A business coach breaks her daily-Reel routine into four habits and three bonus tips — no editing software, just friction removal.
Posted
3 years ago
Duration
Format
Listicle
educational
Views
141.1K
2.4K likes
Big Idea
The argument in one line.
Making a daily Instagram Reel isn't a video-editing problem, it's a friction problem, and removing four sources of friction (environment, wardrobe, perfectionism, and caption writing) is what gets the process down to eight minutes.
Who This Is For
Read if. Skip if.
READ IF YOU ARE…
A coach, consultant, or solopreneur who wants to post Reels consistently but keeps stalling out before hitting record.
Someone who already writes long-form content (emails, posts, ebooks) and hasn't realized it can double as Reel captions.
A new or returning creator who feels self-conscious on camera and needs permission to post imperfect content.
Someone filming at home who feels their space or outfit isn't 'camera ready' yet.
SKIP IF…
You're looking for editing software, templates, or a technical Reels tutorial — none is covered here.
You want algorithm or growth strategy — this is entirely about personal production habits, not distribution.
You already have a reliable daily content system in place.
TL;DR
The full version, fast.
Wendt argues that the real obstacle to posting Reels daily isn't skill, it's friction, and she removes it with four habits: keep the filming space clean and ready, wear structured clothing that makes her feel confident, deliberately keep the Reels themselves simple instead of chasing polish, and reuse captions she already wrote for emails, posts, or ebooks instead of writing new copy every time. Three bonus habits round it out: reply to every comment (ideally with a question), ask her audience directly for support on nervous first posts, and edit Reels while doing something else, like cardio on a StairMaster, to make the time invisible. The video closes with a pitch for her $24 bundle of Instagram and business courses.
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States the promise: four steps plus three bonus tips to make a Reel in about 8 minutes a day, plugs her Instagram.
00:51 – 01:43
02 · Tip 1: Clean the house
Argues a messy home subtly blocks filming; she spent three weeks deep-cleaning and built a nightly 'put your home to bed' habit.
01:43 – 02:52
03 · Tip 2: Wear outfits you like
Post-baby she was living in oversized sweats that made her feel bigger and less confident; switching to structured, fitted clothing directly boosted her on-camera confidence.
02:52 – 03:49
04 · Tip 3: Create simple Reels
Deliberately keeps Reels simple rather than chasing polish, citing her rough early YouTube videos and livestreams as proof quality improves with reps.
03:49 – 04:58
05 · Tip 4: Reuse your captions
Recycles copy she already wrote for emails, Facebook posts, and ebooks as Reel captions instead of writing new copy each time.
04:58 – 05:35
06 · Bonus 1: Reply to every comment
Replies to every comment, often with a follow-up question, to keep engagement threads going.
05:35 – 06:21
07 · Bonus 2: Ask for engagement
Despite a 300k-plus audience, she was nervous posting her first solo Reel and asked her story audience directly to like and support it.
06:21 – 06:55
08 · Bonus 3: Make Reels efficiently
Edits Reels while doing another activity, like walking to the gym and using the StairMaster, to fold editing time into time already spent.
06:55 – 08:22
09 · Pitch: $24 course bundle
Transitions into a sales pitch for her '24 courses for $24' bundle, covering Instagram content, funnels, and a 1,000-followers-in-30-days challenge, then signs off asking for a like and subscribe.
Atomic Insights
Lines worth screenshotting.
The biggest blocker to posting Reels daily usually isn't camera skill, it's an unclean or disorganized filming space.
Wearing loose, unstructured clothing on camera can quietly kill on-camera confidence — structured seams and fitted pieces fixed it.
Reels get better with practice, so posting an imperfect one now is how the improvement happens, not something to wait out.
Any long-form copy already written for emails, posts, or ebooks can be recycled directly as a Reel caption instead of writing new copy each time.
Replying to every comment, and replying with a question, turns single comments into ongoing threads that boost engagement.
Asking an audience directly for support on a first, nerve-wracking post routinely gets a warm response.
Editing Reels while doing another task, like a StairMaster workout, removes the sense that content creation is 'extra' time being spent.
A creator with a 300,000-person email list and Facebook group still described feeling nervous and shaky posting her very first solo Reel.
The entire routine is framed as an 8-10 minute daily task, not a production, once the friction points are removed.
Takeaway
Consistency beats camera skill for daily Reels.
WHAT TO LEARN
The four blockers to a daily filming habit are almost never technical — they're environment, wardrobe, perfectionism, and a blank-caption problem, and each has a simple fix.
02Clean the house
A cluttered filming space creates a subconscious resistance to picking up the camera, so a one-time deep clean can remove a recurring blocker to posting.
Building a nightly reset routine, tidying up before bed, keeps the space camera-ready every day instead of requiring another cleanup session before each shoot.
03Wear outfits you like
Wearing loose or unstructured clothing on camera can undercut on-screen confidence in ways that are easy to mistake for 'not being good on camera'.
Choosing a small set of structured, fitted outfits removes a daily wardrobe decision and makes stepping in front of the camera less of an event.
04Create simple Reels
Early content is supposed to look rough; treating each post as a rep rather than a final product is what lets quality improve over time.
Deliberately capping the production complexity of each post prevents the all-or-nothing thinking that stalls out a daily habit before it starts.
05Reuse your captions
Long-form writing already done for emails, social posts, or other formats can be repurposed as short-form captions instead of creating new copy from scratch.
Treating existing copy as a caption bank turns caption-writing from a daily task into a search-and-paste task.
06Reply to every comment
Replying to every comment is a baseline engagement habit that compounds regardless of platform or content type.
Replying with a follow-up question turns a single interaction into an ongoing thread, which drives more engagement than a simple acknowledgment.
07Ask for engagement
Asking an audience directly for support on a vulnerable first post is a legitimate strategy, not something only insecure or new creators need to do.
Even a creator with an existing six-figure audience described real nervousness posting a first solo short-form video, which normalizes that discomfort for anyone starting.
08Make Reels efficiently
Pairing content editing with an unrelated routine task, like exercise, removes the feeling that content creation is 'extra' time carved out of the day.
Attaching a new habit to an existing one makes it more likely to actually get done daily.
“I have an audience of like 300,000 women... but I still was really, really nervous for my first reel.”
vulnerability plus social proof, humanizes a big-audience creator→ TikTok hook↗ Tweet quote
The Script
Word for word.
Read-along
Don't just watch it. Burn it in.
See every word as it's spoken — crank it to 2× and still catch all of it. The same dual-channel trick behind Amazon's Kindle + Audible.
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metaphor
00:00I'm gonna show you how I easily create one Reel every single day. And you guys, when you do it my way, it's so easy. I thought creating Reels was super, super difficult.
00:09I procrastinated on it for so long. But now that I'm actually in it, it's so easy.
00:15And what I wanna do is break it down and show you exactly all the things I did. I have four steps plus three bonus tips to make creating reels every single day really easy. Let's get into it.
00:25By the way, you wanna see all these reels in action and you wanna continue to see me create reels and get better at them and see as I learn more things and implement more things, be sure to go follow me on Instagram at maria dot wen. We're gonna put my handle up there. I'd love to see you there.
00:39Okay. So here are my best tips to help you make a bunch of reels super easy. It only takes about like eight minutes a day if you follow these steps to get yourself ready to do that.
00:48First random tip is to get your house clean. I know that sounds really weird, but if you're like me, you're gonna do a lot of your filming in your house, and I found that not having a place that felt clean, a place that felt organized actually prevented me from creating the reels I wanted to make without me even knowing it.
01:05So I took like three weeks and I deep cleaned my home. I had all kinds of systems going on where my floors were always clean and my counters were always clean and I learned how to put my home to bed at night. Don't know if you've ever heard that expression before where it's like you put your home to bed, meaning you get your house all cleaned so when you wake up the next day, it's super nice.
01:23Is that if you need to put like a little baby on background, I think that's adorable. So I got my house clean, and that was one of the biggest things that actually enabled me to feel comfortable filming all the time randomly as I'm going about my business, is which kind of one of the things you need to do if you're gonna film reels on a consistent basis.
01:38Second thing, and I think this is really important for us ladies, is that I started wearing clothes that I felt comfortable and attractive in. So some of you guys may know I had a baby a couple months ago and I was kinda living my best mom life in big, baggy, oversized sweaters, oversized sweatpants.
01:54They made me look a lot larger than I actually was. I feel like I was drowning in all these clothing because I wasn't super confident or I just hadn't taken the time to buy clothing that made me feel good. So what I did, this is so simple, I just like went out to Target and I got a couple cute outfits and that was like a weird switch for me.
02:12And so my new rule is I only ever wear clothes that are structured. So the clothes have to have like seams or like a structured shirt and that's helped that little rule has helped me feel more confident and feel more attractive which has led me to being more comfortable to be on camera because I don't feel like I look like a big walking, oversized, baggy blob of sweatpants, which is what I was.
02:33And again, like, it's okay. I just had a baby. I'm not beating myself about it, but I had a new goal, which was to film and start creating a bunch of content all by myself, and that's one of things I needed to do.
02:44Third thing, I think this is really important, is I am creating reels that feel super easy to make. So I am massively simplifying the reel creation process.
02:56I know that my reels are going to get better with time. So my reels might not be the best right now, but that is how literally everything starts. If you go back and watch my first YouTube video, it's so cringey.
03:08It's so bad. My presentation is bad. The lighting is bad.
03:11The audio is terrible. I sound like I'm underwater. Like, if you go back and look at it, you can see the difference.
03:16Same thing with every Facebook livestream that I've ever done. If you go back and watch some of my first livestreams, the quality is terrible compared to some of the more recent ones.
03:24That's normal. So what I'm doing is I am choosing to create reels that are very simple and very easy to make, and I'm not putting perfection pressure on myself because I just know they're not gonna be perfect, and that's okay.
03:37Four, this thing also is one of the big reasons why I was able to make these Reels. I'm not even kidding, like literally eight minutes a day. Eight to ten minutes a day is all I'm taking to make these Reels.
03:46And the fourth thing that I'm doing is for the captions, I'm just reusing content I already have. In one of the videos I'm making soon, I'm actually gonna be talking about why I love long captions and why a lot of people recommend that you use long captions in your Instagram Reels.
03:58So if you wanna see that video, it's actually gonna be a step by step tutorial on how I make a Reel. We're gonna literally make a Reel together and if you wanna make sure you don't miss the notification for that, be sure to subscribe and turn notifications on so don't you miss that.
04:12It's gonna be a really good video. I'm super excited about it. Those captions that you're seeing in my reels, they're already written.
04:18I wrote them for emails. I wrote them for Facebook posts. I wrote them for ebooks.
04:22I already had a ton of content created that I just literally copy and paste into my caption. So again, it's super simple footage because I'm not overthinking the reels I'm making and a really simple caption, and that's why it takes me eight minutes.
04:36I'm not overthinking this. I'm not making it take a ton of time. I'm just allowing myself to go in and get started.
04:42And there are really crazy complicated reels you could be making, but don't worry about that right now. Just worry about making really simple reels. Now I have three bonuses, and then I wanna share something really special with you.
04:52Okay. Bonus step number one, I reply to every single comment because that helps boost views. So sort of like a basic engagement tip.
04:59You guys all should be doing this already with anything you're creating content on. But for me, anytime I'm creating new content on a new platform, one of the things I always do is just reply to every comment. And my bonus tip to the bonus tip is I like to reply to every comment with a question so they'll reply back, and then it's a whole another comment.
05:17So So my engagement, I feel like is always really good in proportion to the views I'm getting and in proportion to the likes I'm getting because I actually engage with my community. That's bonus tip number one. Bonus tip number two.
05:27The very first Reel that I made all by myself, I was really insecure about it. I was so yeah. I have an audience of like 300,000 women.
05:33I have 250,000 women in my Facebook group. Have an email list with 300,000 people on my on my email list.
05:39I have a huge audience. I'm used to making content for a very big audience, but I still was really, really nervous for my first reel. I was, like, shaking.
05:46I was so scared to post it. And so what I did is I shared that reel to my story, and I asked people to engage with it. I was like, hey.
05:53I am super out of my comfort zone here. Can you go like my reel? And they did and they left nice comments and I felt supported and encouraged and it was really nice.
06:01So don't be afraid to ask for what you want and don't be afraid to be vulnerable and say, like, this is out of my comfort zone. Can you take a minute if you see this and just go give some love on it? People are really happy to do that and you it's okay to ask.
06:12Okay. Bonus tip number three. This one I just recently started doing and I love it.
06:17I create my reels, like I put my reels together while I'm on the StairMaster. So I'm literally getting my cardio in while I'm creating my reels.
06:26And I don't know why I didn't think to do this before, but it's worked really well for me. So I have a like across the street from me right here is a gym, and I just like go across the street, get up from my desk, go across the street, edit my reel, come back.
06:38But you can also, if you have a treadmill at home, you can go do it on the treadmill at home. You can do it while you're going for a walk. I like to feel productive, I like to feel like I'm getting things done, and I also just like to get a good sweat on.
06:48It's really good. And so for me to edit my reel and kinda put it together while I'm doing cardio, I'm killing two birds with one stone. Now if you've decided that you are trying to grow and get clients and make sales and make money on Instagram, I've got something amazing that you do definitely need to check out.
07:03It's my 24 courses for $24. That's right. You literally get 24 business courses for $24, and you're even gonna get a whole bunch of Instagram specific courses.
07:13So let me read you some of these titles in here that you're gonna get all of these for $24, all total. So literally like each course is $1.
07:21So my Instagram content lab, $1. Literally shows you how I create a bunch of content on Instagram. There's scripts and templates and it's super easy.
07:28You're also gonna get the ultimate make money on Instagram course. It's literally a kit to making a bunch of money on Instagram. Again, a dollar.
07:36But, yeah, this is the one I think you guys should should especially get. 1,000 Instagram followers in thirty day challenge. So it's a thirty day challenge to help you get a thousand followers in thirty days.
07:44I've had a ton of students go through this and they the reviews are just it's rave reviews. People are getting literally hundreds and hundreds thousands of followers, um, from this course and it's an incredible challenge. So again, plus you're gonna get a bunch of things to help you, you know, get more leads, grow your business, make more sales.
08:02Um, it's just really freaking incredible. If you go to mariawent.com/20four, um, we're selling it right now for $24.
08:08I'm not sure how long we're gonna do that. Thank you so much for watching. Appreciate this.
08:12If you like this video, give it a like. Be sure to subscribe to see a bunch of more videos. We're doing about one video per week now, so be sure to subscribe so you don't miss all the things I learn as I grow my Instagram account.
The Hook
The bait, then the rug-pull.
Maria Wendt used to procrastinate on Reels for months. Then she stopped treating it like a production and started treating it like a habit — and the video breaks apart exactly which four small changes got her down to eight minutes a day.
Frameworks
Named ideas worth stealing.
00:51list
Four Habits + Three Bonus Tips for Daily Reels
Clean the house
Wear outfits you like
Create simple Reels
Reuse your captions
Bonus: Reply to every comment
Bonus: Ask for engagement
Bonus: Make Reels efficiently (multitask)
A friction-removal checklist rather than a filming or editing technique — each item addresses a psychological or logistical blocker to hitting record.
Steal forany creator trying to build a daily short-form posting habit without new equipment or software
CTA Breakdown
How they asked for the click.
VERBAL ASK
06:55product
“It's my 24 courses for $24... if you go to mariawendt.com/20four... Thank you so much for watching. Be sure to subscribe.”
Soft-pivots from tips into a direct product pitch in the last ~90 seconds, clearly demarcated from the educational content rather than woven throughout, then closes with a standard like/subscribe ask.
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A business coach breaks down why most struggling offers aren't a product problem — they're a traffic problem — and walks through the exact 50/50 organic-and-ads system she uses to generate 200,000 checkout page views a month.
A self-made millionaire opens her real sales dashboard on camera, then lays out the exact five-step sequence she'd run if she lost her name, her audience, and her following overnight.
A creator who says she's made $12M selling digital products walks through the five reel mistakes that turn away customers, and three things that don't matter at all.
A whiteboard walkthrough of the only two things an automated business needs — and why fixing the product before touching ads is what makes the whole thing scale.
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