Taki Moore coaches two doctor-coaches on raising the baseline of a salesless $60K program so it sells between workshops, not just during them.
Posted
today
Duration
Format
Interview
educational
Views
1.2K
25 likes
57 · 43
Big Idea
The argument in one line.
A salesless offer sells all month, not just at workshops, when every micromagnet hands the prospect a small win and then points to the obvious next step into the program.
Who This Is For
Read if. Skip if.
READ IF YOU ARE…
A coach or consultant selling a high-ticket program who gets most sales in spikes around a workshop or launch and wants a steadier baseline.
You've dropped or want to drop sales calls and need to know what replaces them in the funnel.
You run a recurring promo cycle on social and email and suspect the same content slots could work harder across the month.
SKIP IF…
You sell a low-ticket product where a workshop cycle and application window don't apply.
You're looking for a cold-traffic ad playbook, since this is a coaching session about warm audiences and existing lists.
TL;DR
The full version, fast.
Todd and Sachin coach doctors and sell a $60,000 program without sales calls, with five straight sold-out months. The weakness is that about 80% of sales come from one monthly workshop. Taki Moore's fix has three parts. Build micromagnets and workshop topics from the eight money strategies they already teach clients. End each with a next-logical-step bridge, such as a custom GPT or calculator that leads to a video or the offer. Shrink the application window from ten days to three and spread magnet posts across the month.
Free for members
Chat with this breakdown — free.
Sign in and you get 23 free chat messages on us — ask for the hook, quote a framework, find the exact transcript moment, generate a markdown action plan. Bring your own key when you want unlimited.
Doctor-coaches sell a $60K program without sales calls; the challenge is selling between workshops.
01:40 – 04:50
02 · Salesless and sold out
Pricing, 100% close rate, low churn, and five months sold out.
04:50 – 07:50
03 · The goal and current path
Goal is eight sales a month; today five, mostly via workshop, then application and strategy call.
07:50 – 11:30
04 · The four-week content cycle
Promote workshop, magnet, stories, workshop week, then open applications; spread magnet posts across the month.
11:30 – 14:30
05 · Shrink the application window
Compress ten days to three, offer workshop buyers first access, then reopen.
14:30 – 16:50
06 · Pick money topics from client wins
Money topics outperform time topics; turn the Epic 8 strategies into magnets and workshops.
16:50 – 19:32
07 · Micromagnets with a next step
Calculators, benchmark tools and custom GPTs that lead to the next logical help.
19:32 – 20:20
08 · Use what you already built
Reuse existing front-end assets and ask what is next after each one.
20:20 – 22:28
09 · The fear of giving it away
Members will still pay for implementation and speed; generosity brings people into your orbit.
22:28 – 24:08
10 · Next steps
Map workshops around the Epic 8, spread magnet posts, write your own emails and socials.
Atomic Insights
Lines worth screenshotting.
Removing triage calls freed one coach about 8 to 10 hours a week and left buyers who showed up ready to pay.
A salesless program with 100% close on the strategy call and only two churns out of 25 to 30 clients shows buying beats being sold.
Money topics beat time topics for doctors: adding $100,000 from a treatment room went gangbusters while 'get one day back a week' flopped.
The content that works best is whatever already helped your clients, because it will work on prospects just like them.
A micromagnet ladder runs from learn something, to plug in numbers for clarity, to do two minutes of work and get an outcome.
A benchmarking tool taps voyeuristic curiosity about how you compare to peers, then a weak spot on the graph becomes the sales bridge.
Ask what the next logical step is after each tiny win, then offer a video or invite that bridges into your program.
Shrinking an application window from ten days to three keeps about 90% of the results and stops you hammering a cold list.
Promo windows behave like cream, not chips: they have an expiry date, so compress them.
Give away the secrets: busy people with money don't want to patchwork it themselves, they want to team up and go faster.
Clients love the free YouTube content as much as the paid material, like fans who want the same songs live at a concert.
Spreading magnet posts across the month beats stacking them around one workshop, because the first post banks the hot buyers and the rest decay.
Writing your own email first makes the social post easy, and handing it to a marketing team loses nuance like 'we're running a group' versus 'open for applications'.
Takeaway
Make the baseline sell, not just the spike
WHAT TO LEARN
A salesless high-ticket offer keeps selling when topics tie to money, every free asset ends in a next step, and promo windows stay short.
Removing sales calls can work at $60K if prospects arrive ready; the call that remains should be a strategy session with an assumptive close.
Choose lead magnet and workshop topics from the exact strategies that made clients money, because those already work on lookalike prospects.
Rank micromagnets by result for effort, from templates to calculators to custom GPTs that return an outcome in minutes.
After each tiny win, ask what the next logical problem is and offer a video or invitation that bridges into the program.
Spread magnet posts across the month instead of stacking them around a workshop, since early posts capture the hot buyers and later ones fade.
Compress promo windows: three days gets about 90% of the response without making a small list feel hammered.
Giving away the strategy attracts busy, well-funded buyers who pay for speed and implementation rather than secrets.
Write your own emails first and derive the social posts from them so the nuance of your offer survives.
Glossary
Terms worth knowing.
Micromagnet
A tiny lead magnet that delivers one specific quick win, such as a template, calculator or custom GPT, rather than a long guide.
Salesless
Selling a high-ticket program without a sales call. Prospects apply after content and workshops, and the call that remains is a strategy session with an assumptive close.
Sold-out process
Capping spots on a program, selling every one, then raising numbers gradually so scarcity is real.
Assumptive close
A call where the sale is treated as already decided and the time goes to strategy, payment and signing the agreement.
Bridge
The next logical step offered right after a prospect gets a quick win, leading toward the paid program.
“The way you win now is you give away the secrets.”
contrarian one-liner, no setup needed→ TikTok hook↗ Tweet quote
19:50
“Because it helped my clients, and I want prospects just like them.”
answers what topic to create→ newsletter pull-quote↗ Tweet quote
The Script
Word for word.
Read-along
Don't just watch it. Burn it in.
See every word as it's spoken — crank it to 2× and still catch all of it. The same dual-channel trick behind Amazon's Kindle + Audible.
17px
Todd and Sachin coach doctors. They sell a $60 ,000 coaching program all day long with zero sales calls. That's been epic.
The next challenge for us to solve though is that most of their sales happen with a monthly workshop. The workshops are great. We want to make sure that what happens when we're not running a workshop sells just as well.
So they raise the baseline and the spikes happen on top because there's nothing worse than feast and famine. If that's been you, this is going to be really helpful. You're going to meet two great coaches doing amazing work and we're going to solve it in about 20 minutes.
So that's Todd. Welcome. Stoked to have you here.
Before we jump into what needs to work, because I know that there's always something, business is in a really good spot right now. What are the wins we should be celebrating for the last few months? Probably the biggest one is getting rid of triage calls.
So having that as a sales stock only, that freed up Sachin with like, I don't know, probably eight, 10 hours a week. Yeah. A lot of work that doesn't need to be done.
Yeah. And then those people that come in and now they're lined up and, you know, shut up and take my money kind of vibe, which is good. It's so cool that in a, Pretty conservative market.
Yeah. That doctors are happy to go, you guys look legit. I'd love to work with you and sign up for a program without needing it.
How much is the... program uh three and a half k a month 18 month commitment the first two months are discounted one and two on the front end yeah make it easy yeah and the way we the way we're sharing that with people is just saying look we no longer have a sales function we don't have to compensate someone else so we could either keep the money or give it to you and this is how we're giving it back to you i love that okay so we've gone we got rid of triage calls freed up a bunch of time and we've started doing this sold out process yeah yeah and it's going okay very okay yeah um so we followed your advice yeah we started small yeah and then gradually have ratcheted up um so we've sold out four or five months in a row now so good um and it's just a really nice feeling because uh there's no chasing and we're quite open with people that if they ask well should i you know if i've got questions i want to call when we're just like look our podcasts are there yeah you'll know when it's ready if you're not ready don't apply yeah that's okay it's really nice yeah
It's just a really nice vibe because then when they come in, they're all in. Yeah. Ready to go.
Yeah. Determined to do the work. I was worried when we first went salesless that it would, yeah, obviously I was nervous about the, would they buy?
But I was also nervous about would the wrong people buy? Yeah. And would that affect churn?
And the fact that people are buying, not being sold has been really different as well. So you're getting basically to meet clients for the first time when they're in. It's pretty exciting.
Effectively. Yeah. All right.
Well, congrats. Let's get some coconuts. And then let's work on some stuff.
Thank you, coconut crew. Thank you. These aren't just coconuts.
These are chilled coconuts, which is good when it's hot.
I would do a cheers. Three -way coconut cheers to you guys. Okay, so 20 minutes on the clock.
Let's jam. What's not perfect yet that we could... make better and are there any constraints we want to put around it so it's like i want this but i don't want to do that our goal is eight eight a month that's what we want yeah and that's been our goal forever yeah and we've achieved that probably three or four times ever as in per month yeah and so we're currently getting sort of five per month coming in through the workshop mostly and uh maybe one of those comes through yeah 80 workshop 20 um to like vsl send us a message yeah receive the dot so i'd love that that we had six coming through on long workshop path though where the workshop was the cream only yeah and then if for some reason we didn't run it or whatever yeah okay so most sales come through workshop 20 without it we want to flip it yeah no we we want to keep the workshop sales make them bigger yeah but we want to do this workshop numbers without it and current sales process looks like so um in somewhere
Yeah, so they'll either send us a message and ask for the doc after watching a VSL typically, or the other is a workshop where we will walk them through the offer doc. And they're the only two pathways now. Then they will fill out an application.
And then for this transition period, because it was an experiment, we don't want to affect anyone else. Once they apply, once they're accepted, they then book... Do they pay when they apply?
No. We weren't sure how that would work, but they then book what was previously the closed call. It is because we weren't sure how to...
like deal with the payments, but the actual substance of the call is a bit different now, right? Yeah, it's an assumptive close, basically. So you know the stuff you're in.
Yeah, so the objective of that call is the usual sort of strategy session, and then at the end of it, we're taking the money, they're signing the agreement, and then they're booking their next call, which is an implementation call. Okay. And we've had 100 % close on those.
Yeah.
We've had two people churn out of sort of 25 to 30, which were life things. So actually, in terms of people coming in, the churn rate is very low and the close rate is 100%. Okay.
So the goal is that this path, the non -workshop path, accelerates. Yeah. And we're pretty happy with the back at the moment.
Yeah. There's one thing we're changing, which is that call is going to go to our member success delivery team. Yeah.
That's our next thing in September. Yeah. Yeah.
Okay. This is great. Are there any non -negotiables?
Like I want to do that, but I'm not willing to X. No, no. I've been minded about it.
I think the mission is always to help as many people as you can. That's it. Yeah.
Okay. So if I had you like foot picks and only fans here. That's fine.
Yeah. Yeah. Let's make a job.
Hey, you're doing that. If that's another pathway.
And you got the body for it. That's what I'm saying. Okay, so let's talk about where people are coming through for now.
I understand the back, the main channels. We've got Facebook, we've got Instagram, we've got LinkedIn. If we had to kill two and double down on one, what are we killing and what are we keeping?
We keep Facebook. Facebook is where our audience tends to live because they're parts of other groups. So I want to talk about Facebook and I want to talk about OfficeCycle.
What do we post there right now? Short form. Short form, roughly four videos a week, five maybe.
They're a mix of us. So if I just go a layer above that, we have a four -week cycle, which is similar to what you've taught us. So we have one week we promote the workshop, then we have a lead magnet, then we have stories with no CTA at all, and then we have the week of the workshop.
The week after that, we're open for applications, effectively. Can you help me get the order right? Yeah, so promote workshop, lead magnet stories.
In this week, the stories week, that is when we run the workshop. So we're promoting for two weeks? Yeah, because our audience, because they're busy, appointment books, they need to clear their decks.
And then the week after, yeah, we open to the wider world. Okay. And when we do this open week, that's when we're getting our 20 % of people?
No, they could come at any time. Gotcha. So I'm not sure.
I can't tell you for sure if we get many from that at all. We don't see the email side, how many people request the documents, because our team are doing that. We haven't actually asked or measured that.
We should probably find out. There's a thought. Now what's going on?
I love it. Okay, so... How many of these, the stuff you put on Facebook, LinkedIn, et cetera, how many of those have a CTA to get cool thing and join database?
So that week, four of them have the... So every week we have four videos. So four CTAs for the workshop, four CTAs for the magnet.
Same magnet every day. No CTA, story week, and four CTAs. For the program.
Okay. In our world, we, like our social stuff, almost never says join Black Belt. Yeah.
Ours doesn't either. Yeah. It will say we're getting a small group together to work on whatever.
Yeah. Okay. Cool.
And of the people who buy the workshop tickets and the people who end up buying, how many of them are not on the email list already? I'm not sure. Yeah.
I don't know the answer to that. Have you had to gut feel or really not sure? Gut feel.
Because us, it would be 80 % in our world already and 20 % not. Yeah, I would say it would be something similar, like maybe 70 -30. Okay.
I really like this cadence for your email site. I'd love this magnet piece to be spread through the month so we get more people in. What we find is if we do four or six or seven pieces of short form around the workshop, the first one bangs and then...
It reduces just because the people who are hot and ready have done it. And yeah, we boosted all that stuff. But I think in the same way, if we've got an opportunity every week for people to see Magnet, even if it's the same, like we could reuse these from three weeks ago, five months ago, whatever, I would 100 % spread that across my month on social.
When we promote... I know we're bouncing around a little bit. When we promote the Magnet to our email lists, it's just a re -engagement piece.
Is that right? Yes. We've got a whole week of like...
Okay. So it's a story. Yeah.
So it goes around your problem proof philosophy plan. Yeah. So it feels to me like we've got the pieces and the bridges between the pieces might be the biggest opportunity.
I like this from an email side of things. I think on social, nobody's going to see all of the bits and I'd rather the magnets do their work across your month. And so we could mix up the story and the magnet week in terms of how we post it.
The workshop week's the only week that the, the timing really matters because of where it's coming. Have you tested one -week workshop promo versus two?
Yeah. And two is definitely better? Over history, yeah.
Okay. We'll keep that. That's fine.
I'd love to know what's going on there because maybe it doesn't need a whole week. And it might. Yeah, right.
I find if we give people a week, they take a week, but usually across a promo cycle. Yeah, we get a lot at the start and then it lulls and then a lot at the end. And if this is the money bit and that's the money bit and we shrink it and so it's three days, we get the same thing compressed and we don't feel like we're hammering.
I know it's a small audience. I'd consider shrinking that down. Yeah, because we run the workshop on a Thursday and it closes Sunday week, the applications for that.
So workshops on... on a Thursday the week prior, and then Sunday week after is when we close. So it's open for sort of nine days, ten days.
Yeah. I reckon I'd shrink that. Yeah.
Yeah, I would shrink that. Yeah. What we do with ours is, just like you, they're back -to -back, and so we'll do, obviously we adjust this based on, you know, a two -week premise cycle, but if we've got the, let's say the workshops here.
We make an offer for the workshop -only people. That's three days. And we say, there's this many spots available in Black Belt.
We put aside this many spots for you guys here on the workshop before we open up to everybody. And so that's got three days. That's Thursday, yeah?
Yeah. So maybe it closes for us on Sunday. Yeah, same here.
Okay, perfect. So I just do Thursday to Sunday. Yep.
And then we get to give the list a little bit of love because we've been pushing the workshop pretty hard. Yep. And then we reopen here.
And sometimes it's a week, sometimes a little bit less, depends on our calendar. But I think compressing it makes lots of sense. And giving people 10 days to decide a decision, that's a lot.
And it feels a little bit like you're always asking. And I think the give -ask rhythm matters here. So I would consider, if right now the workshop's going to heavy lifting and we want to open up the program channel, I would give it less time and a much smaller number of spots.
And just like you did with Sold Out the first time, shrink it. sell it out and then expand it so i think this is probably you know it's two spots or it's maybe it's three spots and it's two it's probably three days yep and that takes care of the the back end piece i reckon we want to get this bit here humming so we can add new people into our world all the time that's i think the biggest opportunity for us and part of that's magnet What are the topics that work best in terms of lead gen and workshop topics?
It's almost always money related. Give me a specific topic. So recently, the most successful in recent times would be adding $100 ,000 to like you have a treatment room in a general practice.
And we sort of promoted that and that went gangbusters. One that hasn't done well for Converse is like get one day back a week. um like they say they're busy but right now they value the money more yeah okay so money topics yeah if you think about the model that you run with clients yeah your genius model or whatever what are the mechanisms that map directly to the quick wins or the money wins um it's probably the epicate yeah yeah so when people come in uh our promise to them is that they'll get a 50k return within the first 12 months and they invest in their first month 50K in 30 days.
Yeah. That will land in there. Yeah.
You do it now and collect it later. Yeah, that's fine. And so when they first come in, there's eight strategies to do that.
We call it Epigate and they get to choose one of them. Yeah. And that's their project for the first 28 days in our world.
And so it would just be those things. Yeah. So how many of those are magnets and workshop topics now?
Zero. Yeah. Well, I think we've done one of them.
Yeah. Yeah. But yeah, we haven't.
Yeah. Yeah, I mean, nothing's going to sell like big money in little time. Yeah.
Easy. They feel fun. So I think I'd go, what have I done with my clients?
The tricky part with content creation and workshop creation is we're always like, what's the new thing I could teach? And it's almost always, what helped my clients? Because it helped my clients and I want prospects just like them.
If it worked for them, it'll work here. Yeah. So, yeah, I think I'd...
Just go all those. Mm -hmm. I'd be really tempted to turn those into micromagnet and workshop topics.
Yeah. Pretty easy too. Yeah, you've already got the stuff, which is the benefit.
And so I do a week themed around Epic 8 for my, one of the Epic 8 rather than the whole thing. Yeah. How learning are the magnets, like reading versus I just get the result?
Probably, so they've been like, do the thing and get the thing, like it works, like they're short. Yeah. Give me an example, like if I get one of the magnets right now, what do I need to do?
Yeah, so for example, it might be, make your meetings better. Just the whole template.
So you just follow the template. Yeah. I'm trying to think.
It's not in my head. I can't remember what all the others are. Talking about the Epic 8.
If we wanted to pick one right now and turn that into something super sexy, what's the topic? Yeah, we could do a calculator, for example, where you just plug a few numbers. Yeah.
And what does it do? And it tells you what each one's worth. Then the next question would be, how do I do that?
Yeah. We just did one that was, what's your practice worth? Yeah.
And What should it be worth? And this is your gap, which is just a web page calculated.
Yeah, those are good. So I'd be thinking about if there's a spectrum and this is like I have to learn something, one where I put in some numbers and I get some clarity, and the next level would be I do two minutes' worth of work and I get something, not just clarity but an outcome. If the Epic 8 links to more money, I think one -page website or GPT tool.
the little voice from behind has just said, I've got a great idea. Benchmarking tool versus other practices in the industry is super hot. Everyone wants to voyeuristically know how am I doing compared to the others.
And if you've got the numbers and they can pump their stuff in, especially, so part of the job is we want to hand up for the lead magnet. And part of it is like, how do we go from hand up to in market? And so if I do the benchmark tool and I pop in my numbers and I see that, you know, on the spider graph, I'm really good at here, but I'm kind of weak in there.
then have that link to, we fix that. Right. Yeah.
We're starting a group to help people fix that exact thing. Yeah. Read doc.
The thing that's working amazing for us with the, with micromagnets is a GPT, custom GPT that solves a problem, gives them a specific tiny win. Yeah. And you know that epic thing that AI has been trying to do where it's like, oh, I've just done that.
This would be the next most helpful thing for you. Well, the next most helpful thing. if it's like how to get an extra 100k out of my treatment room and i've got clear that that's an opportunity for me i'd shot you a video on how to do it and it says you know would you like to to do this next next bit and they're like yes please and then it sends people to your vsl yeah right or your youtube vid that links to that i think part of it is going to be hot topics to get people in and part of it's going to be what's the invitation at the end like on a golf swing that the swing through Okay, so an example is we've got a GPT that we've never actually used with anyone.
Right. It's perfect. I love it.
Which just helps them fix their pricing. Right. So they could just literally plug what they're charging at the moment.
Yeah. And it literally tells them. This is undercharged.
Yeah, this is what you should charge based on price per minute. A million percent. And then what's the next logical, like if you think about a funnel as a series of easy yeses, what's the, like once I've got clear about my pricing, what's the next logical thing that they should want to do if you're their coach?
They need to implement it. yeah um so they need to have conversations with the people because most of the time the resistance will be internally and with their team yeah so it's like great now we've got clear on your pricing and there's some more money in there the next step is to roll this out with your team so that they can grow your business on your behalf would you like some help with that yes please i shot you a video to show you how to do that yeah so i think about like the two biggest opportunities here are number one what's the topic ideally linked with a done for you ish GPT piece, and then next logical step into, which is either VSL, because your VSL is broad and covers all the bits, or a specific YouTube vid, or, you know, we're getting a few people together, start to the doc.
So the next logical step is the words? Yeah, that's how you think about it. To point them to the...
100%. So you just go, hey, if I've just got that, the next thing I might want to do is whatever? So if I help someone with a VSL, the next thing is, well, how do I, the next problem that creates is, well, how do I get people to want that?
Yeah. To watch it in the first place. Okay, well, I'll show you a video to show you how to get more people to watch your VSL.
Cool. Yeah? Yeah.
I reckon the, like all of the moving pieces are here. I would spend my next few cycles just building out magnets and workshops about the stuff that puts money in their pocket that you've already got. Yeah.
I'd build an AI tool for each of them. Or a one -page thing? I actually already have, which we never deployed.
Okay. So how about we just use the stuff we've made on the front end? I think that's the trick.
And then for each one, just go, great. If I had that, what's the next? If this is my program and this is the thing they've just done, what's the next?
They'd be like, oh, yeah, that makes sense. I want that. And then invite that as the bridge into my thing.
Then cycle -wise, I think we shrink down the application period just because. They've had 10 days to think about this stuff. If we're not worried, if we're not careful, they'll be cold and you'll just be sick of banging the list's head.
We can get 90 % of the juice in three days that we can get in a week. Yeah. Pretty like cream, not chips.
It's got an expiry date. Yes. Like cream, not chips.
Exactly right. I think that's the moves. So firstly, what's been most interesting or helpful?
And then we'll talk about next steps. I always have an internal blocker around giving away the great stuff. And so it's just a good reminder for me that, you know what?
Don't be such a tight ass. Yeah, don't be such a tight ass. Be more generous.
And so that's really useful. What's the fear? Probably two things.
For me, that's the traditional way business is done. That's kind of how it feels the right way to do it. And the second thing is I have this concern that people inside the business that are current members will think, well, hang on a second, what am I paying for?
If you're doing that stuff. Are they paying for the secrets though? Are they paying for you guys helping them implement the secrets?
Again, I have that rational discussion, but it still prevents me from, so I think it's just a case of, you know what, just commit to it and make each other do it kind of thing. yeah so there's the what will the clients say the truth is the clients our clients love our youtube as much as they love the stuff in black god yeah um and it's the same content it's like we were chatting about the other day with songs and and tours like you go to a concert you want to hear the same songs yeah um but they're delivered live with your clients in a way that you can't on a yeah on a real And then the other fear that some people often have is if I give away the stuff, then they won't need me.
And that's just patently untrue. All you do is, that's a great idea. That's a great idea.
That's great. Oh my God, this guy's so smart. I could do it on my own, maybe way faster if I just teamed up with these guys and they did it with me.
It's funny actually, because lots of our members either come or want to come to the workshops. Yeah. Even when we tell them it's a sales workshop.
And you're like, But you've got all the stuff and then I are but can I still come? Yes, so actually they're just happy to be around you.
Yeah, I'm in your orbit Yeah, lean into that the way you win like in the old days It was like let's put it behind a paywall. We're selling secrets the way you in now is you give away the secrets and The smart people which like your guys are they've got money and they're busy It's like I could patch work this together myself, but it is way faster by team up.
Yeah. All right. Yeah So what are we going to do?
What feels like next three steps? We'll sit down and map out our workshops around the EpicA. That's probably the first thing.
And then the lead magnets can come from that same work. So that's probably four hours together. They're already built, all of them.
So if we just choose which of the EpicA we do, maybe in the next three workshops, that's probably a good start. And then we know how those work. We can have the magnets.
go with those three that we pick. The only logistical change I want you to make to your social posting is let's take the magnet post and spread them out over the month so we have more people coming in. Then I think we'll crush.
And I think probably the other thing is we write our own emails, record our own words now. I would probably write our social posts as well rather than... the marketing team.
If you've done the work of the email, turning that into the social post is pretty simple. I don't care whether you start with video and do email next or you start with email and do video next. It's the same thing.
But don't feel like that's a separate job. Yeah, at the same time. Because sometimes it just doesn't quite hit the mark.
Like I was showing you this week. turned it into we're open for applications, which isn't what we wanted. We're running a group about this.
And that just little nuance is a big difference. Buy my stuff and I want to help you. All right, Tim, this has been fun.
Your crush, report in. Sold out five months in a row, let's get the next five and ratchet up the numbers. This will be fun.
Appreciate you. Thanks for sharing coconuts and a bit of time.
The Hook
The bait, then the rug-pull.
A $60,000 coaching program that sells with no sales calls sounds finished. It isn't, because four out of five sales still hang off one monthly workshop. Taki Moore gives the coaches 20 minutes to fix it.
Frameworks
Named ideas worth stealing.
08:00list
Four-week promo cycle
Promote the workshop
Lead magnet
Stories with no CTA (workshop runs)
Open for applications
The coaches' existing cadence. Taki likes it for email but wants the magnet week spread across the month on social.
Steal forany workshop-driven offer
16:50model
Micromagnet ladder
Learn something
Plug in numbers, get clarity
Two minutes of work, get an outcome
Lead magnets rank by how much result the prospect gets for effort, with tools and custom GPTs at the top.
Steal forlead magnet design
18:20concept
Next logical step bridge
After each tiny win, ask what the prospect needs next, then offer a video or invitation that leads into the program.
Add Modern Creator as a preferred source and Google shows you more of our breakdowns in Search, Top Stories, and AI Overviews. It only changes what you see, and you can undo it in your Google settings anytime.
Add to Preferred SourcesOpens your Google source preferences with us pre-loaded. Tick the box and you're done.
Taki Moore's 5-step assembly-line framework for building repeatable client workshops — shot across a marina and a borrowed pontoon boat in increasingly dramatic Queensland weather.
Taki Moore's case for sorting clients into negative, neutral and positive, writing entry standards for both logistics and vibe, and letting the bad ones go.
A coach who has worked with 4,831 clients explains how product design, three coaching roles, and a few reframes get beginners acting in days instead of stewing for weeks.
00:26
00:37
00:54
01:17
01:48
02:12
02:32
02:50
03:05
03:20
03:45
03:57
04:15
04:34
05:09
05:29
05:47
06:06
06:22
06:38
06:58
07:15
07:34
08:11
08:30
08:46
09:03
09:22
09:40
09:59
10:19
10:33
10:58
11:10
11:50
12:04
12:24
12:42
12:58
13:25
13:35
13:55
14:10
14:49
15:06
15:25
15:43
16:07
16:21
16:56
17:19
17:36
17:50
18:14
18:29
18:42
19:02
19:38
19:55
20:31
20:51
21:12
21:34
21:46
22:02
22:40
22:56
23:14
23:36
23:50
26:26
29:50
18:32
21:23
25:33
10:12