Modern Creator
Daniel Fazio · YouTube

52 AI Agency Offers Working Right Now, So You Can Copy Them

Seventeen minutes walking through 700 scraped community offers, sorted into the ones that convert cold traffic and the ones that only work warm.

Posted
2 days ago
Duration
Format
Listicle
educational
Views
3.6K
169 likes
Big Idea

The argument in one line.

A creator scraped 700+ real member offers from his AI agency coaching community and found the offers still working share two structural traits — performance-based pricing and outcome guarantees — organized across five business models from cold email to AI automation.

Who This Is For

Read if. Skip if.

READ IF YOU ARE…
  • You're building or running an agency (cold email, paid ads, ecom email, content, or AI automation) and want real priced offers instead of theory.
  • You're deciding how to structure pricing, a guarantee, or a performance fee for a service you already deliver.
  • You want to know which offer types are realistic to sell cold as a beginner with no case studies versus which need warm inbound leads.
SKIP IF…
  • You're not selling any kind of service or agency offer — this is pricing and structure detail for operators, not general business strategy.
  • You already run a mature agency past $50k/month with a proven, tested offer — most of this targets getting to the first $10-30k/month.
TL;DR

The full version, fast.

Fazio had Claude scrape 700+ real offers from his coaching community's chat history and kept only the 52 still actively working. The pattern across nearly all of them is performance pricing (per-call, rev-share, or flat outcome) paired with a guarantee, which removes the buyer's downside risk. Offers split into five models — cold email, paid ads and funnels, ecom email, content and video, and AI automation — each with its own realistic pricing range and proof point. The key filter for beginners: performance-only deals fail with small clients who won't pay a tech fee, ads require the client to fund spend so they're hard to sell cold with no case studies, and generic AI automation only sells to warm inbound leads unless it's packaged as one narrow, repeatable build for a single industry.

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Chapters

Where the time goes.

00:0002:21

01 · The vault and the two patterns

Fazio explains he had Claude mine 33k community messages into 700+ real offers, narrowed to 52 working ones, and previews the two repeating structures: performance pricing and outcome guarantees.

02:2105:41

02 · Cold email and outbound lead gen

Walks through cold-email offers for M&A/finance firms, venture-backed SaaS, performance-only lead gen, enterprise SaaS trials, and flat retainers, plus a warning that unpaid performance-only clients rarely become paying clients.

05:4109:07

03 · Paid ads and funnels

Covers done-for-you funnel builds for service firms, real estate ad systems (commercial, not agents), info-product funnel sprints, and capital-raising ad funnels for investment funds, with a case study of $1.7M generated.

09:0711:41

04 · Ecommerce email (Klaviyo)

Breaks down DTC email flow builds, performance-priced ecom email billed as a percentage of revenue, a guaranteed-revenue flow offer, and pure campaign-copy retainers.

11:4113:11

05 · Content and video

Reviews a high-ticket video sales system for manufacturers, founder personal-brand retainers, short-form content studios, and scripting/ghostwriting offers.

13:1115:59

06 · AI automation and agents

Details AI ops retainers, a packaged freight-quoting AI agent for logistics, AI chatbots for coaches, high-volume AI ad creative, and an automation-plus-webinar agency, with the rule that generic automation only sells warm.

15:5916:39

07 · Niche-specific plays

Rapid-fires niche offers outside the five core models: roofing, B2B webshop CRO, precision agriculture, dental new-patient ads, and commercial cleaning cold email, closing with a note that the offer structure is only half of what makes it work.

16:3917:10

08 · Close and CTA

Points to the free downloadable document and pitches the AI Assisted Agency coaching program at go.clientascension.ai, closing with a reel of member income results.

Atomic Insights

Lines worth screenshotting.

  • Performance pricing and outcome guarantees let an operator sign far more clients because the offer beats every competitor still charging flat fees up front.
  • Clients who won't pay a small tech fee up front rarely pay for results later — pure performance-only deals mostly work with businesses that already have a track record of paying.
  • M&A and finance niches support cold email because deal sizes are large enough that a single closed client covers months of fees.
  • Spanish-speaking markets get roughly 10x better cold email response rates because far fewer agencies are operating there.
  • Paid ads and funnels are a poor first offer for beginners because the client still has to fund ad spend on top of paying the agency, which is a hard sell with zero case studies.
  • Advertising agencies make the most money of any agency type because ad spend scales close to infinitely, unlike cold outbound volume.
  • AI automation and agent builds only sell to cold traffic when packaged as one specific, repeatable build for one specific industry — generic automation offers require warm inbound leads.
  • Optimizing a system a business already runs, like AI ops on an existing CRM, is a warm-traffic offer; introducing something genuinely new is what tends to work cold.
  • A common upsell trick is giving away a one-time deliverable, like an email flow build, for free if the client commits to the recurring retainer immediately, because getting a paying client on a second sales call is unlikely.
  • Every agency deal before roughly $50-100k/month in revenue should be treated as a custom negotiation, not a fixed price sheet.
  • Real estate deals can support a rev-share model because a single closed transaction can produce a commission of $50k or more.
  • A single qualified investor call in a capital-raising offer can be worth $250,000 or more, which is why success fees dominate that niche's pricing.
  • High-volume AI ad creative can be sold to cold traffic because it solves a volume bottleneck no human creative team can match.
  • Guaranteeing a fixed dollar amount of new revenue from a one-time flow build removes the retainer objection and often converts into an upsell to ongoing management.
Takeaway

Performance pricing plus a guarantee is what makes these offers actually sell.

OFFER STRUCTURE

Across 52 real, currently-working agency offers, the winning pattern isn't the niche — it's pairing outcome-based pricing with a guarantee that removes the buyer's risk, and knowing which offers can be sold cold versus only warm.

01The vault and the two patterns
  • Performance pricing and outcome guarantees are the two structures that repeat across nearly all 52 offers, because both remove the buyer's downside risk before they'll sign.
  • The offers came from analyzing over 700 real member submissions inside a paid coaching community, not from theory — each was included only if it was actively working.
02Cold email and outbound lead gen
  • Cold email works best in niches with large deal sizes, like M&A and finance, where one closed client covers months of fees.
  • Pure performance-only deals with no tech fee mostly fail with small or one-person businesses, because clients who pay nothing upfront tend to keep paying nothing.
  • Cold-emailing Spanish-speaking markets gets roughly 10x better response rates due to far less competition there.
03Paid ads and funnels
  • Paid ads and funnels are a hard first offer for beginners because the client also has to fund ad spend on top of paying the agency.
  • A 90-day guaranteed funnel build removes the trust barrier for service firms that have already been burned by ads before.
  • In capital raising, a single qualified investor call can be worth $250,000 or more, so most of the money sits in the success-fee layer.
  • Real estate ad systems only work when targeting commercial real estate investors and transactions, not individual real estate agents.
04Ecommerce email (Klaviyo)
  • Ecom email is commonly sold as a one-time flow build first, then upsold into a recurring broadcast retainer by giving the flow build away free if the client commits immediately.
  • Performance-priced ecom email charges a percentage of email revenue, adjustable by brand size, instead of or in addition to a flat fee.
  • A guaranteed-revenue flow offer removes the retainer objection by making a specific dollar guarantee the entire pitch.
05Content and video
  • High-ticket video-sales-system offers for manufacturers work because a single closed deal on a complex B2B sale can be worth $20k or more.
  • Founder personal-brand retainers only work with a guarantee and case studies — a multi-thousand-dollar monthly commitment is a hard sell without proof.
  • Short-form content studios that shoot months of content in a single session are sold as either a monthly retainer or a flat one-time payment.
06AI automation and agents
  • AI ops retainers that optimize a business's existing internal systems sell to warm inbound leads generated through content, not cold traffic.
  • Generic AI automation rarely sells cold — it only works when packaged as one narrow, repeatable build for a single named industry.
  • High-volume AI ad creative is one of the few AI offers that can be sold cold, because it solves a volume problem no human team can match.
07Niche-specific plays
  • Working offers exist far outside the five core categories — roofing, agriculture, dental, and commercial cleaning all appear with the same performance/guarantee structure.
  • The offer structure alone isn't enough to win — actually fulfilling and delivering the promised result is the other half of making these offers work.
Glossary

Terms worth knowing.

Tech fee
A small recurring fee charged in outbound offers to cover infrastructure costs (domains, inboxes, tooling), collected separately from any performance-based fee.
Rev share
A pricing structure where the agency takes a percentage of the revenue or results it generates, instead of or in addition to a flat fee.
Cold traffic
Prospects with no prior relationship to the business, reached through outbound methods like cold email or cold ads, as opposed to people who already know the brand.
VSL (video sales letter)
A long-form sales video embedded in a funnel that pitches an offer before the visitor reaches a purchase or booking step.
Klaviyo flows
Automated email sequences (welcome, abandoned cart, post-purchase) built inside the Klaviyo platform that run continuously without manual sending.
Success fee
A fee paid only when a specific defined outcome occurs, such as a closed transaction or a raised investment, rather than for activity or time.
Resources

Things they pointed at.

16:50linkThe Agency Offer Vault (free document)
16:40channelCase studies playlist referenced by the creator
Quotables

Lines you could clip.

04:40
People who don't pay you money tend to continue not paying you money. But people who do pay you money continue to pay you money.
sharp maxim explaining why beginners should avoid 100% performance-only dealsTikTok hook↗ Tweet quote
07:10
Real estate agents are easily the worst people to ever work with. They suck, they're terrible, and you should never work with real estate agents under any circumstance. 99% of them make $0.
blunt, controversial claim that guarantees engagement and commentsIG reel cold open↗ Tweet quote
08:20
You will make the most money from running ads for clients, and you will make the most money yourself running ads yourself. Why? Because ads have a basically infinite scale. It cannot scale like cold outreach scales.
clear declarative claim with built-in reasoning, strong pull-quotenewsletter pull-quote↗ Tweet quote
05:55
If you start cold emailing companies in Spanish in Latin America or Spain, the results are absolutely profusely high — you will legitimately get 10 times better results in any Spanish speaking market because there's so many less people operating in it.
specific, actionable, underused-market claimTikTok hook↗ Tweet quote
06:10
Claude is telling me that I have students who have generated $1,700,000 with this exact offer.
concrete dollar figure plus AI-attribution hookIG reel cold open↗ Tweet quote
The Script

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00:00I had Claude scrape 33,000 messages inside of my community and analyze over 700 different offers and put together this document of 52 of the best ones that are working right now. So inside of this video, we're gonna break down these offers with pricing and give you all the different context context on them.
00:16So you could just copy these and perhaps just run them yourself. Every one of these is run by an actual member inside of the AI assisted agency program, and it was picked and placed inside of this document only if it was actively working right now. So you're gonna see actual offers that are working in the marketplace literally right now, and you can download this entire document for free at the first link in the description of this video.
00:36We're not gonna go through every single one in this video, but if you wanna see all of them again, you can do so for free at the first link in the description. If you don't know me, my name is Daniel Fazio. We make around $1,000,000 a month, like, over $1,000,000 a month across the software company slash stone for you services slash info stuff just like this.
00:50So, like, what we're analyzing here is from the coaching program, AI assisted agency, where I help people build 10 k, 20 k, 30 k a month AI assisted agencies. So those are the offers you're gonna see. So it's broken down to five different business models.
01:01We got cold email outbound, ecomm email ads and funnels, AI automations, kind of like other generalized type of offers. I'm just gonna pick random ones and go through them and just, like, give you a sense of, like, kinda what we're seeing here. But what you'll kinda see is, generally, the people inside of this program are between, like, 0 and 30 k a month.
01:17Like, normally around there. Everyone I work with who's larger than that is in the program Olympia, I didn't scrape Olympia. I only scraped AI assisted agencies.
01:23So what you're seeing are more, like, offers to get to your first 30 k a month. So what you'll normally find is a lot of them are a performance based pricing or they have a guarantee. When you use performance based pricing or guarantees, you can sign an absolutely tremendous amount of clients because your offer is just so much better than every single person that you're competing with.
01:40So that's generally what you'll see. And that's normally why my people get better results than everybody else. So let's go through one.
01:45So cold email outbound lead gen, cold email for m and a finance firm. So just to walk you through, like, kinda how this works, and you'll see this like a fully done for you outbound edging for high value finance niches. The operator owns a pool of pre warmed domains and inboxes that build targeted list of firm owners and partners.
01:59They write and send five to 10 fresh scripts a week. They handle all the replies. They manually book the qualified calls on the client's calendar, and the client pays a small monthly tech fee that covers the infrastructure costs so that the operator never loses money, plus a fee only when a qualified call shows up.
02:13This works because m and a and finance carry huge deal sizes. So normally, what you might see is something like a $900 tech fee plus $375 a call.
02:21You might see $500 tech fee plus $2.50 a call. You might see a $750 a month tech fee plus 450 a call.
02:27It's just different. Now you also have cold email for venture backed SaaS. So it's the same exact thing, but the angle is more so about helping a SaaS company not need to build a SDR team.
02:36So the infrastructure fee keeps the system running while the meetings are billed one by one. And for private equity style deals, the operator adds a success fee tied to the transaction so the upside skills with the client win. You know what I'm saying?
02:45So SaaS and finance tend to respond pretty well to cold email because the buyers are sophisticated, the contract values are really high. You might have performance only lead gen as well. So this is like a pure pay on results model that removes every objection, so the client pays nothing until a qualified call is booked.
03:00The operator runs LinkedIn Outreach plus cold email volume. They filter hard at the list date so only real buyers get contacted, and they book the meetings by hand. It's more aggressive in that you're not charging a tech fee, which tends to normally be a problem, and that's why you need to do, like, severe filtering of this.
03:16Like, you can't just, like, let anyone buy this. Like, you really don't wanna do this as a beginner because generally what happens is if you sign a client and don't transact any money, what normally occurs is that people who don't pay you money tend to continue not paying you money. But people who do pay you money continue to pay you money.
03:31So if you're gonna work with some business, some like little baby business that makes less than like $10,000,000 a year or just one person agency shop whatever, and they're like, I'm only paying you a success fee and that's it. I'm not paying you a tech fee. Like, what's normally gonna happen is you'll book them the first call and they're not gonna pay for the call.
03:48Like, that's just generally what will happen. So you need to be very careful if you run this. And, like, you need to know that you can book meetings for this and that the person that you're doing it for is actually a reputable business and will pay their bills.
03:57You have enterprise SaaS cold email. So this outbound aimed at large software companies using a short paid trial to prove the channel before retainer. So it's normally like a twenty one day trial as a low commitment first yes.
04:08Once meetings land, it converts to a monthly retainer. So enterprise deal sizes mean one booked meeting can be worth, like, tens of thousands of dollars. So buyers tolerate outreach and pay premium per rate meetings.
04:18This is like reaching Fortune five hundred or forty million dollar a year plus companies. Like, that's kinda like how you angle that. That tends to be like a trial offer like that.
04:26Like, the larger companies tend to like a structure like that. There's also just retainers where normally what will happen be like, hey. I charge you I charge three k upfront.
04:33I'm gonna guarantee you 10 meetings. If I don't get you the 10 meetings, I'll give you a proportional refund. That's one way to go about it as well.
04:39If you're a beginner, you don't have a lot of case studies, it's gonna tend to be a little bit more difficult to get somebody to pay you $3,000 upfront. That's why you'll normally see and why selling something like a $500 a month tech fee plus $2,025,300 a call tends to be best for absolute complete beginners because it's just easier to get somebody to buy that because it's less money transacted on the front end, so it's therefore lower risk for them.
04:59And people generally, when you're a beginner, are looking to reduce risk as opposed to increase upside because they don't believe that you will actually get substantial results, and you probably don't even believe you'll get substantial results yet at all either. So, like, that just generally tends to be what makes the most sense.
05:12Now you might see other stuff. So, like, people who speak Spanish, for instance, if you start cold emailing companies in Spanish in Latin America Spain, like, the results are absolutely profusely high. Like, you will legitimately get 10 times better results in any Spanish speaking market because there's just, like, so many less people operating in it.
05:28So if you don't speak Spanish, you should probably do that. Alright. Let's go to some other ones.
05:32Paid ads and funnels. So done for you ads plus funnels for service firms. So let's walk through one of these.
05:36So a complete client acquisition system for boutique b to b and b to c service firms that have outgrown referrals. The operator builds the entire funnel. So landing pages, VSL, ad creators, email sequences, retargeting pixels, and automation in a fixed ninety day scope, then you roll into a retainer plus rev share once it's running.
05:52It leads with a guarantee, so you say something like two to five clients in ninety days or you don't pay. Service firm owners have usually been burned by ads and need the downside removed, and it only works for clients who can fund ad spend. And Claude is telling me that I have students who have generated $1,700,000 with this exact offer inside here.
06:08You're getting somebody on, like, a ninety day full funnel build and just guaranteeing them basically that they'll make the money back. And if they don't make their money back, then you'll refund what they paid you. That's, like, pretty much how that works.
06:19Now some people do this with real estate businesses. So, like, paid ads plus lead handling system for real estate, priced with a low setup fee, then a monthly retainer, and a share of closed deals. Real estate transactions are large enough that one closed deal from the ads gets like a 50 k commission and pays for the service many times over.
06:32The rev share aligns the operator with actual closings rather than the Benny lead. Now the problem with this is that it's not real estate agents. It's people who are transacting actual deals.
06:39Like, they're trying to buy real estate, and this is like commercial real estate investment. It's not real estate agents. Real estate agents are easily the worst fucking people to ever work with.
06:48Like, they suck. They're terrible, and you should never work with real estate agents, like, basically under any circumstance. All of them are poor.
06:5399% of them make $0. It's, like, commercial real estate. That's what we're talking about here.
06:58Now you run the same thing in Europe, and this is just grabbing from, like, actual people running this. So, like, there there just happens to be somebody in AI's estate agency who does this for real estate companies in Europe. Okay.
07:06Funnel and ads sprints for info offers. So this is a fixed scope build out for direct response and info product businesses. Funnels ads, email sequences delivered as sprint, then a monthly retainer to run it.
07:14So info clients live and die by their funnel mats. So professionally built via cell funnel plus creative is high value. The sprint gives the buyer a defined deliverable and price, and the retainer captures the ongoing management.
07:24Warm outreach to an existing list closed both deals here, which is common for higher ticket build outs. It's harder to sell ads and funnels as a beginner with no case studies to cold traffic because it requires the client to spend money on ads. That's always the case when you're trying to sell ads.
07:37It's like, it's really not a beginner friendly offer. It's generally for people experience or who have warm traffic. Now it's fine.
07:43You could start making content around ads and shit. You can offer, like, free services to try and get case studies. What I'm getting at here is that, like, if you're absolute, absolute, absolute beginner, you should probably not be trying to charge people upfront for ads because they have to spend the money on ads already.
07:58You get what I'm saying? It's just more difficult to do that. However, of the people who run agencies who make the absolute most amount of money, they are advertising agencies.
08:05You will make the most money from running ads for clients, and you will make the most money yourself running ads yourself. Why? Because ads have a basically infinite scale.
08:13It cannot scale like cold outreach skills. Alright. One niche that's doing pretty well is capital raising.
08:17So it's paid ads plus via cell funnel built to bring in qualified investors to funds. Priced with the project fee plus success fee on a large tickets or a fee per qualified investor call. So because a single investor can commit, like, $250,000, the success fee layer is where you make a lot of money.
08:31So what you're doing is, like, someone might be a fund, and you're running ads to qualified investors to raise funds. And then you can get a success fee on the amount of money that is raised from operating that funnel for them and bringing the investors in. That's how that business works.
08:44It's actually very common offer to work with, and it, like, it it works pretty well. So somebody in AI assisted agency raised 200 k for a fun client and made a shit ton of money by doing that. And then you got all the general stuff like ecomm meta ads, supplement d two c ads, local and wealth management ads.
08:58And, again, you can go download this document and go through each of these individually one by one if you Alright. Ecom email. So d to c email flow as opposed to campaign.
09:05So there's a Clavio email for d to c brands sold as flow builds plus ongoing campaign management with build outs split across payments and a monthly retainer for broadcast. So the core deliverable is a set of automated flows, like welcome flow, abandoned cart, browse abandoned post purchase that run twenty four seven plus four to five broadcasts a week.
09:23So what generally happens here is you sell it as a one time flow build out, and normally what will happen, like, the way you generally get these people onto the recurring service of broadcast is, let's say you sell the flow build out for $3,000, and then you say to them, hey. I also have a recurring service where I send four to five broadcast emails a week for you for $3,000 per month.
09:43If you just sign up for the recurring service for $3,000 a month, I'll give you the $3,000 flow builds for free. That's normally how you get people onto the actual retainer. Because what normally happens is what people don't kinda understand is it's really difficult to get people on the phone.
09:57You have someone on the phone. You get them to pay you money, and the probability that you ever get this person on the phone literally ever again at all is super low. It's gonna be really difficult to get them under who are recurring service after that.
10:07So if you just sell them the $3,000 one time, it's gonna be really hard to get them onto the $3,000 recurring.
10:14So you really wanna get them on that, like, right now, like, immediately. You're really not gonna get them on the phone later on. So that's generally what you do.
10:20There's also performance e comm email where you could have something where it's like a setup plus 50% of email revenue every four weeks. That percent is adjustable. It might be 5%.
10:28It might be 7%. Might be 10%. It just depends what you are personally able to pull off.
10:33If it's a smaller brand, you might be able to get 15%. But if it's like a large brand, you're not gonna get them to pay you 15%. Like, it's not it's not gonna happen.
10:39It's adjustable. Every deal you end up making is actually a custom deal. A lot of people think like, this is the exact thing that I'm selling a client, and it is for exactly this much amount of money, and there is absolutely zero way that there's any negotiation around this, and there needs to be an exact pricing that's the same for every person.
10:54It doesn't work like that. Whenever you try to do that, you kinda just, like, fuck your whole business up. Like, especially when you're a beginner, like, you really don't find, like, a standard pricing until, like, you have a sales team, and maybe you're making, like, a 100 k a month already, and, like, you have a proven offer already.
11:07Basically, every deal you sign before you're at 50 k or a 100 k a month is gonna be, like, a custom deal. They'll directionally look the same, but it's really all gonna be different. Now you can structure it where it's like, hey, you pay me this much money and I'm gonna guarantee you make this exact amount of revenue, and if I don't get you that exact amount of revenue on evo, I'll give you a refund.
11:24Or you're gonna pay me this amount of money, and I'll get you to this percent of email revenue. And if you don't get this percent of email revenue, then I'll refund you the money. There's like all sorts of way to structure this.
11:35Again, you can just go download this and go through all of them if you want. Alright. So now let's go to content and video.
11:39So here's one guy who runs video sales systems for manufacturers. It's a high ticket done for you video system for manufacturers and complex b to b companies sold not as marketing videos, but as sales assets that shorten long buying cycles. The engagement includes research and strategy, on-site filming, and a toolkit funnel stage videos, written SOPs for the sales teams, and implementation coaching.
11:57Manufacturers have a big deal size and multistakeholder buying, so videos that pre answer objections could be worth, like, 20 k or more. Like, so there's a guy inside of AI. He's just the AC currently doing this and hitting consistent thirty k months.
12:07Right? Is this, like, really a beginner friendly offer, something that you could just jump right into and understand? Like, no.
12:12Not really. What I'm getting at here is, like, what you'll see when you go to these offices, there's so many, like, strange constructions of different, like, deliverables that you can sell to people in all sorts of different ways. So, like, for itself, more general type thing is, like, founder personal brand.
12:25So there's a content retainer that builds a founder personal brand sold on month commitments. Founders increasingly win business through their own audience, and outsourcing their production is worth a premium time to them. So there's one guy selling this at $4,000 per month with a four month commitment.
12:35Are you gonna be able to do that as a beginner? Not really. You're gonna need a guarantee on top of it, and you probably need some case studies in order to sell a four month commitment of $4,000 a month.
12:42Then we got one guy who runs a short form content studio. What this is is, like, you can shoot a client two to three months of content in literally one session in two to three hours. You can either charge them a payment, monthly retainer for that, or it's just like a one time payment for that x amount of month's content.
12:56Here we got YouTube scripting, LinkedIn x ghost writing, content repurposing packages, secondary channel short form, event short form recording. Alright. Let's go through some AI automation ones in like agent type ones.
13:07So AI ops systems or retainers. So there's a monthly retainer that builds and runs a business internal AI operations across five systems. CRM, we capture, nurture, sales script, transcript analysis, and client onboarding that's sold to agencies, home services, and finance firms.
13:19It's framed around recovered time with a guarantee of 30,000 and save time in ninety days. It's month to month, and the client owns everything built. So, crucially, it sells to warm inbound buyers.
13:28This is not sold to cold traffic. So if you've watched any of my other videos about making cold traffic golfer, you know that one of the premises inside there is new money. This is not new money.
13:36This is optimization of a system that already occurs. What happens when your offer is optimization of a system that already exists? It's very difficult to sell it to cold traffic even if you have a guarantee on it.
13:45I'll leave a link in the description to a playlist I have about offers, and you should watch every single one of in there to understand what sells to warm and what sells to cold. But crucially, the way this guy gets business is not through cold traffic. It's through content.
13:56He makes content about AI, and he gets inbound leads from people who are interested in AI. It is a totally valid way to go about building a business. I'm just saying that he's not gonna be able to sell this with cold outreach or cold email.
14:08It's not gonna happen. Such is also the nature for a lot of these AI automation offers or AI agent type stuff. So, like, first, you might take this one right here.
14:16So this is a packaged repeatable AI build for a specific industry. An agent that automate fright quoting for a logistics company is priced as a build plus a monthly retainer. This is the one way you can sell a build to colder audiences by packaging a specific outcome every business of that type wants rather than generic automation.
14:32The narrow industry focus makes the pitch and deliverable repeatable. This is what I called a specific build. The person selling this, what happened was he was doing the general AI automation stuff, and then what occurs is that he has a specific person saying, I would really like to have this kind of thing built.
14:47And then he happens to get another person in that niche who also says, I would really like this specific thing built, which kinda leads you to understanding that, wow. This specific industry really likes this specific build. So what happens is if you start doing cold outreach to that industry and offering them that specific build, they tend to want to do it because you recognize a pattern of them wanting that and them asking you for it.
15:07That's the only situation by which, like, AI automation type stuff is sold to cold traffic. It's a specific build. And then, like, AI chatbots and agentic workflows for for coaches and professional firms, like, this is a warm traffic thing.
15:19It's not cold traffic. Like, you need to make content in order to get these types of clients and get them coming to you. High volume AI ad creative.
15:25This can be sold cold, actually, because you can make, like, just a absolutely shit ton of static ads that, like, work really well. What the trick is here is there's two types. You have, like, high volume static creators.
15:35You could be saying something like 500 static ads optimized for meta Andromeda per month. Now you have another type where it's, like, super high touch, like, AI UGC or AI animation ads, and it's like the way you sell that is by showing what they are.
15:50You get what I'm saying? And, like, generally, you might wanna, like, slap a performance guarantee on it to get people to actually buy it from you, particularly if you're a beginner. But those are, like, the two ways that you sell this.
15:59And then there's just, like, random other stuff that's been thrown in here. It's like a roofing offer, a b to b web shop CRO, Amazon and TikTok shop management, precision agriculture legion, dental new patient acquisition, preschool enrollment ads, Amazon brand growth, commercial cleaning, financial advisor content.
16:14So, again, you can download this entire document at the first link in the description. And if you want help building an AI assisted agency where we show you what to sell, who to sell it to, how to get clients, and how to fulfill and actually, like, know how to fulfill for the offers for our clients by using a bunch of AI systems.
16:29We help people run that business. We help them start it from zero. We get them to 10 k, 20 k, 30 k a month, literally all the time.
16:36So you can go to go.clientascension.ai. That'll be the second link in the description. You can watch a video over there about how that business actually works.
16:43And if you've seen this playlist on my YouTube channel where you see us getting people from 20 k a month, 650 k a month, 400 k a month, 50 k a month, 23 k a month, 20 k a month, 55 k a month, 21 k a month, a 130 k a month, 30 k month, a 150 k a 90 k a month, $4.50 k a month, 10 k a month, 50 k. Those results are people inside of the AI assisted agency program.
17:00So if you're interested in doing that yourself, that's a second link in the description. But, you can download this full agency offer doc at the first link in the description. Hope you got some value for this video.
17:08Alright. Peace. Love you.
17:09Bye.
The Hook

The bait, then the rug-pull.

Daniel Fazio had Claude mine 33,000 messages from his coaching community's private channel, surface 700+ real member offers, and narrow them to the 52 still working right now — then walks through the highest-signal ones with exact pricing and proof.

Frameworks

Named ideas worth stealing.

00:40list

The Two Patterns

  1. Performance pricing (pay per call, rev share, or a flat outcome)
  2. A guarantee shaped like 'X result in Y days or you don't pay'

Nearly every working offer in the document uses one or both of these to remove the buyer's downside risk before they'll sign.

Steal forany new agency offer pitch
13:20concept

Cold vs Warm Traffic Rule

Offers that optimize a system the client already runs sell to warm/inbound leads generated through content; offers that introduce something genuinely new to the business can sell cold.

Steal fordeciding which service to cold-pitch versus which to build content around
14:10concept

The Specific Build Pattern

Generic AI automation rarely sells cold. A narrow, repeatable build for one named industry, like automated freight quoting for logistics companies, does — because the pitch and deliverable are identical for every prospect in that niche.

Steal forpackaging AI or automation services for outbound
09:50concept

Free Build, Paid Retainer

Give the one-time deliverable away free in exchange for an immediate commitment to the recurring retainer, since a client who has already paid once and hung up is unlikely to get on a second sales call.

Steal forupselling flow-build or one-time-project clients into retainers
CTA Breakdown

How they asked for the click.

VERBAL ASK
16:39product
if you want help building an AI assisted agency... you can go to go.clientascension.ai

Single clear link CTA for the paid coaching program, placed right before the outro and framed around what the program teaches (what to sell, who to sell it to, how to get clients and fulfill).

FROM THE DESCRIPTION
Frame Gallery

Visual moments.

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