27:25Lara Acosta · Talking Head
page 3 proves how to beat LinkedIn
A 27-minute takedown of the old LinkedIn playbook, backed by the platform's own engineering research paper.
June 6thThe argument in one line.
LinkedIn lead generation isn't one tactic but seven stacked plays, webinars, DM selling, lead magnets, borrowed audience, comments, sales posts, and masterclasses, that only work once consistent content has already built trust.
Read if. Skip if.
READ IF YOU ARE…
- A coach, consultant, or service provider building a client pipeline on LinkedIn who wants a repeatable system instead of random posting.
- Someone willing to post two to three times a week and have one-on-one DM conversations, not just publish and wait for inbound.
- A founder considering a webinar or lead magnet who isn't sure how to connect it to an actual sales conversation.
SKIP IF…
- You're looking for a single viral-post hack rather than a content-to-conversation system built over weeks.
- You have no existing LinkedIn presence and aren't willing to post consistently, most of these strategies assume that base already exists.
The full version, fast.
The video lays out seven LinkedIn lead generation strategies from a consultant who claims $3.5M in client revenue. Live webinars convert cold and warm audiences by teaching free for most of the session, then pitching in the last 20 minutes. DM selling follows a four-step warm-up (view profile, connect with no note, engage for a week, then message) and a three-part chat sequence, curiosity, a this-or-that question, a goal-or-gap question, before any pitch. Lead magnets lean on reciprocity bias and need a narrow problem, a built solution, strong packaging, and credibility proof. Borrowed audience, comment outreach, educational-to-sales posting, and free masterclasses extend reach and convert attention into direct conversations. Every strategy assumes consistent posting is already running underneath it.
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00:00 – 00:56
01 · Cold open + promise
Credibility claim ($3.5M generated via LinkedIn), the problem with generic LinkedIn advice, promise of seven proven strategies.
00:56 – 04:47
02 · Strategy 1: Live webinars
Pick a topic and date, post twice weekly split between emotional and educational content, run a 60-90 minute session that teaches free then pitches in the last 20 minutes; includes a 'Record Month LinkedIn Ecosystem' mentorship pitch (offer, marketing, funnel engines).
04:47 – 13:06
03 · Strategy 2: Selling by chat (DM)
Build an ICP list via LinkedIn search and competitor comments, warm leads through a four-step sequence (view profile, no-note connect, engage a week, then message), a three-part chat framework (curiosity, this-or-that, goal/gap), the 'Doctor Method' diagnosis, qualifying, following up, and closing with an offer document that outperformed a landing page by 80%.
13:06 – 19:44
04 · Strategy 3: Lead magnets
Reciprocity bias explained, five-step structure (narrow problem, build solution, package well, add credibility, base it on a real client result), delivery via email/DM with embedded CTA, and the LinkedIn-specific reach penalty for 'comment X for Y' posts.
19:44 – 21:11
05 · Strategy 4: Borrowed audience method
Attaching commentary to a trending topic or known person's post to borrow their credibility and attention, framed as social proof by proximity.
21:11 – 22:10
06 · Strategy 5: Comments for lead gen
Converting engagement from a borrowed-audience post into DM conversations by messaging everyone who liked, commented, or viewed the profile during the spike.
22:10 – 23:53
07 · Strategy 6: The sales post
A fixed weekly cadence of educational and lead-magnet content for three weeks before a direct sales post, using 'give, give, give, get' as the governing rule.
23:53 – 25:20
08 · Strategy 7: Free masterclasses in adjacent communities
Teaching a free masterclass or Q&A in someone else's community to demonstrate expertise live, pitching only at the end.
25:20 – 26:48
09 · Recap + mentorship CTA
Recaps the seven strategies and closes with an application pitch for a private mentorship program.
Lines worth screenshotting.
- A LinkedIn connection request sent with no note gets a higher acceptance rate than one sent with a message attached.
- An offer document beat a professionally designed landing page by 80% in a direct A/B test for booking calls.
- LinkedIn quietly reduces reach on posts that use the phrase 'comment X for Y,' a tactic that still works on Instagram and X.
- The first DM after a connection accepts should spark curiosity, not open with a pitch.
- Three to four weeks of pure educational content has to run before the first direct sales post, or it reads as cringe.
- Lead magnets work through reciprocity bias: giving away something specific and immediately usable makes the reader feel they already got a result before paying.
- Borrowing a trending topic or a well-known person's audience is social proof by proximity, and it raises perceived credibility without new content.
- A webinar should run 60 to 90 minutes, with the pitch reserved for the final 20.
- Sending a meme or mentioning a prospect's latest post restarts a cold DM thread better than a direct follow-up ask.
- When a post goes viral off a borrowed-audience tactic, the real leverage is messaging everyone who liked, commented, or viewed your profile during that spike, not the post itself.
Seven LinkedIn plays that convert attention into client conversations
WHAT TO LEARN
Every strategy in this video routes back to the same move: turn a post, a webinar, or a lead magnet into a direct conversation, then qualify before pitching.
02Strategy 1: Live webinars
- Live webinars work as lead gen when you teach fully for the first 60-75 minutes and only pitch in the final 20.
- Promote a webinar with two weekly posts split between emotional and educational angles until the event date.
- A sign-up page isn't required to start, a Zoom registration link or even a direct payment link can convert if the content delivers.
03Strategy 2: Selling by chat (DM)
- Build an ICP list for free by scanning your own content's commenters and competitors' comment sections, not just LinkedIn's search filters.
- Warm a cold lead through four steps before messaging: view their profile, send a no-note connection request, engage with their posts for about a week, then message.
- Open a DM with curiosity, not a pitch, followed by a low-friction 'this or that' question, then a goal-or-gap question, before diagnosing the problem.
- An offer document covering the service, pricing, and a booking link outperformed a professionally designed landing page by 80% in a direct test.
04Strategy 3: Lead magnets
- A lead magnet works through reciprocity bias, giving away something specific enough that the reader feels they got a result before paying anything.
- Narrow the problem before building the asset, a specific diagnostic beats a broad 'everything you need to know' guide.
- Packaging, not content quality alone, determines downloads, the visual, title, and call to action matter as much as what's inside.
- On LinkedIn specifically, 'comment X for Y' phrasing gets reach suppressed, so drop the lead magnet link directly in the post instead.
05Strategy 4: Borrowed audience method
- Attaching commentary to a trending topic or well-known person's post borrows their credibility and attention without needing new content.
06Strategy 5: Comments for lead gen
- When a borrowed-audience post performs well, message everyone who liked, commented, or viewed your profile during that window, don't let the spike go cold.
07Strategy 6: The sales post
- A direct sales post only works after three to four weeks of educational and lead-magnet content establishes credibility first.
- Rotate a fixed weekly content cadence, educational, lead magnet, story-led education, educational, before introducing a sales-angled post.
08Strategy 7: Free masterclasses in adjacent communities
- Teaching a free masterclass in someone else's community demonstrates expertise live, in front of an audience that didn't already know you.
- Pitch only at the end of a masterclass, after actually solving problems on camera, not before.
Terms worth knowing.
- ICP (Ideal Client Profile)
- The specific type of person most likely to buy, identified by role, company size, or behavior, built here by scanning LinkedIn search filters and competitors' comment sections.
- Reciprocity bias
- The psychological tendency to feel obligated to reciprocate after receiving something of value for free, used here to explain why specific, usable lead magnets convert.
- Social proof by proximity
- Borrowed credibility gained by attaching yourself to a trending topic or well-known person's post, rather than earning attention from scratch.
Things they pointed at.
Lines you could clip.
00:00
“These are the seven best LinkedIn lead generation strategies I have ever used and you can trust me on this because I've generated over 3.5 million dollars for my businesses.”
07:11
“You don't ask someone to marry you in the first date. So you shouldn't do that either with your leads on LinkedIn.”
11:09
“The offer doc outperformed by 80%.”
23:53
“I love this quote that says, give, give, give, get.”
Word for word.
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metaphoranalogystory
These are the seven best LinkedIn lead generation strategies I have ever used and you can trust me on this because I've generated over 3 .5 million dollars for my businesses using linkedin and just last month my software business clio crossed its first 200 000 a month and my consulting business made 50 000 all because i mastered each and every one of those strategies linkedin today is the most top tier platform to use to get clients industry experts have even confirmed this and every person that follows the right strategies agrees now the reality is that if you are anything like me you most likely hate or have failed at sales.
I personally just found all of it annoying and I wasn't about to do a hundred sales calls, but every single time I look for tips online on how to get leads, I find the typical, Oh, just optimize your LinkedIn profile or just leave thoughtful comments or post more. But you, my friends deserve. more than that.
So I am going to break down all seven strategies that I've used with proof they work one by one. This is how you'll never struggle to get leads ever again. First, we have the that every single one of the biggest entrepreneurs and business owners in our space are actually using.
People like Alex Ramosi, the $100 million launch, Iman Gaji, Jun Ju, Shelby Sapp, Cody Sanchez, each and every one of them are all utilizing this specific strategy to hit record m - and literally no one is talking about it. And the reason why I think this is top secret and underutilized is because I did deep research and watched every single YouTube video on lead generation and zero of them covered exactly this.
The thing is live webinars. Some of you may know them as live masterclasses, others may know them as live workshops. The term?
is webinars and this is essentially where you get a bunch of people in one zoom room strangers warm leads existing followers all at the same time live and to do this you need to pick a topic let's say how to scale your agency using ai in 2026 it has to be relevant to you your offer and your audience then you pick a specific date and you post about it on linkedin minimum twice a week until the webinar date the content then to promote it you split it between emotional con content just like this one and then educational content just like this one both of those posts have generated us thousands of signups organically to these live webinars now let's say I convinced you you like the title and you're ready to run your first one you need to make sure that your first webinar lasts around 60 to 90 minutes and for the majority of it you're essentially delivering on your promise and educating them completely for free now this is where the magic happens for the last 20 minutes you
going to pitch the implementation of what you just taught them. You can drop the link to the sales page. And if you don't have one, I have good news.
You can literally just drop a WAP link or a Stripe link so people can purchase if your webinar delivered and met their expectations. I did this literally multiple times back in the day where I couldn't afford a team to design my landing page, or I didn't even know what to say in that. so i just did the link mechanism so the quick process for this is that the title has to have an ideal transformation in it then knowing what you'll educate on so you know exactly how to market it and making a quick sign up page on zoom or a landing page if you have time and to promote it and make sure people come you're going to post two times a week every single week until the webinar happens using the two templates i gave you above and host the webinar pitch on the call, and the last thing, you are going to be sending one to three post -webinar emails to convert those who might have not bought yet or didn't buy live.
And real quick, there's a pattern I've noticed after helping over 3 ,000 business owners with getting clients on LinkedIn. The problem is always the same three things, confusing messaging, random marketing, and clingy sales. So I built a model to solve all of them at once, and I call it the Record Month LinkedIn ecosystem.
It's made out of three engines that work together to get you to your first or next record month revenue using linkedin and it covers the way you stand out from others in your market this is your offer engine then the exact way we attract leads this is our marketing engine and then the way you convert prospects into clients this is your funnel engine so if you like the sound of that i'm opening up some of my spots instead of my private mentorship it is a very small group of founders and entrepreneurs who are ready to implement this entire record month ecosystem into their business if that sounds like anything like you then the link is in the description for more details this strategy is ultimately how my software business clio crossed over a million dollars in revenue in less than a year and how i hit my first a hundred thousand dollar month ever and now you can do it too now LinkedIn lead generation strategy number two is the and will stand the test of time.
And that's selling by chat. But we're going to do this in a way where you can actually sell and not just get ghosted. For this, you're going to need one or two things.
Number one, you're going to have an offer document where you cover exactly what your service is, what the program is, and a link embedded into it so people can buy or at least book a call with you.
calendar, or being willing to email people so they can book a call with you directly. Now, by the way, with everything that I'm talking about and all of the strategies I am giving you, I am already assuming that you are at least posting content two to three times a week about your business. If you don't know how to do it well, or if you're doing it but you're not consistent enough, I'm going to drop two links right now for you to watch.
After this, you can get going with content. Now, to make this work, the first thing that we're going to do is that we're going to connect and find your icp you're going to find them through search you can literally filter on linkedin whether they are a ceo whether whether they're a marketer whether they run their own business etc you can literally do that for free without sales navigator on linkedin and another free way to do this that i used to use a lot and i still use now i would literally go to my competitors pages and i would scan through the comments make a list of those people that looked like my ideal clients i would say them to a spreadsheet and i would manually add their name and their linkedin link and then i would manually track them like a crm but manually and then i would reach out to them and make sure that i contact them and that made it super easy for me to understand who my ideal client was and never really lose them that's how i built my first icp list now once you have that list ready to go you're not gonna do anything yet you're gonna follow this step number one you're gonna view their profile most people who buy from you are most likely looking at who's viewing their profile we love that on
That is almost like something everybody does. So the first time they see you is probably going to be on their profile views. And that adds familiarity, which is a simple step.
What you're going to do next is you're going to send them a connection request with no note. This is actually a hack to get a higher acceptance rate. Data has actually proven this.
Step number three, you're going to like and comment on their content for a week after you connect with them. No message yet. Then step number four, after you've built that familiarity, you've built some rapport, they've seen you somewhere, you are going to make the first move.
and flirt with them in a way. And what I mean by this is the first message you send them should not be a pitch. You don't ask someone to marry you in the first date.
So you shouldn't do that either with your leads on LinkedIn either. Here's my three -part sale by chat framework that always, always works for myself and my clients. Number one, your first message needs to spark curiosity or familiarity.
So you can say something as simple as this. Hey, thank you so much for accepting my connection request. I'm curious, why me?
It's short, it's punchy, and it's funny. And they respond. And your next message should be a this or that question.
So you give them two options to choose from. Low friction and reveals their situation. Something like, I see that you do coaching.
Is it mostly one -to -one? or groups from that they're going to give you a very simple answer and this opens up this one opportunity being able to ask the goal or gap question so you ask what's the gap do you want to keep on doing one -to -ones or do you want to start doing group coaching or something else this is where they'll tell you where they actually want to be and that is critical information for you for you to then move to phase number two which is where you diagnose now that you understand their exact situation what they actually help with and what their pain points really are you can then become their doctor and i actually got this framework from my mentor richard moore who is the most incredible person at sales and conversion and he calls this the doctor method so for the next question you ask them something like what do you think that you need to do to get there And once they answer that, that is your key insight.
Because it's usually not what they actually need. It's what they think that they need. So from that conversation, they'll surface two to three things on top of their mind.
Maybe it's a problem. Maybe it's a solution. Maybe it's something else.
Your only goal right now in this stage of the chat sequence is to address every single one of those things so they can trust you more and see you as someone that has expertise. And then after, once every single one of them is kind of handled, you ask them, the help question.
So this is exactly one of the phrases that I used recently for one of my chat sequences. Have you had anyone audit your current situation and help you build a system so you're not burning out trying to manage it all? If they say yes, their momentum stops because they already have help.
But if they say no, that is your green line to then... pitch but before you do that you need to qualify them are they really a match for you and your business so ideally you want to have a gauge of what their timeline is what their budget really is if they're ready to actually work with someone else and then frame it as finding the right solution for them not really as a sales call obviously a nuance is required here not every conversation is going to be as straightforward as that sequence but the goal here is to get someone to tell you their goal or gap and i'm going to be completely honest here because i don't want to you some of these conversations might last a day, some of them might last a week until you kind of like give them the offer, and others may take a few weeks of following up.
And that's what business really is. But the idea here is that you're consistently doing this at least five to 10 times a day. So at least you have one close lead every single week by doing that exact same process.
Now, let's say the conversation was going well with one of them and you were like, yes, I'm so close to actually hopping on a sales call with them. But then they ghost you. So here's how you master the art of the follow up.
You can do this by literally just sending them a meme, mentioning their latest post after a few days of no conversation. or sending them a very valuable resource that maybe they mentioned that they needed before. Your goal here is to position yourself as a valuable asset, not as someone who's just trying to pitch them.
And then once there's clear buying intent, maybe they're messing you a little bit more. Maybe they're engaging with your content. Maybe they're recommending you to other people that shows clear buying intent, but you need to just handle some other objections.
So maybe they've already asked you like, okay, so how much do you charge? How do I work with you? What are your services?
For this part, you can literally just send them an offer doc that solves every single one of those objections because they have it right there and they can literally just read through it. It actually works so well. I was really surprised, but we actually A -B tested this recently.
We had a beautifully made, designed landing page. We had an offer doc on Notion that looks exactly like this. And then we also had a culinary link.
The offer doc outperformed by 80%. So it works. And the reason why I think these docs work so well, it's because of three very simple things.
Number one, the headline is incredible. It has a transformation. It has a benefit.
It tells them exactly what their ideal transformation is and how they'll achieve it working with you. Number two, most landing pages have a virtual sales letter, so a video. A lot of people on LinkedIn especially don't have the time to watch a three to 10 minute long video.
But when you have it on a document where it's very straightforward, what the benefit is, how you solve their problems, what the system looks like in the office, people are most likely to trust you and buy from you because you've already earned their trust and number three is a simple call to action in most landing pages or even on sales calls it's often hard to convert someone called because maybe you don't know exactly what their problem is or maybe because you don't know how to sell just like I did or I still do on sales calls so the process for me is you do steps one two three that I just showed you and then at the end you send them the offer doc that has a pitch or a keyword or link to book a call and that is pretty much all done for you and then all you have to do is close the lead and because i promised you that i was going to show you proof this is exactly what that flow looked like for me and one of my clients who i literally signed for fifteen thousand dollars in the dms we went from intention to sending the offer document to then conversion without a single sales call needed all right now for strategy number three we have lead magnets and honestly if i had to bet on something especially as a beginner
it will be this literally every single entrepreneur i know has one or multiple of these across their linkedin profile and even in their content a lead magnet for those that don't know is essentially when you give away a solution package it as a document a video or if you're tech savvy nowadays people are using ai prompts bots gpts and other tools the psychological reason why this works is very simple it's called the reciprocity bias and it's one of the oldest and most powerful forces in human behavior.
You give something away that is so specific and so immediately useful that the person consuming it feels like they just got a result before paying you anything. It is the perfect opportunity to demonstrate your ability to fix a problem and show your thinking behind it without having to hope. on a hundred sales schools and in this free exchange you get someone's email or a direct message from them because they wanted to ask for the resource directly and honestly even me as a marketer they work for me i've worked with so many people because i went and saw a lead magnet i really liked it and then i was like i really want to work with you so it works for example this lead magnet right here sold me on daniel i was funneled into his email list and today we've had him on our podcast i've had him on our youtube channel we literally send him clients all the time i talk about it all the time because his lead magnet was so incredible that i had no other option than one to reach out to him because he was so smart or we can even look at this lead magnet right here by paulo that i can't stop thinking about and the reason why i love these is because these
magnets don't just give you information it rewires how you see the person who made them these make a regular person on linkedin or any other social media platform to being seen as someone who has an expertise because they are capable of solving a problem so specifically and so viscerally well and then you have the proof right there and if you do lead magnet as well this makes you the person people think of first when they have a problem they need solving asap through how to structure them don't try to solve everything like an entire playbook on losing weight that is super broad and vague just focus on one narrow problem let me show you on step number one you're going to identify a narrow problem so it's not how to get fit instead you're going to say the three posture checks that show if you're storing fats wrong and how to fix it Step number two, you're going to create the solution.
A diagnostic template, a swipe file, a calculator, a free video guide. This has to be something that they can use immediately. Maybe a GPT, a Claude scale, etc.
Any of that can work. Step number three, and this is so important and it's a step that most people miss. Please package it well from the way it looks to the title of it, to the image that you'll be using to promote it.
Step number four, you're going to add credibility. So power words in the title, you show respect. you show testimonials, something like this is how Johnny went from 120 kilos to 80 kilos in lean muscle mass.
simple step number five to reduce all this conflict on what to say and how to structure it just base it on an actual solution that you've given clients or a question that you've answered in specific detail this is the proof for you instead of you having to wonder what your lead magnet should be about every single day and never posting one the easiest way to do this you just go to a sales school find the problems and solutions and take one of them and turn that into a beautiful lead magnet all right now let's move on to step number six because some of you might be wondering okay but How do I actually convert if I'm giving everything away for free?
This is how you do it. On your lead magnet, you should have a CTA embedded into your lead magnet. when someone downloads this free resource i .e your lead magnet they should receive the resource delivered via email or via dm in the email you should have a call to action for them to work with you or purchase another program or an extensive solution but when you do this through dms and this is why a lot of people on twitter and on linkedin love the comment x for y it's because people have to message you first which opens the conversation where you can start to use strategy number two i covered earlier this what i'm saying all of these strategies work incredibly well together and by the way the lead magnet strategy works incredibly well when it comes to maximizing your board appeal and reach while targeting your ideal clients one thing i want to remind you in this your lead magnet could be perfect it could be beautiful you could have recorded it in a studio whatever it is but if you don't know how to package it correctly no one will download it even if it's free the packaging of your lead magnet needs to cover three key things number one is the visual where you state exactly what the problem or solution is in the headline or you can show what's inside to increase curiosity and then lead people to actually download it
should tell people their problem or you finding a solution to that problem. Then third, you need a call to action. in the post don't just post the lead magnet and forget to put the link or a call to action i've seen so many people forget about this and then they end up manually sending the free resource without collecting an email or starting a conversation now for those that are new to linkedin i'm a bit against the comment x for y kind of like phrase that you'll see everywhere on the lead magnets maybe on instagram or on twitter it works well on those platforms but on linkedin they have actually blacklisted some of these top and keywords and I've been running tests on this and I share them in my private WhatsApp channel where I literally test all of these theories that people say they have a problem with.
So what I found in my brief research is if that you use the sentence of comment X for Y so I can send it to you LinkedIn will unfortunately reduce reach for that post. I've been dropping a bunch of these experiments that I've been doing on LinkedIn over the last few months and I'm only keeping it open for business owners who are serious about taking action.
So if you want to join that for free then the link is in the description. for you to join. So for now, to keep it super safe, just drop the link to your lead magnet, but don't forget to have an email capture page, please.
Now we're going to speed run through strategies four to seven, because these are more complimentary to the big three I just covered. LinkedIn lead generation strategy number four is called the world audience method. And I'm sure that you've seen this.
This is where you take a trending topic, breaking news, or a popular person in your niche and leverage their existing audience, their existing credibility, and their existing attention. and positioning yourself inside of it. This in marketing and psychology is known as social proof by proximity.
Credibility today is so hard to earn. So just borrow someone else's and gain it through your proof. Your perceived expertise goes up without you having to prove anything from scratch when you use this.
And I know that you've seen it. So this happens when someone uses a news article or a photo with a certain person of influence in a niche and they comment on them or the thing and then the post goes. extremely viral this tactic puts you in front of the right people because they are interested in the topic or the person or the problem you're talking about which is relevant to your business and niche one of my favorite clients harry who's literally built a multi -sex figure agency has done this in real time so let me show you above so the reason he used this was because he knew that people who needed his service follow me and also knew that i can't really work with them anymore so he invited me on a podcast distributed it everywhere and used it as part of his content flywheel to get authority and leads as a result again like i said this takes existing credibility and attention and an audience and puts you right inside of it so when you're using this method you are literally at optimal leverage the next thing that you need to do is simply have every section of your funnel mastered so your linkedin profile with links for people to work with you or book a call with you they post themselves with a call to action or a lead magnet and on top of all of that you can
use linkedin lead generation strategy number five which is comments this is specifically for lead generation not engagement so let's say the borrowed audience method worked for you and the post did very well there are some leads here and there but it's nothing insane well the next thing that you do is you take the person that liked commented and viewed your profile in that time and connect or message them leveraging strategy number two that i showed you so you send them a brief message being like hey i saw that you like this post i checked out your profile do you still offer one -to -ones or you do group coaching as well or something like that and then with just that one sentence you're in the funnel this works because this isn't called approach they've seen you they have built some trust with you and now know what you do so the sales process simplifies and if you don't believe that this approach works i am going to show you this post right here that converted me into a client and this video right here drove over a thousand leads for one of our clients so the proof is in the pudding ladies and gentlemen boring maybe but
it works now let's move on to linkedin lead generation strategy number six which is a simple sales post now this has to be built over time you can't just go from not posting at all to posting a hey buy this or i just launched this without any rapport or credibility being built through your linkedin content there needs to be some sort of like lead into it so for three weeks All you need to do is post highly educational content and lead magnet content and doing it right.
So three to four posts a week, breaking down problems, giving solutions in incredible detail, just like this one. So Monday, educational content, Tuesday, lead magnets, Wednesday, story -led education, and Friday's educational content. At week number three, you present people the implementation of the solution you've spoken about, and then you lead with a problem or a case study similar to this one.
this one and you use images and infographics as a key visual lever so people actually read your post and then the message lands even better. Throughout the post and even in your sales post, you mentioned that you built a solution or a mechanism for their problems and in a listicle, you explain the process. Then in the call to action, you ideally lead them into a webinar, a lead magnet or a sales page.
or even incentivize them to dm you for more details now this is by far the hottest strategy to implement for most people because of this aversion to sales content but if you earn the right to sell by giving so much value away for free it won't feel as cringy as it seems and let me give you a last reminder on this no one is going to promote your business better than you kings and queens so please just go into it earn the right to sell give educational content two to three times a week for a long period of of time and earn that right.
I love this quote that says, give, give, give, get. But for that to work incredibly well, you better prepare to lead up to that same sales post for 30 to 60 days. And lastly, the last LinkedIn lead generation strategy that I wish I did better actually is run masterclasses in adjacent communities or networks.
Here's what you're going to do. You're going to offer to a few people to kind of like teach for free, give them a masterclass or a Q &A on a specific topic that you might and then you're going to showcase live again how good you are or how skilled you are or how knowledgeable you are live in front of hundreds of people that could become your ideal clients.
Then near the end, you're going to mention that you have an offer or a solution or a system that solves the problems that you spoke about in that masterclass and they can connect with you. Maybe they can send you a message or like maybe they just follow you and then you can start combating them slowly through your content, through your lead magnets.
your webinar funnels, et cetera. So this all works together, but you need to make sure that you go to these masterclasses, being able to solve problems, not just talk about things. The worst thing that can happen is that you gain a new audience who might buy from you in the future, but the best thing, you get clients instantly.
I've seen this happen so many times with people that I invite into my community to talk about their expertise. They usually pitch at the end because I let them, and then they get two to three brand new leads to then convert them. just covered the seven best lead generation strategies I've ever used and what my clients are using to generate thousands of dollars from LinkedIn but if you wanted the best content strategy to write posts that make these seven work better and faster watch this video right here and then let me know which step of the seven you want a full breakdown on because I could talk about this for hours and if you're a founder with an existing business who's ready to take action on all of this here's what I want you to do I mentioned at the beginning of this video that I'm opening up a few private mentorship spots for a small group of people who want to implement the full record month LinkedIn ecosystem into their businesses so here's who I actually want to work with entrepreneurs who are serious about scaling who have an offer or are building one and who are willing to actually do the work required we don't accept people who aren't ready to commit and we don't work with businesses that we don't actually believe that we can genuinely help that's exactly why we now have an application process so if that sounds like you click the link in the description the process is simple you apply
then one of our team members will hop on a call with you. Then we'll learn everything about your business, understand where you're at, and then we'll figure out if this is actually a fit for both of us. But here's my promise to you, even if it's not a fit for whatever reason, we are going to leave you better than we find you.
That is a non -negotiable for me and my team. So go ahead, click the link, fill the application form, and then we'll see if we can actually help you hit your next revenue milestone. And I'll see you on the other side.
Bye.
The Hook
The bait, then the rug-pull.
The video opens on a claim built for trust transfer: 3.5 million dollars generated from LinkedIn, a software business that just crossed $200K a month, and a consulting business that made $50K last month, all credited to the same seven strategies that follow.
Named ideas worth stealing.
03:33model
Record Month LinkedIn Ecosystem
- Offer engine
- Marketing engine
- Funnel engine
A three-part model the creator uses to frame her own mentorship offer: standing out (offer), attracting leads (marketing), and converting prospects (funnel).
Steal forpositioning any service business's 'system' as three named engines instead of a list of tactics
07:25list
Sell By Chat framework
- Spark curiosity or familiarity
- This-or-that question
- Goal or gap question
A three-message sequence for opening a DM conversation without pitching on the first message.
Steal forany cold-DM outreach sequence
08:24concept
The Doctor Method
After surfacing a prospect's goal/gap, ask what they think they need to do to get there, their answer reveals what they believe they need, which is usually not what they actually need, and becomes the diagnosis to work from.
Steal forsales conversations and discovery calls
15:16list
Lead magnet 5-step structure
- Identify a narrow problem
- Create the solution
- Package it well
- Add credibility
- Base it on an actual client result
Step-by-step process for building a lead magnet that converts instead of just getting downloaded.
Steal forany free resource meant to generate email or DM opt-ins
How they asked for the click.
VERBAL ASK
25:26product
“if that sounds like you click the link in the description... apply... fill the application form”
Recurs at two points (the webinar section early, and the close), each time framed as a private mentorship for serious founders rather than an open offer, with an application gate instead of a direct checkout link.
MENTIONED ON CAMERA
FROM THE DESCRIPTION
PRIMARY CTAWhere the creator wants you to go next.
Visual structure at a glance.
