Modern Creator
Nick Ponte · YouTube

ChatGPT Ads Beta - First Look at the Dashboard

A 33-minute live walkthrough of the ChatGPT Ads Manager beta, plus a step-by-step playbook for signing the first client before most businesses know the platform exists.

Posted
2 days ago
Duration
Format
Tutorial
hype
Views
6.7K
330 likes
Big Idea

The argument in one line.

ChatGPT Ads just went live with a simpler UI than Google or Meta, and the businesses already spending on search ads are the fastest path to a first paying client on the new platform.

Who This Is For

Read if. Skip if.

READ IF YOU ARE…
  • You run a digital marketing agency or freelance and want a new billable service to offer clients.
  • You already manage Google or Meta ads and want first-mover positioning on an emerging platform before competition saturates it.
  • You are trying to sign your first AI marketing client and need a concrete door-opener conversation.
  • You want to see what the ChatGPT Ads dashboard actually looks like before investing time in it.
SKIP IF…
  • You need deep technical pixel-installation guidance - this is a broad first-look, not a step-by-step setup tutorial.
  • You are a business owner looking to run your own ads; the back half of the video is aimed at service providers, not advertisers.
TL;DR

The full version, fast.

OpenAI launched a ChatGPT Ads Manager beta that mirrors the campaign architecture of Google and Meta - campaigns, ad groups, ads - but with a stripped-down UI that is faster to set up and currently limited to clicks and reach objectives across four geographic markets. The window before the platform reaches saturation is short, and the businesses most likely to buy ChatGPT ad management are the ones already running Google Ads. The video walks through the full campaign-creation flow live, then demonstrates a Gemini-powered lead-list prompt and a GoHighLevel visibility audit as two door-opener tactics for signing the first client.

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Chapters

Where the time goes.

00:0001:13

01 · Cold open - AI is replacing search

Premise: people are now asking AI what to buy before visiting a website. ChatGPT Ads changes where buying decisions happen.

01:1302:55

02 · Subscribe ask plus agenda slide

Free AI Cash Flow Masterclass offered behind like/subscribe/comment. Four-item agenda: overview, access, why it matters, how to make money.

02:5504:00

03 · Beta email reveal

Shows the beta invitation email, logs in live, explains how he got on the waitlist via an earlier video.

04:0008:30

04 · Campaign creation walkthrough

Creates a campaign for his agency Myna Marketing. Objectives (clicks/reach only), locations (US/CA/AU/NZ), daily budget, conversion event setup.

08:3012:39

05 · Conversion tracking setup

Creates a data source, sets up a checkout-started conversion event, walks through standard event types, notes iOS/Android placements are coming soon.

12:3915:49

06 · Ad group plus context hints targeting

Sets max CPC bid at $350, explains context hints as the targeting mechanism, demonstrates prompting ChatGPT to generate context hints and pasting them in.

15:4919:30

07 · Ad creative plus initial platform impressions

Uploads logo, writes test headline and description, uploads an image. Ad preview renders. Verdict: simpler and less bloated than Meta Ads Manager.

19:3022:54

08 · Why paid ads beat SEO for speed

Browser demo showing Google Ads appearing above organic results. Agency revenue split: $35K/month SEO vs $60K/month paid ads. ChatGPT Ads framed as additive to existing service stack.

22:5427:35

09 · 5 Stages of Awareness plus Gemini lead-list prompt

Explains why businesses already running Google Ads are highest-converting prospects. Gemini prompt demo to identify 25 local businesses running Google Ads with contact info.

27:3531:32

10 · Outreach tactics - email template, mock ad screenshot, GoHighLevel audit

Email template walkthrough. Key tactic: create a mock ChatGPT ad for a prospect and screenshot it as an outreach hook. GoHighLevel AI Trust Audit demo showing 8% score report.

31:3233:11

11 · AI Inner Circle pitch plus close

Promotes paid community with approximately 450 members. Like/subscribe ask tied to early-mover advantage narrative.

Atomic Insights

Lines worth screenshotting.

  • ChatGPT Ads uses the same campaign-ad group-ad hierarchy as Google and Meta, so existing ad managers have zero structural learning curve.
  • The platform currently only supports clicks and reach objectives - conversion optimization requires a tracking pixel, which is itself a billable setup service.
  • Context hints replace keyword targeting: a paragraph of topically relevant phrases is how you tell ChatGPT who to show your ad to.
  • Platforms subsidize early advertisers to pull spend away from incumbents - Meta did it with early Facebook and with Instagram Reels; CPCs on any new platform are cheapest in the first few months.
  • The best prospect for ChatGPT ad management is a business already running Google Ads - the objection that paid advertising works is already overcome.
  • Gemini can surface 25 local businesses currently running Google Ads, complete with email and phone number, in a single prompt.
  • Creating a mock ad for a prospect inside the ChatGPT Ads Manager and screenshotting it as an outreach opener works because the platform is new enough that recipients do not recognize what they are looking at.
  • A free AI visibility audit report that scores a business's online presence creates urgency the seller does not have to manufacture verbally.
  • The five stages of awareness predict close rate: targeting businesses at the Most Aware end requires far less education than starting cold.
  • ChatGPT Ads launched with iOS and Android placements listed as coming soon, signaling mobile-specific ad types are already planned.
  • Most small businesses know AI exists but have no idea how to use it commercially - that knowledge gap is the current service opportunity.
  • Daily budget caps in ChatGPT Ads mirror Google and Meta, but platforms routinely overspend stated daily limits.
Takeaway

The real edge in ChatGPT ads is selling it before businesses know to buy it.

WHAT TO LEARN

The platform just went live, setup is simpler than Meta, and the fastest path to a paying client is targeting businesses already spending money on ads elsewhere.

  • Businesses already running Google Ads have accepted that paid advertising works - they are the easiest close for any new ad platform because the core objection is already gone.
  • ChatGPT Ads currently supports only clicks and reach objectives; conversion optimization requires pixel setup, which is itself a billable service for anyone who can configure it for a client.
  • Context hints replace keyword targeting - feeding the platform a paragraph of topically relevant phrases, generated by ChatGPT itself, is the targeting mechanic to master first.
  • Creating a mock ad for a prospect's business inside the ChatGPT Ads Manager and screenshotting it as an outreach opener works because the platform is new enough that most recipients do not recognize what they are looking at.
  • Platforms subsidize early advertisers to pull spend from incumbents - the CPCs on any new platform are cheapest in the first few months.
  • The Gemini lead-list prompt surfaces company name, website, email, and phone for 25 local businesses currently running Google Ads - list-building is near-instant and costs nothing.
  • A free visibility audit report that makes a business's online gaps visible converts prospects because it creates urgency the seller does not have to manufacture in conversation.
Glossary

Terms worth knowing.

Context hints
The targeting mechanism in ChatGPT Ads - a free-text paragraph of topics and phrases that guide which conversations the ad appears in, rather than keyword or interest-based targeting used on other platforms.
Conversion event
A tracked user action (checkout started, lead created, subscription started) that the ad platform optimizes toward once a tracking pixel is installed on the advertiser's website.
AI Trust Audit
A branded prospecting report generated via GoHighLevel that scores a business's online presence across Google Business Profile, SEO, and website factors, used as a door-opener to start a sales conversation.
Most Aware (Stage 5)
The final stage of Eugene Schwartz's awareness model, where a prospect knows the product, understands its value, and just needs the right offer - the easiest stage at which to close a sale.
GEO (Generative Engine Optimization)
The emerging practice of optimizing a business's presence so it appears in AI-generated answers and recommendations, analogous to SEO but for AI platforms instead of search engines.
Resources

Things they pointed at.

Quotables

Lines you could clip.

00:00
For the last twenty years, businesses have been fighting for attention inside search engines and social feeds, but now people are starting to ask AI what to buy, who to hire, and what softwares to trust before they ever visit a single website.
Crisp macro thesis in one sentence, no setup neededTikTok hook↗ Tweet quote
06:04
It just feels like early days of Facebook. The people that did get in early and start advertising there were just printing cash flow, showing ads for pennies on the dollar.
Nostalgia plus FOMO trigger, no context requiredIG reel cold open↗ Tweet quote
18:48
Meta has so much bloat in their ad platform that they make it confusing. This was actually very straightforward, very simple, very easy to get a campaign going.
Platform comparison pull-quote, works standalonenewsletter pull-quote↗ Tweet quote
29:29
I have created an ad for you. Do you want me to start running ads for you in ChatGPT?
Concrete tactic in one breath, actionable and repeatableTikTok hook↗ Tweet quote
The Script

Word for word.

metaphoranalogy
00:00The new ChatGPT Ad Manager was just released. I have it live up here. Now, I told you guys months ago that this was coming and I even showed you a method to get on the wait list in this video here for beta early access.
00:16So, hopefully you were following along and you took advantage of that because I don't think people realize how big this shift actually is yet. For the last twenty years, businesses have been fighting for attention inside search engines and social feeds, but now people are starting to ask AI what to buy, who to hire, and what softwares to trust before they ever visit a single website.
00:37And now, that OpenAI just turned ChatGBT into a real advertising platform, that changes where buying decisions happen online. And in this video, I'm gonna show you my first look inside of the ChatGBT ads dashboard. In fact, we're gonna go over it together.
00:51I'm gonna show you how to gain access yourself, and then I'll show you how to turn this into your first paying client while most businesses still have no idea that this thing is even happening yet. So, you like this topic of building an online business and getting AI subscription clients to pay you monthly, then I'd like to do something special for you and offer you my on demand AI cash flow training.
01:14This is a step by step training that is currently being offered by for free, where I show you step by step tactics to get small businesses to pay you for their AI marketing. I even give you a thirty day free trial to the best software tool out there that I use to get clients to grow my business. And so, if you would like that, just please be sure to like this video, subscribe to my channel if you haven't already, and not required, but always appreciate it.
01:36Consider sharing this video with a friend who should get going with these ChatGPT ads and this business model, and then just comment below, and I will send you a direct link to the AI cash flow training and the prompts that I'm gonna be giving you in this video because I'm gonna give you some, man, action packed fire stuff here.
01:54So, I hope you guys are ready for that, and I see you in the chat commenting now. So, welcome everybody. I do see you here.
02:00So, this is what I have in store for you in this timeline today. I'm gonna go over the chat g b t ads manager overview, how to get access to it, why this matters, and how to make money with this, whether you are a beginner, you're brand new, or you are an advanced seasoned vet.
02:15Because obviously, you're gonna wanna bolt these advertising, this ability to run ads on ChatGPT onto everything else that you are selling. And why do I know that and how do I know that?
02:25Well, me myself, I've already run millions of dollars in advertising on platforms like Google. You can see this.
02:32I've spent over, I don't know, $4,300,000 in this account. I've spent a lot of money on Facebook meta ads.
02:40And this opportunity is one that I am claiming right now is going to blow wide open because everybody wants this, everybody knows about it, they've been waiting, but no one knows how to actually get started with it. And so that's what we're gonna be talking about today.
02:55So, here's the overview. I woke up today pleasantly surprised.
03:01Got lots of stuff going on. Got this email, ads manager beta.
03:04Thank you for your interest in ChatGPT ads. That's because I got on the list on that video that I released on my channel not long ago. So, if you like early mover tactics and strategies to get access to these early AI tools, make sure to subscribe, and it'll let me know that you have access to this tool.
03:19So, I logged in, I set it up, and here it is. So, what I thought I would do, which would be cool for you all, is to explore the Ad Manager beta together for the first time.
03:28So, I'm just going to hit this button, explore the Ads Manager dashboard. Now, real quick, it looks a lot like Metas or Facebook, their ad dashboard.
03:40Um, it says ads account, certainty, fill it, finish setting up your account. So, I'm sure I need to set up my billing and all that and logo, and we'll see how that goes.
03:48Uh, but I'll do that at another time. I wanna go through some of these tabs here so you guys can see what we're looking at.
03:55So, to create your first campaign create campaign. Let's just say so my company is called Mina Marketing.
04:03Right? This is it. We're a AI marketing company.
04:07We are based out of Maui, Hawaii, and we work with small businesses and help them with their AI marketing. So, I'm just gonna, I don't know, use this as a mock up, pretend to set up an ad campaign for me. So, the new campaign will be for mind and marketing, objective, clicks, and reach.
04:24So, I don't see that there are conversions yet. Maybe that is because I don't have billing set up. I definitely would want to optimize for conversions.
04:32Right? Either sales, booked appointments, lead form fills, things like that.
04:38Right now, it's only showing me reach or clicks, but obviously both of those would be great too. Clicks to my website would be amazing. And so, your campaign objective determines how you bid in the auction.
04:50So, my objective, just gonna go with clicks for now. Locations for this campaign, United States, Canada, Australia, New Zealand.
04:58So it looks like you have these four locations. You can also enter other locations. So let's see if I okay.
05:07You can pretty much search for darn near anything here. I see some things are grayed out, so not everything is completely open yet. But some of these major countries are, and that's what you have access to now.
05:18So similar to Google and Facebook, you have the daily budget section where you can set a daily budget.
05:26So if you wanna spend $5 per day per ad or for ads, it will only go to that amount and it won't spend any more. I mean, theoretically. We know we all know that Facebook and Google both overspend on your daily budget, so you have to keep a close eye on that.
05:41Hopefully, OpenAI keeps closer tabs on that. Conversion element. Oh, okay.
05:46So this is just not set up. The reason I haven't been able to click conversions is because I haven't set up a conversion element.
05:52So set up conversions to measure key actions, see which drive results, set up data source. Let's see what we got here. Maybe I need to turn off my ad my ad blocker.
06:02Let me hit refresh real quick. Oh, this is exciting, you guys. It just feels like early days of Facebook.
06:07And for those of you that I mean, I missed it. I I wasn't able to take advantage of advertising in Facebook because I was late.
06:16I just got started. And I know that the people that did get early and start advertising there, they were just printing cash flow because showing ads for pennies on the dollar while Meta was incentivizing you to come to their platform and spend money advertising was they were they were giving you a lot of results for a little bit of return.
06:37And, I mean, I would think that this is not gonna be any different. Right? OpenAI is gonna compete with Google.
06:43They're gonna compete with Meta. So what are they gonna do? They're gonna do just like they'd like Meta did when TikTok came around.
06:50TikTok came around and revolutionized short form content. Right?
06:54As soon as the short form content became a thing and everybody was gravitating towards that, they built Instagram Reels. And what did they do? They started giving you insane amounts of views for publishing Reels on Instagram rather than TikTok.
07:07So, were incentivizing creators to come to Instagram to post short form content there rather than TikTok because they were giving you far more views than you would get with TikTok. Now, same thing with ads.
07:19This is how they compete. Right? They want you to come here and spend your money on OpenAI rather than Facebook.
07:25So, they're probably gonna give you a much farther reach, a lot more bang for your buck to motivate you to come here and spend your money over these other platforms. So, this is like, you know, the the golden era right now, like, literally right now. I mean, this was only released today.
07:43So, I do need to set up a conversion source and I see my pop up now is showing up. Data source name, we'll just go to company company website, we'll just go Myna Marketing, type web.
07:57And I am trying to just kinda fly through this, guys, so I so you can kinda get a a general overview. I will be making more videos that dive in further detail.
08:05Somebody says, why don't you enlarge your screen? It's so tiny even looking at it on television. Look.
08:10Everybody's got a different device. Bear with me. Alright?
08:12I mean, if I make it too big, then I can't see shit. So, I have to make it kinda small so I can see what's going on in the screen. I'm not using a TV.
08:19I'm using a computer. I'm not using a phone. I'm using a computer.
08:23Data source, minor marketing type, web, iOS coming soon, Android coming soon. So, that's interesting. It's saying that I mean, the what I'm picking up from this is there will be specific ads that you can show on iOS devices and Android devices.
08:41Interesting. And I wonder if that is gonna have a big impact on tracking. I'm sure it will.
08:48Because the iOS updates obviously had a huge update on cross tracking platforms for Meta and other platforms. So it says a client queue will be generated automatically after creation by clicking to create sub new data sources.
08:59You're ready to conversion terms. They have conversion terms here. You guys can check these out.
09:04I'll I'll show you how to get access to this in a second here. I'm gonna hit create. It's gonna give me a little code that I can use to add to my conversions for my campaigns.
09:15So now I have a data source. I can set up an event. What kind of events do they have?
09:21Test. Standard event. Appointment scheduled.
09:24Checkout started. Leads created. Order created.
09:28Page view. Registration complete. Subscription created.
09:30Trial started. Nice. They have trials.
09:32That's cool. Items added to cart. So, okay.
09:35All the standard events that you can track, these are great because when you're showing your ads, you will want to optimize for people that are going to use those types of events. And I would be willing to bet the algorithm here with ChatGPT is gonna be great just like, I mean, Meta continues to get really, really good with their targeting.
09:51And if you can target people based off of how they their behavior is on the platform, then obviously you're gonna get a lot more traction with whatever your goals are. Choose your conversion track from data source.
10:03I believe I will have to add a new data source in here before I can do the drop down. So, Event Stream, create, data source.
10:13Here it is. Company website. So, I'm guessing they are giving me a code that I can add on to my website where now if I add this to my website, anybody that visits my website will now be tracked with that code.
10:31So when they go into ChatGPT and they ask a question about something, I will be able to show them my ads.
10:38This is called remarketing. This is called retargeting. And this is a super effective strategy because now you're able to show your ads to people that have already been to your website.
10:47They already know who you are before while they're browsing on these other platforms. Right? We've all had this happen when we go to Amazon to buy a hat.
10:54Um, you know, later on when you're on social media, you see that same hat following you around on Instagram, on Facebook, and it's because you've already said, hey, I really like this hat. Just didn't have the time to buy it. So, they follow you around and you're able to be remarketed too and you're going to be able to retarget it.
11:10In ChatGPT, I would expect nothing less, which is super exciting. So, you can set up your conversions events.
11:17I'm gonna try this again now that I have a data source. Base event. We'll just do a checkout started, data source, minor marketing website, conversion window thirty days.
11:28Man, know somebody says, just seen your Omni video. Great job doing my best to keep it.
11:32Look, I I am doing my best too. I'm over here sharing the breaking news. I was going so deep on some AI clone stuff that I've been working on and it's great and it's amazing.
11:42And then I got this freaking email today that said, hey, you have early access to ChadGPT ads beta. And I was like, you know what?
11:50I'm tired, but I just gotta get out here. I gotta I I owe it to my people to get out here and just show it to them first because that's what they that's what you subscribe to my channel for. Right?
11:58So let's see. I have my daily daily budget.
12:01I have my ad events. I have that all created. And these are just tests.
12:05Right? I'm just showing you guys the logistics. I'm walking you through what the process actually looks like so you can get an idea of how to use this yourself.
12:11So ad event, checkout. So I have my let's recap from the top. Line of marketing campaign name.
12:17Objective is more clicks. Can I I'm gonna refresh again because I wanna see if I can add conversions? That's a huge piece.
12:24People should know if you can set up your ad campaigns for conversions.
12:29Not seeing it yet. I'm not gonna get hung up on that for the sake of this video, but I would be willing to bet there's just something that I haven't done to set up the conversions piece because clearly, they're allowing me to create the conversions piece and the tracking. Maybe I just wanna verify that I have the pixel set up already.
12:45I do have the conversion event set up and create here we go. Is this why?
12:50Is this why you're doing this to me? So that is not totally intuitive yet. But again, I digress.
12:57I'm just doing this to go quick you guys can see. Ad group name. So they have it.
13:02It looks like they have it set up similar to other platforms like Google and Meta. You have campaigns, you have ad groups, and then you have ads. So my ad group name will be group one.
13:12My maximum cost per bid, $350. Your bid is likely competitive for this ad group. Interesting.
13:18I wonder where they get that metric from. Describe the conversations, topics or keywords where your products or services may be relevant.
13:25These hints guide matching, but aren't exact match targeting rules. Interesting.
13:31So, this is kind of like the early audience targeting, interest based targeting, keyword based targeting that you could plug into.
13:40So, if I wanted to, I don't know, like, just have a a great idea, like, a very basic general information of what type of targeting that I maybe want to add to something like this, I'll just plug it into Chad GPT. Right? I need I need context hints that I can use to get clients for minor marketing, I would like to plug them into ChatGPT ads.
14:08ChatGPT ads, what do they call that? They called it context hint section.
14:14Hints section. Please give them to me.
14:18This is the most caveman prompt ever. Please give them to me. I need them now.
14:24I'm again, I'm just going quick. Somebody says you have to connect your Pixel. Okay.
14:28That would make sense. I have to connect my Pixel. I'm not gonna set up a tracking Pixel live on this channel or on this video right now, but check this out.
14:34So for minor marketing, obviously, ChatGPT knows a lot about minor marketing right now. You want context hints with align with high interest business conversations, not generic marketing terms.
14:43Think business owners. Local business marketing, getting more needs, SEO help, Google rankings. Yes.
14:48These are go high level. CRM setup. These are all the topics that we would love to wow.
14:55This is crazy.
14:58Industry specific, established business growth. Okay.
15:01I'm gonna I'm gonna do the, uh, like, the the total new thing and just copy. Right?
15:07I'm just gonna add it in here. I'm gonna obviously delete the the little filtering that you can get from from ChatGPT.
15:15Stay away from these ones it says. I'm sure they're gonna make this dashboard a little better.
15:27Boom. So, those are all the things we have. Next, configure your ads.
15:30New ad name, Nick's ad. Set your business logo to start serving ads. So, you have to actually have your logo set up.
15:37I will do that in a second. Maybe I can just have that pop up real quick. Account name, minor marketing, logo.
15:47Here we go. Logo. Upload logo.
15:50Let's see. My marketing branding. My marketing logo logo.
15:57What do we want? Do we want just the bird? Do we want the whole thing?
16:00Let's go with this. Open.
16:06K. I've got my logo uploaded. For those of you that are just tuning in now, what we're going over right now is the original the initial ChatGPT ads manager overview was just released, and then I'm gonna show you how to get access.
16:18Actually, you know, you can get access, you guys. It's I think you can get access. I mean, I was on the beta wait list, but I think if you go to ads.chatgpt.com, you should be able to get access.
16:30You have to come here, you have to sign up. I used the same email that I was on the registration list for to sign up, so maybe that was why it was added. But let me know in the comments if you actually got access on this page, ads.openai.
16:42And then there's a page here that tells you, you know, a lot more about it.
16:47How, you know, you'll be able to reach people using ChatGPT ads, why it matters, showing people while they explore specific actions that they take within ChatGPT. Get started in a few steps. Gives you the exact stuff I'm walking you through right now.
17:01Launch and learn, metrics and trends, which is great. I mean, I'm really looking forward to launch my first ad campaign and seeing metrics just like this that just, like, start out flatlining and then hockey stick up.
17:12Right? That's what we wanna see. So, right now is the time.
17:16If you are watching this video, you guys will wanna be taking action and I'm gonna show you how to get your first client that will probably pay you for this as soon as I finish setting up my first ad campaign. So stick with me here. So I've got my logo set up and then now I got my headline.
17:33Test headline.
17:37Test description. And then you can upload an image, which is I don't know.
17:45Let's see. Assets, banners, pics of Miner Birds.
17:58That's probably too too big of a photo. Let's go with that one.
18:04There we go. Yeah. So hire us.
18:09We will crush your marketing.
18:16So it it does have some like auto auto truncating. So in some placements, it might optimize your text.
18:25Book a call with our team. No. Wow.
18:28So okay. So very simple, straightforward little little cute little ads. Campaign name, objective, budget, clicks, create campaign.
18:36I'm gonna have to set up my billing, obviously. Obviously, I'm not gonna turn this ad, but that is pretty straightforward.
18:43Not too complex. Honestly, my initial review of this is I like it better than the Meta platform. Meta gives you a lot more targeting and things that you can do.
18:51But honestly, I kinda feel like Meta has so much bloat in their ad platform that they make it confusing to set up an ad campaign.
19:01And this was actually very straightforward, very simple, very easy to get a campaign going. And now, really, it'll just come down to setting these setting a real one up and seeing what kind of clicks and traction and sales that I can get.
19:15But as I mentioned, the time to do this is right now.
19:19So, let me know you guys if you got into your platform, if you got access to it.
19:25Now, I wanna show you how to actually get your initial customer for this. So, let me let me kinda set the stage here because the reason that ads, paid advertising is a great thing to sell small businesses is because once you do what I just did and you set up an ad campaign, it will immediately get people looking at it.
19:48It will show it to people who are interested in those those topics. Right?
19:54Those things that I asked it to give me, those these, you know, people who are looking for rankings in Google and things like that.
20:02It will start to show my ads to those people today. Whereas, if you're doing something like search engine optimization, you could optimize the campaign.
20:09It could take three months to get up, to to show up in the top of Google. And and what I mean by that is like here.
20:16Right? So, here's a great example of this.
20:19If you are going to Google and you're typing in what are the best restaurants, the first thing that pops up is this map pack, and the next thing that pops up are these ads.
20:31These are all ads. And then the next thing that pops up below those ads is this, which is the organic top 10. It takes a long time to get a business to show up here in the first and second and third place position.
20:42But, you could turn on a Google Ad campaign right now, and you could pop up above this today, right away. So, the ability to run ads for these premium real estate when people are searching for these types of things is is a massive value add and opportunity to get customers for businesses.
21:01And so, ChatGPT is clearly or or OpenAI is clearly operating in the same way where where did I?
21:11Let's see. Ads. Where their placements will probably give you premium damn it.
21:17I have to hide it. I have to go incog so I can see this page. Where it will show you it'll show your ads in premium placements.
21:26So, it doesn't have an example here about what it will look like. I think I might have created an example of what I thought the initial ChatGPT ads would look like, but I don't have it in the slide deck.
21:39So, we do know that obviously they're gonna prioritize to get you some clicks because that's how they make their money. So, for me and my company right now, I have a pretty good split.
21:49I have, I don't know, something like $35,000 in monthly revenue for people that want search engine optimization, and almost 60,000 for people that want us to help them with their advertising. So this is a big opportunity.
22:00Paid advertising is a huge method. And by the way, did you follow along and see me set up this ad campaign?
22:08You do not need to be a super technical expert to set up ads in ChadGPT, which is great. But I can tell you that most business owners will never ever take the time to even log in to an Ads Manager dashboard.
22:19And that is really where you and I come in, you know. Like I said, I get paid thousands of dollars per month.
22:27This is an invoice that I got not long ago. You can see I sell businesses a thousand dollar a month, search engine optimization packages. Search engine marketing is another term for Google Ads.
22:36And then I also charge them for the ad spend that we pay directly to the platform. So, you know, this client right here, NGO Growth, this is an AI optimization package. This package right here, almost $13,000 in revenue from this one client.
22:49And I think that, you know, in the past we were just selling search engine optimization. We were just selling Google Ads. But now, we're adding in these additional services, AI SEO, aka GEO.
23:01Now, we're gonna be adding ChatGPT ads. So, everybody that has customers, now you have something else that you can sell them.
23:10And everybody that doesn't have customers, well, this is a huge shift in the way that we're gonna be advertising to businesses and you're gonna be capitalizing on this shift because most people right now, they know AI exists, they are curious about it, but they really have no idea how to get started.
23:27There's some resistance towards it because they don't trust it, they don't know how to use it. I can't tell you how many times every single day I have people asking me, man, how do you how do you use AI in the way that you do? How do you grow your business with AI?
23:40Can you teach me? I mean, I literally have people telling me that every single day. And it's because AI hasn't really hit mainstream for small businesses yet.
23:50Most of them don't do half the stuff that people are doing that follow my channel, that are using the tools that I share with you guys. They're just struggling to keep up with running their business. And, it really comes down to somebody like you and me who just shows up on their doorstep and says, hey, is ChatGPT recommending your business for roofing companies in Maui?
24:10Oh, no. They're not. Well, I can help you do that, and I can help you do that today by running a ChatGPT ad campaign.
24:17Yeah. You didn't know that they're just released the ability to run ads in their platform. I actually have a beta account.
24:23I can help you with that right now. So, having that type of conversation with the business owner right now is working really well because not long ago, businesses, they knew what AI was, but they didn't know how it could help them.
24:38And then slowly, they have becoming more aware that, hey, my competitors I think are using tools like Perplexity and ChatGPT or they're making content with tools like Gemini's Omni and I have no idea how they're doing that. So, they're now going from being completely unaware to maybe being more solution aware and being aware of the products that can help them.
25:00And, when you have businesses or anybody for that matter going through these five stages of awareness, your ability to somebody when they are here, the most aware, is much easier than when they are over here.
25:15You know, think about it. If somebody has no idea what a Ferrari is, you're gonna have it's gonna be more difficult to sell well, that's maybe not a good example because Ferraris are sexy and when you look at them, you're like, yeah, I kinda want that. But, if people are unaware that you have the next cure for cancer, they are not going to seek it out.
25:35They are not going to know that it exists. But, if they know that you have created it, they know where to get it, they're gonna show up on your doorstep and beg you to give it to them. Right?
25:43So, as people go through the stages of awareness, they become easier to sell. And so, I wanna show you what one of the most realistic ways to get somebody to pay you for ChatGPT ads are.
25:56And I'm gonna do that by starting out by giving you an idea of who are the most likely people that will spend money on ChatGPT ads. Blaine Smith, shout out in the comments. See you from Colorado.
26:08The most likely people to spend money and hire you to set up an ad campaign like I just showed you are people who are already spending money on Google and Facebook ads. And so, wanna give you this special prompt right here that you can use in Gemini to find out a list of businesses that are actually running Google Ads.
26:29So, always open sidebar. They always hide that thing.
26:34So, comment below if you're watching the replay and I'll send you this prompt. For my people in the chat, I will send you this prompt right now.
26:42But, essentially, this prompt or you can take a screenshot if you want. It says, act as a b to b lead generation specialist. I need to identify 25 small businesses in my area who are currently running Google Ads.
26:53Why do I wanna build a lead list of businesses that are running Google Ads? Well, if they're already spending money on Google Ads, then that tells me number one, they have money. And number two, that they understand investing their money into marketing will help them grow their business, which means that those people are probably pretty likely to buy chat GPT ads from you because they have money, they know that advertising works, and they are aware that it works.
27:23So, they're at the, like, peak stage of awareness in how to grow their business and if they have money to invest, it really just comes down to you being at the right place at the right time, finding this list of businesses and coming at them with something like an email like this that says, I saw you're currently running Google Ads in this industry.
27:41It's a smart move. So, this is an email template that you guys can use too. I will put this in a prompt document.
27:46If you comment below, I'll put the lead list, the email template here. The thirty days free to this tool that I use, it's called HighLevel.
27:54I use it to run visibility reports. This can help you close deals too. I'm gonna tie all this together in a second for you.
28:00So, just comment below and I'll give you these prompts in the thirty days access to that software tool, plus my AI cash flow master class. So, let's jump back real quick. We built this list of leads that are spending money advertising.
28:14Gemini, which is Gemini which is Google's AI tool, gives you this information. They're like, these are all the businesses that are running Google Ads. Look.
28:20Here's their email. Here's their phone number, and these are the types of ad campaigns they're running. Crazy.
28:24I didn't even know that this was a thing until I started looking more into ChatGPT ads and thinking about how am I gonna close more deals. Once this became live, and here we are today, this it just became live.
28:36So, you have this list. Right?
28:40And, what you should do is reach out to these people and let them know. I'm helping a few businesses in this area by placing their brand directly in ChatGPT search results.
28:51People are starting to ask AI for the recommendation instead of just searching for Google. The link is it's ads.chatgpt.com.
29:01Ads.chatgpt.com. So, use this template and when somebody said or you or the call to action at the end is open to seeing how a search GPT campaign will work for you. When you get somebody to say yes to this I just thought of a great idea, you guys.
29:15You know what? You know what's cool that ChatGPT's new ad platform allows you to do?
29:20If you look at this thing that we just created, this little ad, look at this. I would create an ad for somebody in ChatGPT's ad manager platform.
29:30I would take a screenshot of it just like this. And then what I would do is I would build a list of these leads and I would reach out to GoTourist Hawaii with a screenshot of an ad that I created in this platform. I would say, hey, did you know that ChatGPT ads just went live?
29:47I've created an ad for you of your business. Now, look at it. It's already live in my ads manager account.
29:53Do you want me to start running ads for you in ChatGPT? People are gonna eat that up. That's gonna be sick.
30:00So, that's gonna be my angle. That's what I'm gonna be using. I hope you use it too.
30:04And in addition to that, you can offer people a free visibility report.
30:11And so, I use HighLevel for this. So, this is Go HighLevel. If you've never heard of Go HighLevel, I give you thirty days free to use this tool.
30:17This is actually the tool that I use to run my business. It does lots of different things. You can build websites, funnels, you can set up all your call tracking, you send can send emails, you can do your SEO through here, you can build websites, you can build AI agents, lots of different things.
30:34But what I do, for the purpose of this video, I'm going to show you just the AI visibility audit section in the prospects prospecting section.
30:44So, this allows me to put businesses in here and then run what I call a AI trust audit. Other people call it a marketing audit report.
30:54I call it an AI trust audit. So, this is an AI trust audit for Kevin's Electric, and you can see he got an 8% overall score, which is a terrible score. Obviously, you send this link, and this is why this tool is great for this prospecting feature, you get a link for the report, you can copy it, you can text it to him, you can email it to him.
31:12It puts your business's information here at the top. And, when he scrolls down this page, you can see he can see all the areas where his business is struggling and not doing very good. It has a poor Google Business profile.
31:24It's not optimized well. It doesn't have a website. Look at that.
31:27We could build this guy a website. You go down to the search engine optimization analysis and you can see that he has a 0%.
31:34People are looking for his products online, but they probably can't find his business. The bottom of this, it says, do you see the see this missed opportunity?
31:43We can help you. Let's connect now. So, you can also send out these types of reports, and when you get people to give you a response when they respond to them, something you can upsell them with is setting up an ad campaign for them in ChatGPT Ads Manager.
31:58So, you know, multiple ways to win here in this presentation. Hopefully, you guys can see how using ChatGPT ads is going to be something that is gonna get a really good response right now out of the gate because chances are nine out of the 10 businesses you talk to are not running ads on ChatGPT yet.
32:17You're gonna be the first one out there to tell them about it and explain it to them. So, if you guys are getting any value out of this, please like and subscribe if you haven't already. Make sure to do that because, you know, I was talking about getting on the early access beta list to OpenAI's ChatGPT ads almost four months ago.
32:33And, if you were a subscriber of my channel, you would be one of those people. If you are a member of my AI inner circle, you would have gotten all kinds of early act I mean, I already was talking about from the moment this went live and hit my email inbox, I went to my AI in inner circle and I started sharing this information there first.
32:53And, that's what this is about. There's almost 450 people in here that are taking action, crushing it, getting clients.
33:00They're gonna be on the forefront of running ads with Chad GPT and getting clients. You can join the air in our circle if you want. There's a link in the description of this video.
33:07But with that, you guys, I hope you got some value out of this, and I will see you
The Hook

The bait, then the rug-pull.

On the morning OpenAI quietly opened its ads beta to waitlist members, Nick Ponte skipped whatever he was working on, opened the email, and hit record. What followed was thirty-three minutes of live screen-share through an ad platform most businesses had never heard of - and a blueprint for turning that gap into a paying client before the week was out.

Frameworks

Named ideas worth stealing.

25:03model

The 5 Stages of Awareness

  1. Unaware
  2. Problem Aware
  3. Solution Aware
  4. Product Aware
  5. Most Aware

Eugene Schwartz framework used to explain why businesses already running Google Ads are at Stage 5 and easiest to close on a new ad platform.

Steal forAny sales or prospecting script where you need to explain why cold leads are harder to close than warm ones
12:39model

ChatGPT Ads Campaign Architecture

  1. Campaign (objective + budget + location)
  2. Ad Group (bid + context hints)
  3. Ad (logo + headline + description + image)

Three-tier hierarchy mirroring Google Ads and Meta Ads. Conversion tracking via pixel is a fourth layer required for conversion-objective campaigns.

Steal forClient onboarding explainer for anyone setting up ChatGPT ads for the first time
CTA Breakdown

How they asked for the click.

VERBAL ASK
01:27newsletter
like this video, subscribe to my channel, and comment below and I will send you a direct link to the AI cash flow training

Comment-gated lead magnet repeated multiple times throughout video. Secondary CTA to paid AI Inner Circle community at close.

Storyboard

Visual structure at a glance.

talking head open
hooktalking head open00:00
agenda slide
promiseagenda slide01:37
beta email shown
valuebeta email shown03:23
campaign creation
valuecampaign creation04:01
timeline slide
valuetimeline slide16:15
Google SERP ads vs organic
valueGoogle SERP ads vs organic20:00
5 stages of awareness
value5 stages of awareness25:03
mock ad screenshot tactic
valuemock ad screenshot tactic29:29
AI Inner Circle CTA
ctaAI Inner Circle CTA31:32
Frame Gallery

Visual moments.

Chat about this