The Content Strategy That Puts You Ahead of 99% of Personal Brands
A beginner's content system in four parts: a real brand strategy, a planner, an AI that knows your voice, and a morning routine that hands you ideas.
Posted
2 days ago
Duration
Format
Tutorial
educational
Views
12.6K
303 likes
57 · 43
Big Idea
The argument in one line.
Beginners fall off because they run out of ideas or post mediocre ones, and a strategy, a planner and an AI that knows your story fix both.
Who This Is For
Read if. Skip if.
READ IF YOU ARE…
A beginner who wants to turn posting into a career and needs a repeatable system instead of random ideas.
A creator who keeps asking ChatGPT or Claude for post ideas and getting generic, mediocre results back.
Someone who has an audience but no written position, content pillars or process from idea to posted.
SKIP IF…
You already run a documented content strategy and a planner you trust.
You want a viral growth tactic to use tomorrow; the creator says this is foundation work, not a trick.
You don't plan to use Eden, since the walkthrough is built entirely on its features.
TL;DR
The full version, fast.
Most beginner creators quit because they run out of ideas or post mediocre ones. The fix is a system with four parts: ideas tied to a brand strategy, a planner that moves ideas to posts, an AI that knows your voice and story, and automation on top. The strategy starts with a position: your mission, beliefs, a brand enemy and why now. Then comes the change you create and your proof. With that in place, a planner tracks each idea from potential to done, and a scheduled morning routine delivers three fresh ideas to approve.
Free for members
Chat with this breakdown — free.
Sign in and you get 23 free chat messages on us — ask for the hook, quote a framework, find the exact transcript moment, generate a markdown action plan. Bring your own key when you want unlimited.
Most creators quit; the four-part system is introduced.
03:14 – 07:20
02 · Position, change and proof
The parts of a brand strategy: mission, beliefs, enemy, why now, transformation and proof.
07:20 – 10:00
03 · Finding ideas in related niches
How to use the discover feed and why hyper-specific searches fail.
10:00 – 13:50
04 · Generating a strategy with the quiz
Six questions produce pillars, an intellectual signature and idea topics.
13:50 – 16:40
05 · Saving inspiration to boards and lists
Boards, creator lists and asking the AI to organize saves.
16:40 – 20:50
06 · The planner: idea to post
Kanban statuses, workspace items and the plan, research, script, post tabs.
20:50 – 24:10
07 · Why generic AI content fails and what Eve adds
Context, voice memory and an all-in-one app instead of tool sprawl.
24:10 – 27:20
08 · Routines and batching
Morning ideas routine, a performance review routine and weekly batching.
27:20 – 27:28
09 · Recap and offer
Strategy, planner and AI recap; $5 sprint pitch.
Atomic Insights
Lines worth screenshotting.
Roughly 90 to 95 percent of people who start creating quit, and the usual reasons are running out of ideas or staying consistently mediocre.
People follow a position and a point of view, not a viral tweet.
A brand enemy doesn't have to be a person or company; a habit, belief or way of living works better.
Name who your audience becomes, not just where you take them, so people can self-identify with an archetype.
Your proof is a story: where you were, what you changed and what you can do now. You are the guide, not the hero.
Typing a hyper-specific niche into an outlier search returns nothing, because small niches have no outliers; borrow structures from a related, bigger niche.
Hormozi studies gaming because it captures attention well, then carries those title and script structures into business.
AI is only as good as the context you give it, and generic prompts without real outlier posts produce mediocre drafts.
A notes app is not a system, because you can't see where an idea stalled or learn why a post worked.
Review yesterday's top and bottom posts every morning: double down on winners and reframe the flops.
Batch weekly: have a routine produce about 50 ideas, then spend one to two hours picking and drafting.
Asking AI for drafts instead of bare ideas gives you something to rewrite, which is often easier than starting blank.
Takeaway
Strategy and process come before AI tools
WHAT TO LEARN
Consistent content needs a written position and a repeatable process; AI helps only once it has your story, voice and a pipeline to feed.
Define your position first: mission, core beliefs, what you stand against and why now, so your ideas are unique instead of chasing trends.
Describe the change you create in three steps, where your audience is, where you take them, and who they become.
Build proof from your own story and a guide role rather than posing as the hero of the journey.
Borrow structures from bigger adjacent niches when your own has no outlier content to learn from.
Use a planner with clear statuses so you can see where ideas stall and learn from results instead of guessing.
Give AI real context: strategy, voice, story and examples of what is performing, or expect mediocre drafts.
Set a daily routine that delivers a few ideas to approve, plus a review of yesterday's winners and flops.
Batch drafting into one or two focused blocks per week from a pool of approved ideas.
Glossary
Terms worth knowing.
Brand enemy
The habit, belief or way of living your content stands against. It rallies a like-minded audience without needing to attack a person or company.
Content pillars
The core topics your content keeps returning to, each branching into specific ideas.
Outlier post
A post that performs far above the average for its creator or niche, used as proof that a topic or structure works.
Routine
A scheduled AI task in Eden, such as delivering three post ideas every morning with a notification.
MCP
A standard that lets an AI assistant like Claude connect to an outside app and use its data and actions, such as a strategy and planner.
“They aren't following you because you wrote a viral tweet. They're following you because you have a position, a perspective, a point of view worth following.”
Clean thesis with no setup needed→ TikTok hook↗ Tweet quote
21:30
“AI is only as good as the context you provide it.”
Short and quotable→ newsletter pull-quote↗ Tweet quote
The Script
Word for word.
Read-along
Don't just watch it. Burn it in.
See every word as it's spoken — crank it to 2× and still catch all of it. The same dual-channel trick behind Amazon's Kindle + Audible.
17px
Welcome back to the Eden channel where we talk about personal branding, content strategies, social media growth, and most importantly, standing out from everyone else online. And that's exactly what this video is for. Now, if you're a beginner who wants to build a personal brand or just start creating content, the most important thing you can do is just have a strategy and a system.
Because if you want to turn this into a career, then you have to treat it like a career. If you want it to be a business, then it has to be a business. In other words, you need to actually be consistent.
You can't just show up and post one idea every week or every other week or once every three days or on your own schedule and convince yourself that you're actually taking this thing seriously. You need to be consistent for months. to years on end yes you can skip a day but if you don't have the foundation of consistency posting almost every single day especially with short form content then don't expect to go anywhere that's the reason most creators fall off in the first place and i would argue that almost 90 to 95 percent of people who start do that's why this video is important it's not going to be a viral growth tactic that you can go and implement tomorrow it's going to be it's the foundation So people fall off because they either run out of ideas or they're consistently mediocre.
So they have the consistency part down, but they don't put any time into a strategy. So I want to help you create your first version of a content system that will put you far ahead of most other beginner creators. And then we can use AI to help you manage or run it for you.
And so this system is based on four things. First is just ideas that are likely to do well. preferably based around a solid brand strategy so they are unique rather than just picking a viral topic all the time and only writing about that now with eden we have a lot of data on people who sign up and people who leave and the biggest reason people sign up is because of the discover feed or being able to find viral topics with ai And that's extremely helpful because that's what you do with any kind of creative work is you have a reference, you have inspiration so that then you can create.
But it doesn't do anything if you aren't able to turn it into a consistent system. You can't always rely on that. The second thing you need is a way to draft, plan, and just post those ideas in a streamlined way so it doesn't get overwhelming.
Third, you need an AI that understands your voice and story, your content strategy, your content pillars, and what ideas go viral. And then fourth, once you have the system down, AI can automate certain parts of it, like delivering ideas for you to approve every morning. The automation part is what we're going to go over at the end of this video.
And it's actually quite simple. So before that, I'm just going to show you how to set everything up, because if you don't have the strategy, the ideas, the planner, everything else, then what is the AI going to use? You're just going to be using AI like everyone else with not that much good context and just being like, oh, here's my audience's pain points.
Can you give me a few ideas based off of this? Or here's a YouTube video that I liked. Can you give me a few ideas based off of this?
No, the AI has to understand. you your strategy and your planner and simply by just having those things in place it's a complete game changer it makes it so much easier so we need to start with the strategy now a great strategy is composed of a few things the first is just your position so what do you stand for because that's why people follow you they aren't following you because you wrote a viral tweet they're following you because you have a position a perspective a point of view worth following So what composes your position is first your mission, which is the change you want to make in the world, and people rally behind this.
Next is what your beliefs are, so your core beliefs that others share with you. Third is what you're against. This is your brand enemy.
It can be a habit that people have, like overeating, or it can be a belief, like a victim mindset, or a way of living that hurts your audience. You don't need to make your enemy a specific person or a company. It has to be a way of living.
For me, those who follow my actual channel, you know I'm against the default path in life. Go to school, get a job, retire at 65, and just me positioning myself against that attracts people who have the same outlook. And just with those alone, you're already separating yourself from other creators who just talk about viral topics or trends or random ideas.
You need to give people something to follow. That's why they follow you, because you're leading them towards something, a better life. And the last thing for your position is just why now?
So what has recently changed that most people haven't noticed? This makes your message urgent and worth following. Now, after your position, the second thing you need is the change you create or the transformation that your audience is going to have, because that's why they're going to remember you.
And that has three parts. The first is where they are. So you think of the life they're in and where they're stuck.
The second thing is where you're taking them. So this is what their daily life looks like on the other side of what you help them with. And the third thing is who they become.
The best thing you can do for this is come up with a name, an identity, an aspirational archetype. So for myself, something I talk about a lot is just becoming future -proof. So that's what they become is future -proof.
I could name it something like the future -proofists or the future -proof gang, but that's just not my brand, right? So I stick with something more broad and people can self -identify. Now, the next thing you need is just proof.
So why should they listen to you? And a lot of people overthink this, but the first thing here is just your story. So where you were, what you changed, and what you can do now.
The second is your role. So you're not trying to be a hero. You're more so a guide or someone who's documenting the journey or the one who got out and came back with a map.
And the third thing is just who you're shaped by. So the thinkers who influenced you. So all of those pieces are just a frame for your ideas.
After that, you can create your content pillars, your topics, and the ideas branching off of each other. And honestly, that's where most people start. That's why their brands aren't unique because they don't start with.
things we just talked about so i want to show you how to do this in eden but as i mentioned earlier with the discover feed this is a great place for finding viral topics on any platform and the breakouts chip is actually an incredible place to look for ideas but for those who have used eden before i've noticed a common issue with people who sign up and they immediately come to discover and they type in something super specific in the search bar and then it when it doesn't show results or enough results they're like ah this doesn't work but you're typing in stuff like medical supplies ideas when that's of course there's no outlier content in that.
That's not what the discover feature is for. The discover feature only shows you outliers and if your niche doesn't have any outliers or is very sparse to begin with you're looking in the wrong place. What I want you to think of instead is just how top creators create content in general.
I'm pretty sure it was Alex Hormozy who said he studies the gaming niche because they're really good at capturing attention and then he brings it over into his niche, which is business. So he uses similar title structures or thumbnails or script structure, and you can do the same.
So if you're talking about medical supplies, then you're simply trying to find an idea in a related niche. You could go to the founder and CEO niche and then look at their content and then save a few to a board. Or what you can do is take it, hit send to Eve, which this is new and changed if you haven't noticed.
But then you can essentially just click reverse engineer it or write my version or just tell it what you want to do and say, hey, I actually want ideas related to this, this and this, but I want to apply it to this viral structure. Can you help me with that?
So just a little tip, because that is a very important thing for a lot of people who come to sign up for Eden. But what we're here to actually do is have Eden create our content strategy. I personally built this part.
There is a ton of knowledge and logic behind the scenes for this specific. quiz. So what you're going to do is you're going to go into here, hit start.
There are six questions. You can say I'm just starting out or I already post and have an audience. If you click this one, it's going to ask you for your handles and then you can add your handles here.
So it's going to look at your top posts and kind of formulate your strategy based on that. But then it's going to ask you what your interests are and it's going to pull your content pillars out of that. It's going to ask you questions related to the things we just went over to understand your beliefs and what you're against.
and your mission and all of that stuff. And what comes out is something like this, where it has your intellectual signature, which is what makes you unique, and it has everything listed. It has your content pillars, what you're against, your story, where they are now, who they become, what you believe, all of that fun stuff.
It comes up with the first draft, not the final draft of your content pillars. And then once it does that, it researches our database of millions of outlier posts and figures out, according to your intellectual signature, what topics would do best for you. And then when you click on these, it will bring up ideas for you that you can then add to your planner, which I'll show you in a second.
Or you can send it to Eve, our content AI, that also understands how to write good content. And I'm not talking like we give it instructions like all the other content agents out there that, frankly, when we hear from users, they're just not that good. What Eve does differently is that she checks.
She teaches herself how to write content based off of what's performing and then applies it to your ideas and drafts, which is just a completely different way of going about it than most people are today. So this video isn't about strategy. That's why I'm telling you to do it this way, because the amount of feedback we've gotten on this strategy feature alone.
just tells you like to go about doing it this way because this is going to give you a better first draft strategy than honestly most content strategists out there. I put a lot of time and thought and effort into how this actually works and spits out the ideas for you. And of course, it's a first draft.
So you can chat with it. You can chat with your strategy and refine it with AI. You can connect Claude to Eden via the MCP and do that as well.
So if you're using Claude to come up with content ideas, now it has access to your strategy and your planner, and it can publish and schedule when it's connected to Eden. And it can build digital products, communities, manage your email list, create Instagram auto DMs. Eden is like, you're all in one place to do all of this as a creator.
Now, outside of your strategy and creating your content pillars and topics and ideas, it is still wise to save ideas as inspiration outside of that and not only rely on that. So I'd recommend coming to the discover tab at least once a day, maybe choosing some filter chips, doing a search or two, asking Eve, or going to the creators tab, searching up a specific creator, let's say myself here, and you can see all of their top content.
here and you can also save them to a board so I can click here add to library or save to board and what that looks like is similar to like my YouTube swipe file so if I see a YouTube video let's say on YouTube I can save it to a board with the Chrome extension and then if I ever want to brainstorm YouTube titles I can just chat with this board specifically and say hey I'm writing about this this and this can you look at the YouTube titles on this board and help me formulate my own that will perform well.
And of course, one thing I also recommend is when you spot a creator that you like, you can always add them to a list. So you can click this plus button or go to lists. And what the list does is it just shows you all of their content in one feed and you can filter it here.
You can chat with a list, so on and so forth. So whenever you spot two kinds of ideas, a validated idea or a favorite idea, an idea that you really like, save it inside of Eden. And if you don't know.
how to organize it. Whenever you save something, there's an option to send it to Eve and you can just put in the message box, organize this for me and then send it and then it will manage the organization of your workspace. So now we have an abundance of ideas.
We have our strategy that has our content pillars, our topics and our ideas, and we're saving ideas to boards as inspiration. And of course, you can just jot down ideas in your notes app, but obviously that's not a system. Again, if you're taking this seriously and treating it as a career or line of work or business, this isn't something that you just do willy nilly because that system can't be refined or improved according to feedback.
If you aren't doing well, you don't have somewhere to look and say, this isn't working and then improve it from there until you do get results. If you don't understand the entire process of going from idea to post and that post. doing well or not doing well, then you don't have any way to change it outside of guessing.
so now how do we actually take an idea from an idea to a draft to a post that is what the planner tab is for so as you can see eden is structured in this way you have ideas you have strategy planner and publish so it's the entire system in the form of tabs now this is actually the planner that i'm using for this video right i put down the ideas that i want to turn into videos on this eden channel in this planner specifically i can have multiple planners here and switch between them and then mine's very simple i have four statuses i have potential idea next up in progress and done and this one should actually be inside of in progress so i'll drag it here and so i put the idea here and you can do this from the strategy tab or eve can manage all of this which i'm going to show you i'm just showing you the manual way of doing it because it's helpful to come and look at these but then i write notes here i add a script and so in this cell specifically this is called a workspace item property so if you add a property you can add workspace item and then when you click on this
I can open this in a pane. So as an example, this is the outline that I'm using for this video specifically. And if I just have the ideas planned out here, I can just create the draft, open it in a pane and start jotting my ideas down there.
I can also add a board here if I want to and add research to that board or inspiration content that I'm going to base the video off of. And what this looks like is if I click the empty cell, I can create a new document, new table, new board, or add something from my workspace specifically. And if you like the Kanban board, this is a great way to do it as well.
Now, when you're creating short form content, what you can do is you can open any of these items and then you'll see at the top, it has plan, research, script or draft and posts. So for something short form, you don't really need research, right? That's more so for YouTube videos or newsletters or articles.
Same thing with script or draft. Like it's helpful. to be able to script an Instagram reel.
If that's what you're doing, you would create a document in here and there's a button to do that, and then you can open it in a pane and draft the script. And then once you have the video, you can go to the post tab, create a post that's going to open the publisher, and then you can write the caption here. Or if it's a tweet or a sub stack note or something going on threads, the platform or just a written short form post, then you can draft it here and sketch.
it if you want and it keeps track of it. right here so essentially that's a project management workflow right that's a content management workflow and of course that gets pretty complex right like we built this for agencies specifically we have an agency's tier where you can have different client workspaces and you can plan out all of their content for them and schedule it send it to them for review and all of that stuff and you can keep their ideas in their workspace specifically and it just makes sense for an agency that has clients that they write content for but for you as one person This may be difficult to keep up with.
It's actually, it's really not once you get used to it and you may have to get used to it. Yes, it's going to be overwhelming if you're just starting this out because it is a business and you should try to run it like a business. But the point is, is that AI can help you manage it so you can just do it more from one place, one specific place, which would be a chat in this case.
But in order for that to work well, the chat has to understand the entire process. It has to understand your story, has to understand. your voice.
It has to understand all of that. And there are two problems with AI right now when it comes to actual content creation. And the first is that the people who are trying to create the content agents are not creators and they do not understand the process.
And so what they do is they take a few viral posts and then they turn it into instructions for the AI. And then they put that as something like the system prompt. That's a simplification.
They make it a bit more complex. But the point is. you don't know if it's actually going to work and the same thing happens with clod or chat gpt the way that most people use it right now is just asking for content ideas or asking it to research their niche which it isn't going to do effectively and then they get something back that's mediocre but it's something they can work with and then they have to rewrite the draft anyways unless they want the content to be pretty bad because people will know whether or not you actually do it with ai so ai is only as good as the context you provide it and if you can't provide it real viral social posts or outlier social posts, then it doesn't matter how good the model is.
It doesn't matter if we have AGI tomorrow. It is simply not going to work as well as almost any other way of creating content.
That's specifically why we created Eve. Eve is essentially the brain behind the Eden AI chats. So when you first go to the Eve page, which is the little chat icon up here in the sidebar switcher, it's going to show you what Eve can do.
So it can create your strategy. It can build things inside of your store like a digital product. It can plan your content.
It can write emails or newsletters for you and send them through Eden. It can build a community. It can post messages in your community.
It can look at your post analytics. And another reason we did this in Eden is because when you start as a creator, you almost get like tool overload. It's like, should I use Beehive for email lists or should I use this or should I use this?
And we've reached a point in the market where we actually need an everything app. We need an all -in -one app. for creators.
And so that's what we've built. You don't have to guess out of all of these different tools, a scheduler, an email marketing tool, an auto DM tool like ManyChat, any of those things. You just have one for a much lower price than getting all of those things independently.
so when you get into eden this is what it looks like you have your previous chats here you can open these in a side pane like this so if you're writing a newsletter or you're doing something you can open the chat and you can brainstorm you have starters so if you just want to quickly get it to interview you for content ideas and then draft the post for you you can click interview me if you want to find viral topics or write and schedule these are probably going to be the most used things we also have other prompts so you can and see what it can do.
Email my list, build a product, start a community, make a quiz or a form, check your sales, build an auto DM flow, all of that stuff. Now, the thing about Eve is that she has memory. So everything she learns about you, she saves in about you.
She understands your business and creates documents related to those that she can search to get information from. She understands how you like to work, decisions you've made, things to avoid, and your voice that is constantly updated. that most AIs get wrong and why they can't actually get your voice right is because they just do a voice analysis and then it never changes.
Is your voice going to be perfect when you first start using Eden? No, probably not. I think that's a silly thing to expect.
Of course, it's not going to be able to perfectly nail your voice. So as you work with it more or you tell it, hey, this part is wrong, I would say it this way. It continues to refine and edit your voice.
And all of those things are necessary. As we talked about, we have our strategy. We have our planner.
We're able to publish. We have the discover feed with millions of outlier social posts. Eve has access to everything inside of your workspace and can manage these things for you.
When you're coming up with ideas, it says right here, every idea checked against what's already working. When you ask for ideas, it goes and looks up content that is already performing so that it can tell you whether or not the ideas are good and propose new ideas that are much more likely to do well.
No other agent or AI on the market does that. So it has all of these things and it learns your voice and it knows about your business and your story. So it has all of the components that other AIs don't have and you probably aren't going to give it to them to run this entire content system while maintaining your brand identity and your uniqueness.
So what you do next is inside of a new chat page or Eve. It's fun to click around here.
You want to go through these getting started items. We've already built the content strategy. So that's fine.
That's inside of here. Now you tell Eve about you. It's going to understand who you are, what your name is, what you do.
And then you're going to start teaching Eve your voice and you can connect your social profiles and it will pull from there. It'll pull from other places in your workspace and then it will give you kind of like a first draft. And then you just refine from there as you chat with Eve.
so we have the foundation in place now how do we actually automate this and turn this into somewhat of a routine now i'm going to show you the simple version because personally i don't really like ai writing for me i know i've talked about ai drafting stuff for you but i like maintaining i like writing i like doing that and honestly it doesn't take that long to do if the idea is good and you know how to write so the first thing we're going to do is set up a routine that looks for ideas related to my strategy and delivers them to me every single morning so what happens is i wake up i I see the content ideas and then I can essentially approve one, two, three of them.
And then it adds it to my planner so that I can then just go into my planner and then start moving them through the phases. So what you would do here is you would go to routines and then a starter one is just morning ideas. So you can click this and then it says it'll give you three post ideas for the day.
It shows up in updates with a notification. So you'll see a little dot up here and it will be inside. of a chat so you can just go to the chat as well but You can choose the time, then click start, and then it will run that every day until you turn it off in your settings.
But these are just presets. So I want to show you how to actually create a routine. You go here, you click new routine, and then I would personally click set up with Eve because you can write it yourself and it'll open a modal like this and you can just write the instructions.
But I think if AI writes the instructions, it can take what you want and actually turn it into something a lot better. And then you can refine it before you actually create. routine.
So I hit the set up a routine, new routine, set up with Eve, and then it asked me questions. So what should the routine do? One job in a sentence.
An example, each run give me three post ideas from what's breaking out in my niche this week with a link as proof for each. Now one I would personally create is this. I want you to look over my content for the day, see what did well and what didn't do well, then help me double down on what worked and give me tips on how to reposition or strategize what didn't work.
And you could make this every week. or every day. Every week actually might be better, but this is just an example that I think most people should have in their workflow, because that's what you do in general.
You do this with or without AI. You look over your top content, you see what did well, and then you take those ideas and put them back into your week from a different frame or a different lens, because that's the market telling you that they want more of that thing. So I sent that, it just asked when should it run, and then I said every morning at 8am, do it from the day's content before, and then we actually have pre -built skills inside of Eden for post writing, post ideas, and even creating a routine.
So it's much better to create the routine with Eve than it is otherwise, because it's going to do all of the best practices and give you a lot better results. It's going to automatically run these when it needs to. So it set it for 8 a .m.
It said each run reads the previous day's posts against your own baseline, then hands you three things, the winners with the numbers and the pattern to repeat, the flops with a rewritten opening line so the fix is visible. and one post to make today that doubles down on your best performer post to new or too close to your average get left out instead of forced into a verdict so i think that's pretty good that's better than what i told it to do and then when i visit this every morning i can essentially just say yes, draft the new ideas or put them into my planner so I can go ahead and draft them.
So essentially what we're doing here with the routines that we've been over so far is we're just getting good ideas that we can pick from because they're not all going to be perfect. And then we're adding them to our planner. So when we actually sit down for a focused work block of one to two hours to draft, to write, we just go to our planner and we do it and then we schedule them.
And if you want to do this on a weekly basis, then create a routine that gives you over a week's worth of ideas, like 50 ideas. And then you can sit down for two hours, pick them out, add them to your planner, and just batch all of the posts.
Now, one thing that I know a lot of content agencies do, or even larger creators in general, especially people that are working with a content agency, is that they will just get drafts or scripts to the other person so that they can approve it and then film it and schedule it. So in many cases, I'm actually not against this at all, is have it actually draft the ideas for you.
Don't have it just give you the ideas. Have it give you the drafts and then you have something to refine and work from. Because me personally, I actually generate my own opinions and my own ideas when I see something written as a fully fleshed out idea.
So am I going to use any of the drafts that the AI gives me? For me, probably not. For you, it may be really good.
But at least then I can just like go on my phone, look at the routine in the morning that it delivered to me and be like, I would say it like this, this and this, add it to my planner. And then once the drafts are in the planner, I can go through and physically rewrite them.
And it may look completely different from what it gave me, but that's an incredible starting point. So honestly, that's the gist of it. And since this is supposed to be for beginners, I kind of don't want to dive into anything more than that or else it's going to become more confusing.
So essentially, just to recap, what you're doing is you're finding viral topics. You have your own strategy based off of your story, your beliefs, your mission, all of those things so that the ideas are actually unique. And that's the foundation.
That's what's going to shape a lot of this. And then you have the planner that the AI can also manage and help move things through the process from idea to draft to scheduled and posted.
And of course, if it's writing something like a YouTube script for you or a real script, then you're going to have to sit down at that point when it's in that column of the planner, the drafted part, you're gonna have to sit down, record it, and then put those videos along with it. So I will leave it. there if you want to try out eden it's five dollars you get a 30 -day creator sprint course you get unlimited access to the discover feed in the creators tab and you get to build your entire strategy so that's all for five bucks that's just an unbeatable deal in my opinion to get yourself ahead of other people in the creator economy outside of that there's more links below thank you for watching and i will see you in the next eden video
The Hook
The bait, then the rug-pull.
Almost everyone who starts creating quits, and the video argues it's because they never built the foundation. What follows is a demo of one: strategy, planner, AI memory and a morning routine, all inside the presenter's own product.
Frameworks
Named ideas worth stealing.
03:14list
The brand position
Mission
Beliefs
What you're against
Why now
The four pieces that make people follow a point of view instead of a topic.
Steal forany personal brand
05:30list
The change you create
Where they are
Where you take them
Who they become
A transformation arc that ends in a named identity the audience can claim.
Steal foraudience positioning
06:40list
Proof
Your story
Your role
Who you're shaped by
Why someone should listen: a story, a guide role and your influences.
Steal forabout pages
CTA Breakdown
How they asked for the click.
VERBAL ASK
27:10product
“It's five dollars, you get a 30-day creator sprint course and unlimited access to the discover feed.”
Soft, low-price close after a product-led walkthrough; the whole video doubles as a demo.
Add Modern Creator as a preferred source and Google shows you more of our breakdowns in Search, Top Stories, and AI Overviews. It only changes what you see, and you can undo it in your Google settings anytime.
Add to Preferred SourcesOpens your Google source preferences with us pre-loaded. Tick the box and you're done.
A creator with 1.7 million Instagram followers throws out bio-wording, hashtags, and 'post to your friends first' advice in favor of an AI-fed research system built from a brand strategy document and a saved swipe file.
A newsletter writer breaks down the exact structure behind his 226-million-view X post, then shows how to feed any viral article back into AI to reverse-engineer it into a reusable writing system.
A screen-recorded walkthrough of Eden's new Store feature, which turns a course, PDF, or prompt into an AI-powered product and pays a recurring commission on top of every sale.
A 34-minute screen-capture walkthrough of turning a research tool and a five-post swipe file into a finished Substack outline, using AI for structure and never for the actual sentences.
A Writers Guild Award-winning producer argues YouTube's push into shows isn't about chasing TV-scale production, it's about creators finally owning something the algorithm can't take back.