.

But either one of those, come hang out. I would love to see how we can help you grow on YouTube. The second thing that you can do is outliers outside of your niche.

So I oftentimes might see an outlier that is in the productivity niche. Or for example, I saw a video recently and it was like 30 cheat codes. Let me just pull it up and I'll show you.

It was 30 cheat codes. I typed in 30 chat codes, which is great, but not what I'm going for. 30 cheat codes.

Cool. So you can see it right up here. And this is not my niche, right?

30 cheat codes to be every level of life. But it was an outlier. It got a ton of views.

It's a month old. I could turn this into a video idea on my channel. 30 cheat codes to be every level of YouTube.

Maybe I'll do that, right? It doesn't have to be 30. It could be 10.

It could be whatever. But taking outliers outside of your niche is a great idea. Now, the other one you can consider is innovative ideas.

And this is where you just come up with something that you think would do really well with your audience. It's not based on an outlier. It hasn't been done before.

Now on my basketball channel, when I came up with innovative ideas, I had one video get 8 million views, which was the most views on the channel. Sometimes those can be your best performing videos because they are like low supply. No one's made a video like this yet.

So it's very unique, which is good. Okay. So once you come up with a few ideas, at least three, then you can move into the second C and this is where you start to condense.

So I mentioned low supply. In a perfect world, your video idea has high demand, so people actually want it, and it has low supply. Now, when you have these three, five, 10 ideas written down, I usually have like a Google Doc where I'm writing them out.

I'm screenshotting different ideas or writing out my own ideas. Use the yes test. There's three questions, and if the answer is yes to all three, then you should just make the video.

First question, is it clickable? Is it interesting or desirable? If it's clickable, that is the point of coming up with the packaging first.

because then you can reverse engineer. People want to watch this video, click onto it. So then you can move into scripting it.

So that's like super important. The second thing is, will this attract my ideal viewer? And if it's, if your goal like me is to grow your business, this is like a must have.

And even if you're not trying to grow your business, you're just trying to build your personal brand. You want people coming back. You want to build up returning viewers and you'll grow faster on YouTube if you do that.

But you need to be intentional and not just come up with random ideas. It needs to attract the person you're trying to reach.

And then the third question is, can I actually make this video? When you're making daily videos, or even if you decide to make three videos a week, four videos a week, five videos a week. you have to realistically go, number one, do I have enough time to actually make this video happen?

Or number two, maybe this video idea is a really good idea, but I have to go interview five experts for whatever idea you came up with. And so you're like, I just can't even make this video right now with the time that I have. Or maybe you're like, it doesn't fit.

I don't know if I could script out this video and fulfill on the promise of it. So if the answer is yes to all three of those, Then maybe you had a list of 10 ideas.

Now you have like three ideas. Or maybe you came up with three and now it weeds out one of them. You got two ideas.

The third C is just to choose. So this is where you're going to pick the video that you're going to make. The warning is sometimes this is from experience over these past 25 days.

Too much time when coming up with ideas and research is going to leave you with no time to film. So you'll have to...

resort. I was like, what did I write there? You'll have to resort to a quick idea.

Meaning sometimes I'll just like spend, I'll end up wasting like an hour coming up with ideas. And then I'm like, now only have an hour left to make my video. So it's like this one I thought would be good.

I don't have time to do it anymore because I need to script it. It's like, I wish I just would have chose that video like when I was 15 minutes into my research. So if you feel like you have a good idea, but it's going to take a little bit of time for me, I'm just like, let me.

like here's, I said, choose the better idea. Even if it takes more work, just commit to it and make it the best you can in your lot of time. That's the thing is like you, if you're posting daily, you only have a certain amount of time.

So it's like, you have to get over the fact that I'm not going to make this video perfect. Even if it's a great idea, I can't make it perfect. I'm just going to make it, make it helpful and make it the best that I can.

And here's the cool thing about posting daily. If it flops, guess what? You can post again tomorrow.

That's like, one of the best things is I've gotten over the, uh, this idea of like, it has to perform. I have so many, I got an app at every single day.

I might get a base hit a few times a week, which is all I'm trying to do. Uh, okay. So that now you have your video idea picked.

The next thing you're going to do is you're going to move into the content. So once you've picked an idea, don't overthink it. There's a few things here.

There's different formats. So you can just pick one. And there's more even here, like vlogs would be one, right?

So you could vlog. There is yapping. There we go.

There's yapping. There's iPad drawing. I've done Loom videos, Notion videos, Miro videos, vlog.

There's all sorts of different formats you could choose. You just got to pick one, go with it. And at the end of the day, ideally pick one that requires not a lot of editing.

So if you're going to just yap to the camera, maybe you just don't edit. But if you're posting daily, pick a format and then rock with it.

Here's what the process looks like. And it's a little bit different from my script structure. So the process of actually me coming up and writing out my ideas is I usually start with the main points and I'll bullet point that.

And then what I do is I like to add examples and usually that's like a screenshot or I'll screen share a YouTube channel or cause I'm talking about YouTube, uh, growth and, but I want something visual and I want to make sure that like people can see it. So even like the iPad, this is a visual representation, representation.

So you can see what's going on. Um, So I'll add in examples.

And then after I have my main points, my examples in, I'll write my hook. And I like to write this word for word. This is the first few sentences of your video.

It's arguably the most important part of your video. On mobile, when people hover over your title and thumbnail, guess what? It automatically starts playing.

And so those first few things that you say actually matter a ton. It helps people decide if they should even watch this video. Um, and then, and then I like to write out my transition.

My transition is I finished my script. Okay. Where do I want to send them on the next video?

And usually that's bullet point. It could be word for word either, or, um, but that's what that is. So as far as the structure and the order of your script, this is what it should look like.

You start with the hook and then you, the call to action and the content can, you just want your call to action. If this is your video, you want your call to action somewhere in the like 10 to 30 % mark.

That's the goal. Your call to action is somewhere in there. So you could do it right after your hook.

I prefer to do your hook, give away some free value, then do your call to action. And I'm probably way past my 30 % mark. I don't know, but I'll do my call to action right now, which is that I have a free school community where I have a YouTube growth course.

inside of there teaching you how to actually get views. And if you want to watch that, it's a 60 minute, just straight to the point course showing you how to get people to click on your videos, how to come up with really good packaging. There's a link in the description and there's a bunch of other goodies in there.

But once you get inside, you'll kind of figure it out and see it. So check that out. If you're a business owner wanting to go on YouTube, that's going to be the place for you.

Okay. Call to action. You're going to do your content.

And then at the end of your transition, you're going to send them to another video. At the very end of the video, you are not going to tell them it's ending. You're not going to tell them thanks for hanging out.

Hey, please subscribe. You're not going to say any of that. You're going to say, now that you've learned this, you probably should learn this.

I made a video on it. You can click right here. Now, some of you are thinking, I don't even have a video posted or I don't have that video made that I should send them to.

That's fine. There's two things you can do. Number one, your transition can send them to on YouTube in the studio.

It's just called best for viewer. And you can just tell people, Hey, if you really enjoyed this video, I made another video. You'll probably like it.

It's on the screen. Click on that. Check it out.

See you over there. Then just use best for viewer and the YouTube algorithm will pick one for them. The other option is you do your call to action to the transition.

So you're like, Hey, you really should watch this video. And then you make that your next video. You just make it next.

Um, and then for the first 24 hours, if you're posting daily or, or even for a week, if you're posting weekly, that video might not be there. You just use the best for viewer. And then once you make it, you update it and add it in.

I've done that before. So that's totally fine. Um, at this point you should have a script.

And what I, one other thing I'll say on this is I prefer, like if you're doing, if you're uploading daily, you can't write out. scripts word for word and try and like memorize it and talk it to the camera or do a teleprompter it's just too hard like i prefer and this i'm just speaking for myself it's too hard for me i'll say um i prefer to just we're going to get into the shooting aspect of it but i prefer just have bullet points of knowing what i'm going to say until my script just needs to be a it's like the bones right all of the other stuff uh the organs and the skin and the clothes it's like All that stuff doesn't need to be on there.

I just need the bones of this thing up so that it is standing upright and then I can fill it in while I shoot. That's the whole idea. So that's content.

Next, we're going to go into filming and then uploading. So filming. Number one is mindset.

And then we'll talk about the practicals. So as far as the mindset of filming, I like to pretend it's a podcast or that it's live. So like right now I, uh, maybe we'll cut one or two things out, but like, I'm pretending this thing is live.

I'm pretending it's a podcast and we're just chilling. We're hanging out. I got my coffee and we take a sip.

That's good. And we keep going, you know, it's just like, it's live. We're not going to edit stuff out.

If I mess up. I'm just going to keep going. That mindset is so important for these daily videos, because if you try and reshoot everything where you mess up, it's going to take forever.

And also, I think people just like you being real and like people don't care if you mess up. It makes it more human, especially in this like AI world. I think people are fine with that.

So be you. I like to have fun. The more you can just have fun with it.

Like if you have your coffee and you know, you just make it a fun environment for you to shoot in, then you're going to do it for longer. And that's the goal. You want to just keep doing it.

And then lastly, I just like to think when I'm filming, sometimes I, if I get discouraged, I'm like, you know, if you start second guessing yourself, just be like, at the end of the day, is this helpful? That's my whole goal is like, I just want this video to help somebody. And I even in my head right now.

is I have someone from my content Academy in my head and I'm thinking like this video is for them. And so bare minimum, if this gets no views as I'm shooting, if I feel discouraged, I just go like, I'm trying to be helpful to that one person. And this video is going to help them because they wanted to know this.

Uh, okay. Practically I like to use this software called OBS. You Don't need to do this.

But basically I have my fx2 which is the sony camera right here Uh recording onto my computer instead of like onto an sd card and that gives me really small files so that I I can just shoot like an hour -long video and it's like three gigabytes, not like 60 gigabytes or whatever. So small files, it's manageable.

But here's the thing. Use what you have. I have videos where I've shot on my phone.

I've shot on my webcam. My parents were just visiting me and they were in my office. And so I was, check this out.

I actually, so I was working from our bathroom and then I was shooting videos. This is on our bed. I have no light.

So I just opened up the windows. i'm on our bed i'm on my knees my laptop is on like two pillows on top of my bed so you can see it like is shaking a ton because i'm like i'm touching the laptop while while shooting this video on like stacked pillows so and it's still got 3 000 views and it's still getting views so i just want to encourage you like use what you have you don't need a fancy sony fx2 you absolutely don't you just need whatever you got and i have another video where i've just shot on my phone completely unedited um well this one actually like you can literally see me pressing record i think and then at the end i like i reach forward and press stop there is zero editing this was shot on my phone front facing camera i'd even use the back camera which is better and it all worked out so use what you got i would invest in a good mic so I used this mic when I was in Arizona because I didn't have this setup.

And it is the only thing I don't like. I don't like the look of like this thing around it. That's just me.

But it like looks like this mic. I think it even sounds better. And this thing, you can plug it into your computer or you can plug it into XLR.

I think it was like 35 bucks, maybe 50 bucks. I'll put a link in the description. and it sounds so good and it removes all like the background noise because i have three kids i have a three -year -old two -year -old one -year -old and they'll often just scream well you can't hear them as much when when you're using a mic like this so invest in a little podcast mic if you do a setup like this or i use the dji mic mini for my iPhone videos or for some of those loom videos for my laptop.

And I'll just like hold it right here and it sounds super good. And I love using that microphone. You can clip it on your shirt, all sorts of stuff.

And then another, another practical thing too, is like, as soon as you shoot your video, upload and schedule it. Because then you avoid overthinking. So if you have to make a quick edit or whatever, like do it, but like get that thing up and scheduled as soon as you can.

Because there's times where I've shot videos and I overthink it. Is this good enough? Is it not good enough?

Whatever. And then I don't upload it. If you're going to post daily or just start posting more on YouTube, you have to avoid overthinking and posting more.

It will force you to not overthink when you have to get it out. One other note I would say on this. just on the whole uploading more thing is I have a bet going with my buddy Alejandro and I have to owe him a thousand dollars if I um I owe him a thousand dollars if I don't upload daily and there's been times I've been discouraged I did not want to upload but I would I even more did not want to pay him a thousand dollars so I shot it and that like that makes you Not overthink when you have to do it or else a negative consequence happens.

So maybe like find a buddy or actually I think what I want to do, I've had so many people who want to do this 30 day challenge as well. And people will comment that they either are doing it or want to do it.

And so I'm pretty sure we're going to do a 30 day challenge. Join the free school community if you want to get like first access. It's just going to be like with a small group of people who are serious.

It's not going to be for everybody. If you're like seriously want to do 30 days, whether it's upload daily or you just want to post. three times a week, four times, like you want to post more, join the school community.

And I think we're going to do like a four week just YouTube thing all together. So I got some cool ideas for it. It's still in the works, but join the community and that's probably going to end up happening.

So that'd be cool. Okay. Lastly, upload.

So this is usually, so once I shoot it, then I'll take like a screenshot to make my thumbnail. And then I usually have a title already, but I might come up with my title, a few more titles. I'll use ChatGPT for my thumbnails.

I have some AI prompts for different titles and for the thumbnail text. That's all inside of my paid program. I give all my students all the resources that I use for me and my clients.

But you could just like... You could just ask ChadGBT to come up with some different titles or whatever. And yeah, I'll kind of refine it there.

So as I'm uploading it, the main things I'm really working on is just like refining the title and then making sure the thumbnail is now good to go. And I'm just using AI to make those thumbnails. Typically, occasionally I'll make one super simple, just add text on screen.

but I'm keeping it simple. Sometimes I just do no thumbnails. I'll show you another example.

The thing is you want the expectations to be matched on your thumbnail title and your actual video. So sometimes like this one, for example, is I'm literally just talking for eight minutes. no editing.

And so sometimes a no edited thumbnail works because it's like they click on the video and this is exactly what it is. The reason, you know, sometimes I do like a loom recording video and it's like, this is, that's what it looks like. You get into the video.

It looks like that. You want it to match the expectations. You can get away with like adding some text on screen, even if you're doing a screen recording for sure.

And so it just depends, but I like to think through my title, think through my thumbnail as I'm uploading it to get it all good to go. And then lastly, really, there's no hack.

It doesn't even matter the tags, the keywords, all that stuff. I've gotten hundreds of thousands of views on specific videos, million plus views on videos with literally no tags. no keywords, no nothing.

There's no like hack. And I have a whole video on what you should be focused on anyways, like talking about how there is no hack, but really it's just like focusing on your packaging. So the thing is this, if you can upload more, you are going to get more views.

You're going to get more leads and you're going to make more money. I've been uploading more and getting over my perfectionism, getting over. like even this video, I feel myself being like, I wish it was better.

I wish I could reshoot it or do this or that. But it's like, I got a video to get out today. And my goal is just that it's helpful to somebody.

And at the end of the day, I know this is helpful for somebody. Even if I could have made it better, even if I could have done X, Y, Z, when you post more, you like force yourself to get over all those little, Alejandro calls them the yak yaks in your head, which is like, you know, those voices being like, this isn't good enough.

This is like. Well, I got to post today, you know, I got it's part of my challenge. So I would encourage you like if you're like, honestly, sometimes posting more on YouTube is easier than posting like weekly, like posting daily has been easier for me.

I'm not even kidding them posting weekly. And so I actually have a video I'm going to make about that. That's going to come out tomorrow.

So you can click on the screen. If you're watching this tomorrow, you'll see it. And I will see you guys over there in the next video.

Peace out.

The Hook

The bait, then the rug-pull.

Twenty-five days into a daily upload streak, Nolan Molt lays out the whole loop on one whiteboard: how he picks an idea, writes the bones of a script, films it like a live podcast and uploads it the same day.

Frameworks

Named ideas worth stealing.

04:45model

The 3C Method

Collect
Condense
Choose

Collect at least three ideas from niche outliers, outside-niche outliers and innovative ideas; condense them with the yes test; choose one and commit.

Steal forweekly idea planning

07:47list