24:28Maria Wendt · Tutorial
How To Make $100 A Day With A $7 Product
A four-step breakdown of turning a $7 digital product into a $100-a-day income floor with upsells and daily Instagram Reels.
March 13th 2025The argument in one line.
Instagram now distributes reels to non-followers by default, so a near-zero-follower account starts every post at the reach percentage a large account needs a viral hit to reach, which makes follower count irrelevant to whether a digital product sells.
Read if. Skip if.
READ IF YOU ARE…
- You're starting a digital product or offer from zero audience and want a concrete content-plus-checkout plan rather than general encouragement.
- You already post reels but get little traction and want to know whether the problem is your footage, your caption, or your funnel.
- You're deciding whether to wait for follower growth before trying to sell, and want the actual reach math before making that call.
SKIP IF…
- You're not building on Instagram — the reach mechanics described are specific to that platform's reel distribution.
- You already have a warm, responsive following and are optimizing an existing funnel rather than starting cold.
- Your product isn't a low-friction digital purchase — this funnel is built around a cheap, instant-checkout front-facing offer.
The full version, fast.
The pitch: follower count stopped mattering once Instagram began pushing reels to non-followers by default. A creator with 500K followers still gets roughly 77% follower reach on an average post, while a 10-follower account starts near 100% non-follower reach on everything it posts — the exact reach a big account needs to go viral to reach. The plan is to post one reel a day using a fixed structure (short hook line, aesthetic non-talking b-roll, long looping caption), then send every viewer to one single link-in-bio destination: a cheap, low-friction 'front-facing' product. Stated benchmarks are 1-2% click-through from viewers to the bio link and roughly 6% conversion from click to purchase, with no follower requirement anywhere in the chain.
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00:00 – 00:43
01 · The 10-follower thought experiment
Wendt states her real following size, then poses the hypothetical: what would she do to sell a digital product if she woke up with only 10 Instagram followers left.
00:44 – 01:42
02 · Proof: $5K-$7K days on 936 followers
She names the myth that no followers means no sales, then cites a student earning $5,000-$7,000/day with only 936 followers, scaling the example down to a more realistic $50-$75/day benchmark.
01:43 – 03:10
03 · Who's teaching this, and the free book offer
Brief self-introduction and a pitch for a free 88-page guide covering the full digital-product framework, positioning this video as one section of that larger guide.
03:11 – 06:00
04 · Follower views vs. non-follower views
Core framework: accounts split reach between follower views and non-follower views. Her own pie chart is mostly follower views because her large following crowds out new-audience reach — which she reframes as a disadvantage, not a flex, and explains followers are now a vanity metric.
06:01 – 09:06
05 · The screenshots: 23% vs. 98% non-follower reach
Real Instagram analytics screenshots: a typical reel at 30,878 views is 77.1% follower / 22.9% non-follower; a viral reel at 8,005,996 views is only 2.4% follower / 97.6% non-follower — the reach ceiling a 10-follower account starts at by default.
09:07 – 14:41
06 · Anatomy of a good reel: hook, b-roll, long caption
Breaks down the repeatable reel format using her own viral post as the example: short hook line, aesthetic non-talking-head b-roll, and a long caption that drives loops. Pitches the InstaReady course for filming better b-roll on an iPhone.
14:42 – 16:17
07 · One link in bio: the $24 front-facing offer
Instructs sending every reel viewer to a single link-in-bio destination rather than a menu of links, and shows the checkout screenshot for her own $24 front-facing bundle of 24 mini-courses.
16:18 – 17:31
08 · The funnel numbers, and proof it isn't niche-specific
States the funnel benchmarks (1-2% click-through to link in bio, ~6% conversion to purchase) and cites two students outside the 'business' niche — an artist and a dog trainer — as evidence the funnel works regardless of topic.
Lines worth screenshotting.
- A creator with only 10 followers gets nearly 100% non-follower reach on every post, while a 500K-follower account averages roughly 77% follower reach on the same type of content.
- Going from 30,000 views to 8,000,000 views only moved this creator's non-follower reach from 22.9% to 97.6% — meaning a near-zero-follower account already sits at the reach level a large account needs a viral hit to reach.
- A large following can suppress discovery by new people, because the algorithm defaults to serving content to existing followers first.
- One student made $5,000 to $7,000 per day with only 936 Instagram followers, used as proof that the followers-to-sales relationship isn't linear.
- The reel structure that repeats across high performers: a short hook line, aesthetic non-talking b-roll footage, and a long caption designed to make the post loop.
- Longer captions increase in-post loop counts, and loop count is read by the algorithm as a signal that the content stops people from scrolling.
- The gap between reels that convert and reels that don't is almost never the words — it's footage quality: lighting, location, and small physical details.
- A caption's opening line is the entire hook available to a cold viewer in-feed, so it has to carry all the curiosity before anyone taps to expand.
- A single link-in-bio destination outperforms a bio with multiple links, because it removes the extra decision a viewer with no context has to make.
- Stated funnel benchmarks: roughly 1-2% of reel viewers click through to the link in bio, and about 6% of those clicks convert into a purchase.
- A cheap 'front-facing' bundle product exists specifically to be the first purchase a stranger with zero trust in the creator can make.
- The two student examples cited (an artist and a dog trainer) were chosen deliberately from outside typical 'business' content, to show the funnel isn't niche-dependent.
Small accounts already have the reach big ones need to go viral for.
AUDIENCE MATH
Instagram now pushes reels to non-followers by default, so a 10-follower account starts every post at the reach percentage a 500K-follower account needs a viral hit to reach.
01The 10-follower thought experiment
- The core question worth asking about any platform tactic: would it still work if you started with zero social proof?
- Treating 'no followers means no sales' as a limiting belief to test against real numbers, rather than accepting it as fact, is what the whole argument hinges on.
02Proof: $5K-$7K days on 936 followers
- A single case of $5,000-$7,000/day on 936 followers is evidence the ceiling is higher than assumed, not a typical outcome.
- Scaling the extreme example down by 10x to $50-$75/day is offered as the more realistic target, and matters more than the headline number.
04Follower views vs. non-follower views
- Every account splits reach between follower views and non-follower views, and which one dominates depends entirely on how large the existing following already is.
- A large following can work against reach to new people, since the algorithm defaults to serving content to existing followers first.
- Follower count no longer gates distribution the way it used to — the platform now serves content to non-followers by default, flipping the incentive for small accounts.
05The screenshots: 23% vs. 98% non-follower reach
- A typical post from a 500K-follower account still reaches only about 23% non-followers, while a small account's typical post reaches close to 100% non-followers without needing to go viral.
- Going viral (8M views) only pushed one account's non-follower reach to 97.6% — almost exactly where a near-zero-follower account starts on every single post.
06Anatomy of a good reel: hook, b-roll, long caption
- A repeatable reel structure: a short hook line, then aesthetic b-roll with no scripted talking, then a long caption underneath.
- Caption length is a mechanical lever, not just a writing choice — longer captions increase in-post loop counts, which reads as watch-through behavior to the algorithm.
- Footage quality (lighting, location, small physical details) is repeatedly the actual differentiator between reels that convert and reels that don't, not the words used.
- A caption's opening line functions as the entire hook, since it's the only text visible before a viewer taps to expand — it has to carry all the curiosity on its own.
07One link in bio: the $24 front-facing offer
- A bio with one single destination link converts better than a bio with multiple links, because it removes the decision a cold visitor has to make about where to go.
- A low-price 'front-facing' bundle product is designed specifically to be the first purchase a stranger with zero trust in the creator makes.
08The funnel numbers, and proof it isn't niche-specific
- The stated funnel benchmarks: about 1-2% of reel viewers click through to the link in bio, and about 6% of those clicks convert into a sale.
- None of this funnel requires an existing following — it's described as working identically whether a viewer is a follower or not.
- The examples cited (an artist, a dog trainer) are chosen specifically from outside typical 'business' content, showing the reel-to-link-in-bio funnel isn't niche-dependent.
Terms worth knowing.
- Non-follower views
- Views on a post that come from people who don't already follow the account — driven by algorithmic distribution rather than an existing relationship with the creator.
- Front-facing product
- A low-price, low-friction offer designed to be the first purchase a stranger with no prior trust in the creator makes, before any higher-ticket offer is introduced.
- B-roll
- Footage of the creator not speaking to camera — walking, doing an activity, in a setting — used as the visual background under a caption instead of a scripted talking-head clip.
- Hook caption
- The first line of an Instagram caption, the only text visible in-feed before a viewer taps to expand — functions as the post's entire written hook.
- Reel loop
- A replay of a reel within the same viewing session, often driven by a long caption that keeps a viewer reading while the video repeats, counted as engagement signal by the algorithm.
- Link in bio
- The single clickable link in an Instagram profile's bio section, used here as the sole destination for driving reel viewers to a checkout page.
Things they pointed at.
Lines you could clip.
00:44
“It's a fun question, right? I get it a lot because I think what a lot of people believe, the myth that a lot of people believe is that if you have no followers, you can't make money, and nothing could be further from the truth.”
01:07
“5,000 to $7,000 per day with 936 Instagram followers.”
04:28
“This is actually the dream in my mind as someone that has a really hard time reaching new people.”
05:12
“But now followers is just a vanity metric. It's literally nothing more.”
16:06
“About one to two percent of the people who see your reel are going to click your link in bio.”
16:15
“About six percent of the people who click my link in bio purchase. That's a 6% conversion rate.”
Word for word.
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metaphorstory
00:00So I have a pretty big audience. I've got probably a little over a million followers between all my platforms. Just had half a million on Instagram.
00:07I have a massive email list. I have a massive Facebook group, and it's nice.
00:11It's very helpful when you're trying to sell digital products or really, frankly, anything. It's nice to have an audience. It objectively makes it easier.
00:19But what happens if, let's just say, hypothetically, I woke up and I lost my entire audience, or what did I do before I had an audience? What do you do, and how do you make money?
00:30How do you sell digital products without an audience? So if I woke up and I lost all my followers, I don't even like to say that out loud, but if I woke up and I lost everything and I just had 10 Instagram followers left, what would I do?
00:44It's a it's a fun question. Right? I get it a lot because I think what a lot of people believe, the myth that a lot of people believe is that if you have no followers, you can't make money, and nothing could be further from the truth.
00:57I I've shared this testimonial before because it's such an it's almost like an extreme example, but it breaks the limiting belief. Um, one of my students, Janelle, she makes 5,000 to $7,000 per day with 936 Instagram followers.
01:13So that's extreme. Right? Let's just say you're doing, you know, a tenth of that, and you're doing $507,100 dollars a day with 900 followers.
01:22Or even, let's just say, take off another zero, and you're doing $50 a day to $75 a day with an audience of less than a thousand people. That's still those are still really good numbers. I share her example of she does an average of 5,000 to $7,000 per day to show you the, like, extreme end of that, but just understand that you think audience equals sales and nothing could be further from the truth.
01:47And so what I wanna do is walk you through exactly what to do if you don't have an audience. And if I woke up tomorrow and lost everything with the knowledge that I have in my brain, what would I do to get sales? Fundamentally, no audience, no problem.
02:02So we're gonna go over some stuff on the iPad here. Um, just in case you don't know me, my name is Maria Went.
02:10I have sold millions of dollars in digital products. I literally wrote a book on how I made $11,000,000 selling digital products.
02:17I've actually made $12,000,000 now. If you want a free copy of this book, by the way, this is the complete guide to coming up with a digital product, to making your digital product go viral. Um, just tons of stuff on marketing it.
02:28It's got all kinds of stuff in it. How we get sales within, like, twenty four hours. I'll send you a free copy.
02:33Just fill out your info down below. Um, if you look in the description, there's a little link. I'll send you a free copy of my book.
02:39It's very helpful. People love it. Um, basically, the complete guide to building automated business.
02:43What we're gonna do here in this video is go into one part of what's in this book. So this is sort of the, like, okay. I wanna market my digital product, and I wanna market it on Instagram, but I don't really have an audience.
02:56We're gonna go into that in this video. But if you want a full complete guide, highly recommend it.
03:01This is, like, what I wish I knew and definitely didn't. My first year of doing this, made $63. That's how little I knew.
03:08So everything I wish I knew. Okay. If you have an audience, you leverage follower views to make sales.
03:17Right? Like, so for me, my followers become my buyers.
03:24If you don't have followers, what do you do? If you don't have an audience, you leverage non follower views.
03:33Okay? So looking at this here, this is non follower views.
03:38I'm gonna pull up some actual graphs in a minute here. Non follower views, and this is follower views.
03:45K? My pie chart looks exactly the opposite of this.
03:51So my pie chart, and we're just gonna quickly fill this in, looks mostly pink.
03:59Let's see. I put a lot of work in the other end. Mostly pink, and then a tiny bit of purple, which is my non followers.
04:06K? That's because I have so many followers. I am not reaching non followers.
04:12You don't understand what and we're gonna get into, like, the kind of content to create and and more specifics. But just fundamentally understand that when you don't have an audience, you're not leveraging your audience.
04:24You're leveraging non follower views. And so in my mind as someone that like, I have a really hard time reaching new people because my followers see my content.
04:39I have so many followers. It's actually kind of a problem because my content doesn't get put in front of new people. You don't have that problem.
04:47If I woke up and I only had 10 followers, essentially, a 100% of the views I'm getting is going to be in front of non followers, which means you're constantly reaching new people. That's such a gift, and you're just not thinking of it that way because you're focused on followers, which used to matter back in the day when, um, like, content was only shown to followers.
05:12But now followers is . It's literally nothing more. It's just to say, oh, I have a half a million followers.
05:18I'm so great. But people all the time get better real views than me, reach more people, make more money, and they have they're reaching non followers.
05:30And so the and the and that's such a gift that you have as a new content creator that I certainly didn't have back in the day when the algorithm relied on your content being shown to followers. And so it really mattered how many followers you have because the only people that you could ever reach were followers. And so it's a completely different way of doing things, and it's to your advantage as a small person just getting started, like a small content a small account or a content creator just getting started, that is to your advantage.
06:01So I wanna show you, um, let me turn off the iPad here, and I wanna show you kinda just some screenshots so you know what I'm talking about. And then I'm gonna talk about the exact kind of content, um, you need to create here.
06:14So let's turn on these screenshots. Um, let's see here. Give me one sec.
06:19Okay. So this is a reel that I just did recently. I think, like, yesterday or yesterday, I I just clicked on my Instagram account and grabbed it.
06:25It's very average. This is a very average reel for me. Um, 30,000 views.
06:30I'd say, like, 30 to 40 is, like it's a decent view for me. My I put out a ton of content, so I get millions and millions and millions, like, 15,000,000 views per month on average.
06:41So on average, I'll get 15,000,000 views per month, but an average piece of content gets, like, 30,000. And for me, this is the first one I went into and reached 22% nonfollowers.
06:54I'm happy about that. Usually, on average, like, 80% of my views are coming from followers. It makes sense.
07:01Right? I have 500,000 followers.
07:04And so this is a typical this is what it typically looks like for me. So you can see here my little ring is mostly pink.
07:12When you do this on an Instagram account and you make good reels, which is the second part of this equation and what I'm gonna go into, I'm gonna show you what I mean by making good reels that actually can get reached by non followers, and I'm gonna show you give you like, show you point you in the direction of some resources to help you make better reels.
07:32You your stuff is gonna be basically a 100% purple. Right?
07:36I only get a 100% purple stuff when my reels go viral. So this is a reel I had that went viral recently.
07:43It got 8,000,000 views, and you can see here it has that full purple ring. Right? But I have so many followers that I only I have to make a really, really, really good piece of content in order to have nonfollowers see it.
08:00You can just make a good piece of content and have nonfollowers see it. And if you make just a good piece of content, not a really, really, really good piece of content, but just a good piece of content, it's gonna get pushed out.
08:11Essentially, you are leveraging Instagram's platform to make sales. Let me fix that. Um, so I'm waiting on a very important call, so I can't mute my phone.
08:20Otherwise, I totally would. So sorry about the notifications. Um, Yeah.
08:24Sorry. It's just gonna have to happen today, guys. Sorry.
08:26I'm waiting for an important call, I've already missed it once, and I gotta keep my phone on. So bear with me with the notifications. I I find them just as annoying as you do.
08:35So when you have 10 followers, every view that you get is a non follower view. However, if you want to get it's not just enough to make reels.
08:44I realized that I would tell people make reels. People would make reels over and over and over again, and they would see no results, and they would get no sales.
08:54And then I went and looked at their content. Was like, oh, these aren't good reels. And it's hard to say that.
08:58Right? I I you don't like to hurt people's feelings, but at the same time, you want them to have the results they want. So it's not just enough to make reels.
09:04You have to make good reels. And it's actually not that hard to make good reels. I wanna show you the kind of reels that you need to make here.
09:13So we're gonna share your screens, and I'm gonna go to my Instagram account, and I'm gonna show you the, like, exact format of the reels you need to be making specifically to be bringing in nonfollowers, specifically to be making sales. I'm gonna kinda walk you through this process here.
09:26Okay. So going to my Instagram account here.
09:31Okay. So this is the kind of oh, this is the one that went viral. We'll just use this one as an example.
09:36So it's the exact same format. I do this for all of my reels that are like this.
09:42You can see here, um, most influencers won't admit this but. So it's the hook, one little line.
09:49Right? Do you notice how this is so simple? This is footage, little hook, and then a very, very, very long caption.
09:58K? So the more people read the caption, the more the reel loops. You can see how this reel is looping over and over again.
10:06That counts as views, and more importantly, it tells Instagram that you make content that causes people to stop scrolling.
10:15So these kind of reels rely on good footage.
10:22Now this is shot with an iPhone. All this footage is shot not the studio reels, but all this footage is shot with an iPhone. Right?
10:28This is shot with an iPhone. You see here it's these are very simple, very, very simple reels.
10:36Now if you want, I have a resource. I'll put a link to in the description, but, um, you can create very cinematic videos on your iPhone.
10:46I am not good at video stuff at all. I just know how to make really good cinematic videos. This is not the page I wanted to show you.
10:52Hold on.
10:55Let's see here. Insta called Insta Ready, but it's not this page.
11:01Insta Ready. Insta Ready.
11:07Here we go. This is what I wanted to show you. Oh, I already had it pulled up.
11:10That's why. I like, I knew I pulled this up. So you can film cinematic reels with your phone.
11:17Um, and I feel like the when I go to review a student's content, it's not the words they're saying that aren't good.
11:25It's their video footage. It's kind of immature. And I feel bad saying that, but that's the truth.
11:32And so what we need to do is figure out how to make aesthetic looking b roll. That's what this is called, where it's background roll b roll.
11:39Footage of you where you're not saying anything. Footage of you where it's not a talking head. It's this it's the little things that's how you do the lighting.
11:47It's how you how you shoot yourself. It's the locations you choose. It's knowing how to find aesthetic locations even if you feel like you live in a location that's not aesthetic.
11:59All of this matters so much. Um, and this is the only sort of, quote, unquote, effort that you and you're gonna need to put into, um, your content.
12:11You don't really have to put a ton of effort into the text or even, like, the editing. Like, if we go back to this, like, this isn't this isn't it's, again, clearly shot on an iPhone.
12:21My sister's old ass iPhone too. She needs to get she got a new phone finally, but she need when she shot this, she need to get a new phone. And it's just a little bit of text.
12:27So there's no effort here. There's no effort in the editing. Um, we're gonna talk about the caption in a second here.
12:32The effort is in the intentionality behind the footage, and that's what I do teach you in this course, the InstaReady. Again, it's totally optional.
12:41You can just shoot yourself if like, again, you can do it yourself, figure out if you want to. It's totally fine. Um, but I'll point out a couple of things in this footage alone that matters.
12:51So, obviously, the bag, that's a lot of social proof. The bracelet actually matters too. It's not an expensive bracelet, but it helps.
12:57Being on the plane matters. Um, the the fact that I'm like, the movement where I'm putting my phone away and I'm so I'm doing something on my phone, but then I'm doing something different where it's not just footage of me on my phone.
13:09It's footage of me, and then I put it away. That matters too. Um, Oh, I love the way my nails were in that, by the way.
13:15So, again, this is what I teach you in that course. It's this is the only part of the footage that or the only part of, like, this b roll style that people mess up.
13:24They get the text right. What they're talking about is good. The editing is good.
13:28The music they choose is good. It's literally the video content that sucks, which is why I made that mini course was because so many people weren't doing it well. So the second thing is with the long caption.
13:40Like I said, there's it's really hard to mess this up as long as it's long. Um, the little bit here, this is like your hook caption.
13:51This matters a lot. Right? Because if you're I don't know if I can do it here, but if you're doing this in the feed, you know how you can, like, see that first sentence in the feed?
13:59That's what gets people to read. And if you've got them to read the first bit, they're basically hooked. So that's why it's called a hook.
14:06And so this little thing here matters. Make this really intriguing. Make this really curiosity provoking.
14:12But after that, people generally, in my experience, they just read. They're interested in reading. They I read Instagram captions all the time.
14:18You read Instagram captions all the time. Um, and so the the video footage must stop them in their tracks, and then the hook here gets them to read.
14:30These reels work super well. I have students going viral all the time. They're not professional video editors.
14:35They're not tech savvy. I'm not tech savvy. They're just they have good video and then a good hook.
14:43Then what I wanna do is oh, they have the last thing. Okay. Hang on.
14:45So this is what I also wanna show you. This is, like, the last step in the process of this. So taking a step back, we woke up with 10 Instagram followers.
14:54We're making good reels. Make about one a day.
14:59That would be my advice. The last thing that you need to do is make sure that your link in bio is a link to one thing.
15:07Right? So a lot of people's links and bios are links to multiple things. You wanna make sure your link in bio is directly to the product that you're selling.
15:13So in my case, my link in bio is to my 24 business courses for $24. This is, like, my signature product. Everybody loves it.
15:21It's a product I'm it's like a called a front facing product. Um, and so what this is basically for me is it's 24 business courses bundled up into one bundle that you get for $24. So it's basically like a dollar a course.
15:32Here's how this works. Let me get my iPad back up and just kinda show you, like, how this all comes together and works. It's a lot of moving pieces today.
15:41Okay. Hang on. Okay.
15:43Let's do Maria's iPad.
15:49Yeah. Cool. So this is how this works.
15:56So someone this is the pathway a customer will take even if they're not a follower. Okay?
16:03They're gonna see a reel of yours. About one to 2% of the people who see your reel are going to click your link in bio.
16:15And then for me, about six percent of the people who click my link in bio purchase. So that's a 6% conversion rate.
16:25None of this requires followers. We'll just do a red.
16:30No followers needed. You do need to create good reels, but it's not hard.
16:37It just requires eye catching footage and a good hook. That's not hard. I have students who are twice my age, quite literally, doing this, who aren't tech savvy, people who are in any industry.
16:50Right? Like, I'm in a the next video I'm filming, I'm talking about two students.
16:55Brooke just hit a million dollars in her business, and she's an artist. Another student I'm talking about, Courtney, is a dog trainer.
17:01So you don't have to be in, like, business related industries, um, to do really we're talking, like, a million dollar product. Brooke's course is a million dollar product.
17:10Dog training. Right? Like, these are not business related topics.
17:14These aren't people who are born being comfortable on camera. These certainly aren't people who are, you know, born knowing what to do.
17:20Um, if you want a step by step guide that goes into each one of those the steps here on the screen even further, watch this video next.
The Hook
The bait, then the rug-pull.
Maria Wendt opens by naming the exact advantage most creators think they're missing — a million-plus combined followers — then spends the next seventeen minutes arguing it's not the advantage it looks like: the reach math on Instagram now favors the account with nothing.
Named ideas worth stealing.
03:11model
Follower Views vs. Non-Follower Views
- Follower views: reach driven by an existing audience
- Non-follower views: reach driven by algorithmic distribution to strangers
A pie-chart model splitting any post's reach into follower views and non-follower views, used to argue that a small account's near-100% non-follower split is structurally better for finding new buyers than a large account's follower-heavy split.
Steal fordiagnosing whether a content strategy is actually reaching new people or just re-serving the existing audience
09:47list
The Anatomy of a Sales Reel
- Hook line (the only text visible before a viewer taps to expand the caption)
- B-roll footage (aesthetic, not a talking-head script)
- Long caption (drives in-post loops and read-through)
The three-part structure Wendt says repeats across every high-performing reel she or her students post.
Steal forany single-person account trying to standardize a repeatable reel format
15:39model
The Non-Follower Funnel
- Reel view (no follower requirement)
- 1-2% click the link in bio
- ~6% of clicks convert to purchase
The stated end-to-end conversion chain from a stranger's reel view to a completed sale, routed entirely through a single link-in-bio destination.
Steal forestimating how many views are needed to hit a sales target with a cold, no-audience funnel
How they asked for the click.
VERBAL ASK
15:06product
“you wanna make sure your link in bio is directly to the product that you're selling”
Ties the entire content strategy directly to a single checkout destination — the $24 front-facing bundle — rather than a generic 'link in bio' plug, so the CTA is inseparable from the lesson itself.
MENTIONED ON CAMERA
FROM THE DESCRIPTION
PRIMARY CTAWhere the creator wants you to go next.
Visual structure at a glance.
