Modern Creator
Myron Golden · YouTube

Six Steps To A Quantum Leap In Any Area Of Your Life

Myron Golden turns a word he made up for his own thumbnail into a six-step formula — quantify, qualify, simplify, amplify, magnify, multiply — for producing an exponential result instead of a gradual one.

Posted
2 days ago
Duration
Format
Talking Head
hype
Views
32K
2.1K likes
Big Idea

The argument in one line.

A quantum leap — an exponential jump rather than gradual progress — comes from a repeatable six-step sequence: quantify, qualify, simplify, amplify, magnify, and multiply, applied in that order.

Who This Is For

Read if. Skip if.

READ IF YOU ARE…
  • A coach, consultant, or online business owner who wants a concrete lead-generation and offer-ladder framework, not just motivational talk.
  • Someone stuck at a plateau in business, health, or a relationship who suspects effort isn't the missing ingredient.
  • A content creator deciding whether to commit to a weekly publishing habit and wants a real revenue case study behind the advice.
  • A reader comfortable with biblical framing woven directly into business and health advice.
SKIP IF…
  • You're looking for a step-by-step workbook with templates — this is a single spoken talk, not a workbook.
  • Scripture cited as justification for business and fitness advice is a dealbreaker for you.
TL;DR

The full version, fast.

Myron Golden argues a quantum leap — an exponential jump, not gradual progress — comes from six ordered steps: quantify your current reality (you can't upgrade what you won't measure), qualify by raising your personal standard (results rise only to your quality bar, not your goal), simplify using Pareto analysis (cut to the 20% producing 80% of results), amplify what already works, magnify your marketing through whichever channel you can sustain consistently, and multiply by building leverage and systems instead of working harder. He credits one weekly YouTube video for taking his business from $1.6 million to $18 million in three years without ad spend.

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Chapters

Where the time goes.

00:0001:39

01 · Cold open: coining 'Quantumply'

Golden baits the audience into guessing the meaning of the invented word on his thumbnail before defining it as a formula for a quantum leap.

01:3903:02

02 · What a quantum leap actually is

Defines a quantum leap as exponential, not linear, progress — 'beam me up, Scotty' — with quick business and fitness examples.

03:0206:02

03 · The Iron Cowboy: 50 Ironmans, 50 states, 50 days

Tells the story of an endurance athlete completing 50 Ironman races in 50 states in 50 days, using it to argue humans underestimate their own capacity.

06:0208:37

04 · One idea away — and the biblical order of don'ts before dos

Cites Sam Walton, Steve Jobs, and Elon Musk as one-idea breakthroughs, then pivots to a Psalm 1 citation for why removing bad inputs must precede adding good ones.

08:3712:28

05 · The Fat Myron story

A self-deprecating account of weighing 225 pounds at 5'11", including a brother-in-law's blunt reaction, used to model owning a setback before teaching the fix.

12:2817:17

06 · Step 1 — Quantify: inspect and measure

States you can't upgrade what you won't look at or multiply what you've never measured; tells the story of gaining 16 pounds in 13 untracked vacation days.

17:1722:34

07 · Quantify in business: leads, the offer ladder, the $375K client

Applies quantify to business — a $100/$500/$2,000 offer ladder, 1,000 leads a month as a path to roughly $1M/year, and a client who paid $375,000 for a VIP day.

22:3426:34

08 · Step 2 — Qualify: your standard sets your income

Uses an audience call-and-response on first-job hourly wages to argue income already rose because personal standards rose, and the same lever keeps working.

26:3429:21

09 · Improve your inputs, then find the leverage

Argues most people try to fix outputs instead of inputs, quotes Archimedes on leverage, and distinguishes 'wantrepreneurs' from entrepreneurs who build systems.

29:2136:52

10 · Step 3 — Simplify: the Pareto pivot that took the business from $1.6M to $18M

Explains the Pareto cut (keep the 20% producing 80%, then apply 80% effort to that new baseline) and tells the story of committing to one weekly YouTube video in April 2022, taking revenue from $1.6M to $18M by 2023 with $0 in ad spend.

36:5241:19

11 · Step 4 — Amplify: plug in and make noise

Uses a guitar-and-amplifier metaphor for making a working solution louder, then tells belief-ceiling stories about mentors earning $60K-$90K/month and guessing Ty Lopez's income at $800K/month.

41:1946:45

12 · Step 5 — Magnify: infiltrate the right rooms, build relationships before pitches

Names LinkedIn as the next growth platform, tells the story of being invited on stage at an AI mastermind, and states the policy of never teaching on YouTube anything he wouldn't also sell.

46:4553:02

13 · Step 6 — Multiply: momentum, F=ma, and mastering AI

Maps business inertia versus momentum onto physics (force = mass x acceleration), closes with 'you multiply by building something that works harder than you,' frames AI as a tool to master, then recaps the formula and pitches the free AI Age Blueprint and a Wednesday AI masterclass.

Atomic Insights

Lines worth screenshotting.

  • A quantum leap is defined as an exponential result achieved instantly, not a linear result achieved gradually.
  • You cannot upgrade what you're unwilling to look at, and you cannot multiply what you've never measured.
  • Counting macros without exercising can produce more weight loss than exercising for hours a day without controlling diet.
  • Sam Walton, Steve Jobs, and Elon Musk each needed exactly one idea to build Walmart, Apple, and Tesla — not a hundred ideas.
  • 'What gets measured gets managed, and what gets ignored gets messy' is offered as the reason daily self-tracking works even when the number is unwelcome.
  • You don't rise to the level of your goals — you fall to the level of your standards.
  • A goal without a number attached is described as 'just a wish wearing a suit.'
  • The Pareto move: find the 20% of activity producing 80% of results, cut the rest, then apply 80% effort against that new baseline.
  • One weekly YouTube video, started in April 2022 with zero ad spend, is credited with taking a business from $1.6 million to $18 million by 2023.
  • A great result nobody hears about might as well not exist — visibility is treated as a required step, not an optional one.
  • Real entrepreneurs use delegation and automation to do less while producing more; 'wantrepreneurs' just try to do more.
  • Leverage is defined as any input where a minimal effort produces a multiplied output, quoting Archimedes' lever.
  • Business momentum is modeled on physics: force equals mass (volume of content or ad spend) times acceleration (how fast you publish).
  • 'You don't multiply what you've created by working harder — you multiply it by building something that works harder than you.'
  • 'AI can't replace you if you learn to master AI — it becomes your tool instead of you becoming its fool.'
  • A 1,000-leads-a-month habit, paired with a $100/$500/$2,000 offer ladder, is presented as a repeatable path to roughly $1 million a year.
Takeaway

Six steps turn incremental effort into an exponential result.

THE FRAMEWORK

A quantum leap doesn't come from working harder — it comes from measuring what you're actually doing, raising your standard, cutting to the 20% that works, then amplifying, marketing, and compounding it with leverage instead of hours.

02What a quantum leap actually is
  • A quantum leap is defined as an exponential jump, not gradual progress — the entrepreneurial equivalent of one breakthrough idea outproducing a year of incremental tweaks.
  • Physical transformation follows the same logic: compressing what usually takes a year into three months is framed as achievable when the approach changes, not just the effort.
03The Iron Cowboy: 50 Ironmans, 50 states, 50 days
  • The Iron Cowboy example (50 Ironmans in 50 states in 50 days) is used to argue humans routinely underestimate their own capacity under sustained pressure.
  • The detail that his fastest Ironman came last, when he was most fatigued, is framed as proof that endurance compounds rather than depletes.
04One idea away — and the biblical order of don'ts before dos
  • Sam Walton, Steve Jobs, and Elon Musk are cited as evidence that massive outcomes trace back to a single idea, not a hundred separate ones.
  • The 'don'ts before dos' ordering, drawn from Psalm 1, argues that removing harmful inputs matters more than adding disciplined ones, in health or business.
  • Applied to fitness specifically: counting macros without exercising is claimed to outperform exercising without controlling diet.
05The Fat Myron story
  • The self-deprecating '225-pounds-of-Myron' story models owning a setback publicly rather than hiding it, before teaching the fix.
  • The lesson drawn is that undoing years of poor input with willpower alone means fighting the wrong side of the equation.
06Step 1 — Quantify: inspect and measure
  • The core claim of step one: you cannot upgrade what you refuse to look at, and cannot multiply what you've never measured.
  • The vacation story (16 pounds gained in 13 untracked days) is offered as evidence for how fast an unmeasured area regresses.
  • 'What gets measured gets managed, what gets ignored gets messy' is the stated reason for daily self-weighing, even when the number is unwelcome.
07Quantify in business: leads, the offer ladder, the $375K client
  • The $375,000 VIP-day story establishes that his single most predictive intake question is monthly lead volume, not revenue or conversion rate.
  • A concrete math is given: 1,000 leads a month with a $100/$500/$2,000 offer ladder is framed as a repeatable path toward roughly $1M/year.
  • Tracking core-product sales and premium-offer sales separately, per month, is offered as the minimum viable dashboard for a service business.
08Step 2 — Qualify: your standard sets your income
  • The audience call-and-response on first-job wages demonstrates that income already rose because personal standards rose — the same lever, pulled deliberately, keeps raising it.
  • Qualifying is defined narrowly as 'improve and manage' — raising the quality bar on what you accept from yourself, not just working more hours.
09Improve your inputs, then find the leverage
  • The claim that most people try to fix outputs instead of inputs is framed as the core error; the fix is asking what's the lowest-effort input that produces the highest-quality output.
  • The Archimedes lever quote defines leverage as minimal input producing multiplied output, distinct from just working harder.
  • The 'wantrepreneur vs. entrepreneur' distinction: real operators build delegation and automation specifically to do less while producing more.
10Step 3 — Simplify: the Pareto pivot that took the business from $1.6M to $18M
  • The Pareto move: identify the 20% of activity producing 80% of results, cut the rest, then apply 80% effort against that new baseline.
  • The case study: revenue went from $1.6M (2020) to $2.6M (2021) to $6.2M (2022) to $18M (2023) after committing to one weekly YouTube video, with $0 spent on ads.
  • A second channel (an existing weekly Bible study, moved to YouTube in 2024) reportedly earned $14,000 in one month two years later — an existing habit, simply relocated to a monetizable platform, compounded.
11Step 4 — Amplify: plug in and make noise
  • Amplify is defined as making noise about a solution that already works — 'a great result nobody hears about might as well not exist.'
  • The belief-ceiling stories (a mentor earning $60K-$90K/month, guessing Ty Lopez's income at $800K/month) show unfamiliar income numbers feel psychologically unreachable until personally crossed.
12Step 5 — Magnify: infiltrate the right rooms, build relationships before pitches
  • Magnify is defined as increasing marketing volume, through ads or consistent content, in whichever channel can be sustained, since inconsistent output can't compound.
  • LinkedIn is named as the platform expected to scale the business past $10M toward $100M faster than YouTube did, on the premise that most corporate salespeople are mediocre.
  • 'Build relationships before you build pitches': the stated policy is to never teach on YouTube anything he wouldn't also sell, so free content still builds trust that converts.
13Step 6 — Multiply: momentum, F=ma, and mastering AI
  • Multiply is framed through physics: business inertia versus momentum, with force = mass x acceleration mapped onto content volume and speed of publishing.
  • 'You don't multiply what you've created by working harder, you multiply it by building something that works harder than you' closes the final step.
  • AI is framed as a tool to master rather than fear: it 'becomes your tool instead of you becoming its fool.'
Glossary

Terms worth knowing.

Quantum leap
An exponential jump in results achieved almost instantly, contrasted with slow, linear improvement.
Quantify (step 1)
To inspect and measure a current result or behavior before attempting to change it.
Qualify (step 2)
To improve and manage the quality of your standard, since results are capped by your standard, not your goal.
Simplify (step 3)
To inspect an activity and minimize it down to the smallest set of actions producing most of the result, typically via Pareto analysis.
Amplify (step 4)
To make a working solution louder and more visible so it reaches people who could benefit from it.
Magnify (step 5)
To increase marketing volume, through paid ads or consistent content, in whichever channel can be sustained.
Multiply (step 6)
To increase momentum and output by building leverage — systems, delegation, and automation — instead of adding personal effort.
Pareto distribution
The principle that roughly 80% of results come from about 20% of effort, used here to decide what to cut.
Wantrepreneur
Someone who looks busy running a business — spreadsheets, boards, branding — without doing the direct, revenue-producing actions like calling leads.
Intermittent fasting window
A daily eating schedule restricted to a set number of hours, narrowed over time from 8 hours down to 4, used as an appetite-control tool separate from exercise.
Resources

Things they pointed at.

14:57toolWearable calorie trackers (Hume, Fitbit, Apple Watch)
Quotables

Lines you could clip.

01:54
It's kinda like beam me up, Scotty, from Star Trek.
one-line, pop-culture-anchored definition of the video's core termTikTok hook↗ Tweet quote
05:03
We are so much more capable than we think we are.
universal, standalone motivational line following a concrete endurance storyIG reel cold open↗ Tweet quote
11:03
It ain't gonna lie to you. The scale ain't gonna lie.
punchy, quotable defense of self-measurementnewsletter pull-quote↗ Tweet quote
22:15
A goal without a number is just a wish wearing a suit.
tight aphorism, no setup needednewsletter pull-quote↗ Tweet quote
26:43
Give me a lever long enough and a prop strong enough and a place to stand, I can single handedly with one hand, I can move the world.
classic Archimedes quote repurposed as a leverage definitionIG reel cold open↗ Tweet quote
37:31
You know what happens when I plug a guitar into an amplifier? It gets louder.
simple, visual metaphor for the 'amplify' stepTikTok hook↗ Tweet quote
50:02
You don't multiply what you've created by working harder. You multiply what you've created by building something that works harder than you.
closing thesis line of the whole talk, standalone and repeatablenewsletter pull-quote↗ Tweet quote
50:36
AI can't replace you if you learn to master AI. If you learn to master AI, then AI becomes your tool instead of you becoming its fool.
timely, rhyme-driven soundbite on AI anxietyTikTok hook↗ Tweet quote
The Script

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metaphoranalogystory
00:01On this video today, I am gonna talk to you about something that's so important. When I discovered how to do this, it absolutely blew my mind to smithereens.
00:10And I know when you're looking at the thumbnail of this video and it says, quantum ply your life, you're like, quantify? Quantempli? That's not a word.
00:20Well, it it wasn't a word. It wasn't a word until I made it up. But I want you to before I even tell you what it means, I want you to think for me.
00:30Think about it. I don't need you to tell me. I just want you to think about what you think the word, quantumply means.
00:36Like, if quantumply were a word that somebody else invented instead of me. By the way, somebody invented all the words, so why not me?
00:43Okay. Anyway, so so quantumply, if you didn't know what it meant and it just became a word today, everybody in your have in your mind what you think it might mean?
00:52Everybody have it in your mind? Okay. So I'm gonna tell you what it means.
00:56What the word quantum quantum ply means, it means how to have a quantum leap that multiplies your life.
01:07How many of that's what you thought? Something like that. Wave at me.
01:10Wave at me if that's you thought something like okay. How many of thought something else? Okay.
01:14How many of ain't gonna raise your hand no matter what I say? Okay. Cool.
01:16We got all some all those in the room. Okay. So six steps to a quantum leap in any area of your life.
01:23Now what is a quantum leap? A quantum leap is an advancement that's exponential in an instant.
01:35Right? So, like, you don't move linearly. You go from here to here just like that.
01:44It's kinda like it's kinda like beam me up, Scotty, from Star Trek. Right? And and I get that that's I get that that's science fiction, a lot of the stuff we got right now was science fiction until it became science.
01:59Can I get a witness? Okay. Cell phones were science fiction.
02:02Right? Okay. So so what if what if in your life you're an entrepreneur and you could quantify the number of leads you're generating?
02:18Or you could quantify, like, a quantum leap in the number of sales you're making?
02:24Or you could have a quantum leap in the number of satisfied client testimonials that you got? What if in your physical fitness, what if it didn't take what if it didn't take like a year to get in shape?
02:39What if you could take what it takes most people to do in a year and what if you could do it in three months and you could quantify those results? I was I was I was reading an Instagram post the other day. It it really blew my mind.
02:52It blew my mind because there was a guy, he he's known as the iron cowboy. Anybody ever heard of him? Anyway, he's known as iron cowboy.
02:57This guy did 50 completed 50 Ironman races in 50 states in fifty days.
03:09Oh my goodness. And each one of those includes a full marathon.
03:16That's that that that doesn't seem that doesn't seem humanly possible.
03:23Right. He said he's he was telling the story.
03:28He's like, when I was the hardest part of it was when I because he said I wasn't used to running a full marathon every day on less than five hours of sleep. You don't say. Okay.
03:42He said and said he said the worst part about it was I was riding my bike and while I was riding my bike wow, that's weird. While I was riding my bike, I fell asleep.
03:57Riding my bike. That makes perfect sense to me.
04:02I've fallen asleep standing up.
04:06Once in my life I know this is crazy. Once in my life, I was doing a conference call where I was teaching. I'm talking.
04:17I fell asleep while I was talking. I dreamed I was playing golf with my brother, and he hit a good shot.
04:30And and I said, good shot, Dwayne. And then I woke up. He was laughing so hard.
04:37He told me the next day, he's like he said, dude, you were talking? All of a sudden, speech got really, really slurred? And then next thing I know, you were gone.
04:45And then a few minutes of silence, you go, good job to wait. He said, I was on the floor.
04:52And so sometimes sometimes you can be so exhausted, you can fall asleep right in the middle of doing something. Right?
04:57And this dude fell asleep riding his bicycle, but that wasn't the shocking part. Here's the shocking part.
05:03He said, when I got close to the end, that's when I felt the strongest. He said, my last Ironman that I did, I did it in the shortest time of all of them.
05:16We are so much more capable than we think we are.
05:26What I'm I'm gonna I'm gonna get into my outline in a minute, but I want you to think about this. What if you are only one great lead generation idea away from having more people to make offers to than you have time to sell?
05:43What if you are one great product design if you're an inventor?
05:49One great technological breakthrough, if you're a technological person. What if you are only one great best selling book away from selling millions of copies?
06:01One. Because what if you're only one idea away from the breakthrough that will give you the quantum leap of quantum leaps and then people who know you now who maybe have they kinda look at you side eye, like, and then next thing you know, they bragging everybody that you can because they know you.
06:22Because you do realize there was a time when Sam Walton was one idea from Walmart.
06:31There was a time when Steve Jobs was one idea from Apple. There was a time when Elon Musk was one idea from Tesla and SpaceX.
06:41Not a 100 ideas. One.
06:45What if you came up with one premium offer that solved a big problem for a big pool of people who have deep pockets?
06:59What if what if in your health and fitness, there were there were like there was like one or two master keys that when you unlock them, everything falls into place.
07:11Like, you start feeling stronger, you start looking stronger, you start being stronger. And by the way, those do exist. Do you realize?
07:19Do you realize most people think that the key oh, I never thought of that before.
07:26Most people think that the key to getting in shape is working out intensely. Well, that's one of the keys, but it's not the primary it's not the primary mover.
07:37You'll often see in the Bible that when God is telling us that we can get a result, he will tell us to don't the don'ts before he tells us to do the dos.
07:49My the first thing that comes to my mind is Psalm chapter one where it says, blessed is a man that walketh not in the counsel of the ungodly nor standeth in the seat of standeth in the way of sinners nor siteth in the seat of the scornful. So blessed is the man who doesn't do these three things, but his delight is in the law of the Lord, but he does this thing.
08:05Okay. Did you know that without exercising, you can lose more weight counting macros than you can by working out for three or four hours a day?
08:21We mean we mean counting macros, like measuring. Okay. No more than x amount of carbs.
08:25No more than x amount of whatever all the different macros are. And you weigh all of your food. You measure all of your food.
08:31You get a little measuring scale. The weight will fall off of you.
08:36And then if you exercise, you start getting stronger while you're also getting leaner. But see, here's our problem.
08:42Here's our problem. Our problem is we want to undo with work something that we did with a knife and fork.
08:52Yeah. Right. And one we wonder why we can't have a quantum leap.
08:56By the way, I I ain't fussing to nobody because I used to be fat miring. Yes, I was. You say, what do you mean fat Myron?
09:04Hundred I'm I'm not a 100. No. It had a two in front of it.
09:07Two hundred two hundred and twenty five pounds of Myron. I'm only five eleven.
09:17That was a lot of Myron.
09:23I'm I'm not I'm not exaggerating. Like, my youngest brother-in-law, when I met my wife who's my when I met this girl who's now my wife, when I met her, her youngest brother was like seven years old.
09:36And back then, you know, I was black belt in karate and like I was fit. I only weighed probably a hundred and forty five pounds, romping, stomping, death, and destruction.
09:45I was, like, tighter than a banjo dress.
09:50And then I went I went to Texas one time. He saw me.
09:53He's like, Meyer, what happened to you? Why you got fat?
09:58Well, why don't you tell me how you really feel, bro? Right.
10:03But you know what's really cool? One of the most recent times I've seen him, he's like, okay. That's the Myron I remember.
10:12All I'm saying is, like like, just don't the don'ts. And then do the dos, you're have a quantum leap.
10:19If you don't the don'ts do by the way anyway, I don't have time to go into all that. Alright.
10:26If you don't, the don'ts, stop putting stuff in your mouth that doesn't serve you. Eat more food from the hand of God than you do from the hand of man.
10:34What does that mean? If it grows out of the ground, eat more of it as close to its natural state as possible. And if it comes in a box, a bag, a bottle, or a package, like, a whole lot less of that.
10:49Okay.
10:51Cool. Anyway, so you could have a quantum leap in your health.
10:57You could have a quantum leap in your marriage. You could have a quantum leap in your business if you're willing to go and do the dos and don'ts, the don'ts.
11:05Okay. So I'm gonna give you the six steps of to a quantum leap in any area of your life.
11:15But before I do, I want you to understand that you cannot upgrade something that you're unwilling to look at and you cannot multiply what you've never measured.
11:31People are like, well, I don't like the scale.
11:35This here you might not like it, but can I tell you something? Can I tell you something? It ain't gonna lie to you.
11:43The scale ain't gonna lie now. The scale gonna tell you what you've been doing.
11:49And maybe you don't like the scale because you don't like the way it feels when you can't get the scale to tell you what you want the scale to tell you.
11:58Now I'm gonna tell you something. For the most part, unless I forget before I drink water, I weigh myself every morning.
12:06You know why? Because I know fat Myron is still in here.
12:12Come on. Come on. He in here.
12:16Oh, boy, don't he wanna run things. Oh, he want Yep.
12:20So you you say, how do you know? Because when I go on vacation Hey.
12:24Hey. Hey. Here comes fat Myron.
12:26Fat Myron comes out. I I'm not even joking. I went on vacation for thirteen days.
12:35Thirteen.
12:38I worked out while I was on vacation, working out at all.
12:48Myron gained 16 pounds in thirteen days. Don't play with me.
12:55He's in here. Don't act like he ain't don't act like just because he ain't showing up, he ain't here.
13:02I gained 16 pounds in thirteen days.
13:08Now I've already lost like 13 of it. Right?
13:16But I didn't lose 13 of it in sixteen in thirteen days.
13:22What what what am I telling you? It's easier to stay there than it is to get back there.
13:27Okay? Okay. So so so you gotta measure.
13:32So the first thing, if you wanna quantify your life, you have to quantify. What does that mean? What does quantify mean?
13:37It means inspect and measure. Inspect and measure what? Any area of your life that you desire to improve.
13:43Inspect it and then measure it. Because what gets measured gets married, gets married, gets what gets measured gets managed, and what gets ignored gets messy.
13:56So exactly what happened. You know what I ignored? I ignored the don'ts when I was on vacation.
14:01See, when I'm at home, I don't eat three meals a day. When I'm at home, I don't eat two meals a day. When I'm at home, I don't eat dessert.
14:12You know what I do when I'm at home? I wake up drinking water. Sometimes I have a cup of coffee.
14:18Like, this morning, I had a cup of coffee. My workout hit me in the head this morning. I was all wobbly.
14:24What's wrong with him? It is but it is but the second hour of the day.
14:31Yeah. Brother man hit it too hard this morning. Okay.
14:33So so so but I was I was I was tired because I had company later than I usually do last night. So I got to bed late. I didn't get to sleep until about 10:30, 10:45, which is late for me because I get up at five.
14:45And so, anyway, no excuses, but I was I was like I was like a little light.
14:54So I had some coffee this morning. I don't have coffee every morning, but I did this morning. And so what gets measured gets managed.
15:03What gets ignored gets messy. So here's what you have to do. And and and most people are not willing to do this part.
15:09It's so simple, but most people don't do it. Inspect your current reality. Like, your current experience, your reality.
15:16Inspect it. Check it out. Like, what am I doing?
15:20What if what if what if you wrote down? I don't don't even don't even change your habits. Just become aware of them.
15:28I promise you becoming aware of them. If what what would happen if you got your macro scale and you measured everything that you put in your mouth every time you put something in your mouth and you wrote it down and you logged it?
15:41And you could see exactly how many calories you were taking in. And then you use your your Hume or your Fitbit or your Apple Watch or whatever technology you use to measure how many calories you burned that day.
15:54Here's what we discovered.
15:58If you burn off more calories than you take in, you're gonna get you're gonna lose weight because you're burning up the energy.
16:05You're burning up more energy than you're consuming. It's it's impossible not to. So for me, in full transparency, I found out the easiest way for me to do it.
16:15Like, I used to measure macros. So and it worked. It worked great.
16:20But nothing worked better than for me for me than intermittent fasting. Nothing worked better.
16:26Nothing works better than having a four hour eating window. Now when I started, I didn't have a four hour eating window because that was that window was too little for this big old house. Okay.
16:36So so so when I started, I had an eight hour eating window, and I did an eight hour eating window until it became easy. I said, well, now we can knock it down to six. K.
16:48Now I got a six hour eating window. So it was from like from like 11:00 to 05:00, eat.
16:54And if I need if I'm eating later that day, I'll just push it back till 01:00 to 07:00, eat or 01:00 to whatever that is six hours from that, Eat. Right?
17:02So you and I six hours. And then six hours got easy, so I might as well do four. So if I'm only eating, if I make the window in which I eat smaller than the window in which I don't, here's what I've discovered.
17:15Now you may not discover this, but I discovered it.
17:20You don't get hungry as often. I didn't realize that appetites are like people.
17:30Yeah. What do mean appetites like people? The more you feed them, the hungrier they get.
17:38But guess what? Fasting also has an appetite. And so the less you eat, the less desire you have to eat.
17:48It's amazing. Okay. Anyway, just thought I'd throw that out there.
17:53But for the purpose of business, like, how many when clients pay me $375,000 for a VIP day in a year of coaching, the first question I ask all of them, how many leads did you generate last month?
18:12Y'all y'all wanna y'all wanna sure fire method for making at least a million dollars a year? Yes.
18:18K. Step one, generate a thousand leads a month.
18:24Step number two, have a $100 offer, a $500 offer, and a $2,000 offer. You can have more than that if you want to.
18:35Like, if you really wanna get good, like, have a $20,000 offer. You can throw that one in there if you have enough intestinal fortitude, but you don't have to have that. And then prove to the people who have the problem.
18:47You gotta make your offer about something like that solves a problem that a big pool of people want solved, and they got a big problem, and they got enough money to pay for your solution.
18:57Okay. Great. So you do that, and guess what happens?
19:00It's gonna be hard not to make a million dollars a year with a thousand clients a you're generating a thousand leads a month. That's 12,000 leads at the end of the year.
19:09Worst case scenario, you get to a $100,000 a year. And if you just keep on doing that, the number gets bigger. Like, our business does well over $10,000,000 a year.
19:19Some years, it's 10. Some years, it's 11. Some years, it's 18.
19:22Some years, it's 14. It does what it does. And I I could make it do the same thing all the time if I if I cared enough.
19:31But we're in the process of revamping our whole business model because of this because of what I'm talking to you about today. We've got some quantum quantification get may happen that we're building for.
19:42K. And so we generate on average on average, we generate we were generating 1,500 to 7,000 leads.
19:50We still are. 1,500 to 7,000 leads a month depending on if we do a promotion or not. In the last twenty eight days, I think we generated 2,500 leads or something like that.
19:59Cool. Something like that. And my business does because what happens is the impact of those leads that you generate over time, the people who stick, like, the the effect of that compounds because some people ain't gonna buy from you the first day they opt in.
20:18Some of them won't buy from you the first year. Some of them won't buy from you the first decade. I had a lady come to me one time.
20:23She paid back when my I used to do the speaker training that I sold for $12,000, and then when I stopped selling, was 35,000. But when she bought it, it was 12,000.
20:30You know what she told me? She said, I have been following you for the last ten years. This is the first thing I've ever bought from you.
20:38Good thing I didn't quit after nine years.
20:43Okay? So inspect your current reality.
20:47Take an honest inventory of where you are, not where you think you are, not where you wish you were. An honest inventory.
20:55Like, look at everything. How many leads are you generating per month? From those leads, how many of your core products are you selling?
21:01Core product could be your $100 offer. Right? Or your $500 offer.
21:07How many of those are you selling? K. How many of your premium offers are you selling?
21:11How many of $2,000 to $20,000 offers are you selling per month? Like, look at it.
21:17Keep an eye on it. Why? So you can do something about it.
21:21Okay. Cool. Pull the real numbers, your revenue, how many hours you're working.
21:28If it's relationships, like how much interaction are you having, if it's health, like what are your macros, how much how many calories are you burning, how much time are you spending moving your body because movement is medicine and motion is lotion.
21:41K. So inspect your current reality. Then measure what matters.
21:46Identify one to three metrics that actually predict success in this area. Weight loss, macros, exercise, etcetera, in business, leads generated, sales made.
21:59Like, people think they're doing something because they're making spreadsheets and setting up Slack channels and creating Trello boards and and designing a website and designing stationary stationary.
22:13Pick up a phone and call somebody and make them an offer. Send them an inbox message and make them an offer if you can solve their problem. Okay?
22:21Establish your baseline numbers today. You can't chart growth from a number you've never worked out. You don't know what you're where you're at today.
22:31How will you know when you got better?
22:36So measure what matters. A goal without a number is just a wish wearing a suit. And so many people in business, so many people in their relationships, so many people in their health, they just have a wish wearing a suit.
22:49It's all dressed up, but it ain't got nowhere to go. Okay. So after you quantify, the next thing you wanna do if you wanna quantify your results is you have to qualify.
22:56Now what does qualify mean? It means improve and manage. Qualify.
23:01When you qualify something, you're improving the quality of the thing. And so when you qualify, you realize that you don't rise to the level of your goal, but you fall to the level of your qualification.
23:15Like, what's your standard? It's so interesting. I want I want everybody to know your standard has determined your current income.
23:32What do you mean? Okay. Everybody go back in your mind.
23:37And if you're on YouTube watching this, want you to do it in the chat as well. Go back in your mind to think about how much money you made per hour if you got paid by the hour, which I did at your very first job.
23:47Can everybody remember how much you got paid per hour at your very first job? Okay. I remember how much I got paid.
23:53Somebody shout out a number. $4.85. $4.85?
23:56$5.50. $5.50? These are young people.
23:58$7. $7, $6.25. $11.03 $30 an hour.
24:04My first job this is gonna tell you how old I am. My first job was a summer job in Columbus, Ohio picking up trash, working for the city. Right?
24:13And I was making a dollar and 55¢ an hour.
24:18I was 14 years old. K. Everybody remember, if you're if you're on if you how much you made?
24:24Okay. They're typing it in the chat. $3.95, $3.75, all that.
24:28Great. I congratulations. You're a young person.
24:31Okay. I was making I was making I was making a dollar 55. Now I'm not telling you that's but let me let me ask you, how many of you there's no galaxy in any universe that's ever existed where you'd be willing to work for that little amount of money now?
24:44Raise your hand way back. Mean, way back. There's no there ain't no way in the world I'm going back to a dollar 55.
24:48Are you you're going back to 3 right. That means the reason you're making more money is because you've raised your standard.
24:57Here's my question for you. Why have you stopped raising it?
25:02Why have you stopped raising your you got to a place where you're like enough is enough already. I've not stopped raising my standards.
25:14That's why my business is growing. That's why we got our $100,000,000 plan for 2026 in place even though we're only right now around $7,000,000.
25:27Might be seven point something, but I'm okay with that. You know why?
25:31Because I got a plan. I got a quantification plan. I love that word.
25:39Quantiply. Okay. So the first thing you gotta do when you qualify when you quantum when you qualify, improve and manage, you have to improve your inputs.
25:51Once you figure out, okay, you gotta improve the quality of your inputs. Why? Because inputs create outputs.
25:58And so many people attempt to change the results by attempting to change the output. You're working on the wrong end of the equation. You feel me?
26:06You have to learn how to work on the proper inputs. So once you've measured it, ask ask yourself this question.
26:14What is the lowest energy input that I can put into this thing to create the highest quality output.
26:28So the lowest and when I say the lowest energy, I I should say the lowest effort because you have to be a source of high energy, but you like, when I'm doing something that peep that feels like it's hard to most people and I'm doing something in a way that doesn't feel hard to me and it doesn't look like it's hard for me to them, it's because I found some kind of leverage.
26:53What is leverage? Leverage is anything that I use where a minimal input creates a multiplied output.
27:03That's why Archimedes said, if give me a lever long enough and a prop strong enough and a place to stand, I can single handedly with one hand, I can move the world. See, most people don't have any leverage. You know why they don't have any leverage?
27:15Because they were programmed by the culture hypnotic societal mechanism to believe that hard work is the path to success. And so they feel like they're doing the right thing by working harder at something that's not working instead of stopping long enough to find something that would work better.
27:31Okay. Y'all tracking.
27:37And so improve your inputs and then manage systems. Don't just manage movement.
27:46Figure out like what is a system that I can put in place where this output can be produced with way less from me.
27:59Like, wantrepreneurs wanna figure out how they can do more in their business.
28:04But real entrepreneurs, we attempt to figure out how to use the leverage of delegation and automation so we can do less in our business and still produce more.
28:21After we after we qualify, we've already quantified, we qualified. Here's what we gotta do next.
28:25We gotta simplify. What does that mean? Inspect and minimize.
28:29Why do I say inspect and minimize? I I thought we were I thought we were having a quantum leap. We are.
28:34But the way to have a quantum leap is by doing a parental distribution assessment on the work that you're currently doing in the arena in which you wanna have, like, progress.
28:48So what is a Pareto distribution analysis? What does that mean? Pareto distribution is the Pareto distribution principle is that 80% of my results are coming from 20% of my work.
29:02So my job is to figure out which 20% is producing the 80% and then eliminate the 80% that's producing 20%.
29:12And then guess what I have? I've got 20% of what I used to do that's producing 80% of what I used to produce. And if I wanna produce more, I don't produce more by doing more.
29:22I take my current, what is now the what we used to be 20%, which is now a 100%, and I take the 80% of those things that I'm doing. And so what's happening is I'm minimizing effort but multiplying effect.
29:39That's how you have a quantum leap. Like, by the way, hopefully, what I'm saying is making sense.
29:45Like, for instance, I'll give I'll give you a perfect example. In 2020, our business did $1,600,000 in revenue.
29:57It was that was a good year. We were happy as a lark in the park in the dark. We were happy.
30:041,600,000? Child, please. In one year?
30:09Bruh, you better ask somebody. So 2022 well, in 2021 at the end of 2021, I was at this conference.
30:18This guy starts talking about how people make money from YouTube.
30:26Say that one more time in my good ear. YouTube will pay you for making videos. YouTube will do what?
30:32For what? Now you gotta understand now. I had already been I'd already had a YouTube channel for fourteen years.
30:38I had no idea. No.
30:43You don't understand. None that YouTube paid people for videos.
30:48No idea. When I was going through my seven years of famine, I could have been making videos and YouTube could have been paying me, but I didn't know.
30:59I knew how to create videos. I did just didn't know I needed to do it. K?
31:04So we started April 2022.
31:08I said I made a decision. Well, in March, I made the decision. Starting 04/01/2022, I'm gonna do I'm gonna produce at least one YouTube video a week for the next ten years, and I'm gonna see if I can get good at this.
31:25Because somebody said YouTube will pay you a whole bunch of money for making videos. For making videos?
31:32I have been making videos. Like, I've been doing a bible study here in Tampa for years.
31:39In fact, at that time, twenty twenty two, nine years, I'd been doing a bible study here in you in in in Tampa for probably six or seven of those years. I was broadcasting that bible study on Facebook in a Facebook group.
31:55If I had been doing it on YouTube, they would have been sending me money. Shut up. You don't have to tell me, Tanda.
32:02Guess what? We have posted a video, at least one, some most of the time, two now, but at least one video every week for the last four years.
32:14Every week. Whether I feel like it or not. And sometimes I don't feel like it, but it don't matter because it's time.
32:20Yes, sir. Every week. And guess what?
32:23Our in our revenue went from well, we went from in 2021, we did 1.6.
32:30In 2022, we did 2.6. I mean, 2021, we did 2.6.
32:34In 2022, we did 6,200,000 just from that one quantification move.
32:42Twenty twenty three, eighteen. $18,000,000.
32:48One move. I'm not saying that's gonna happen for you. I'm just saying I did not.
32:52You don't understand. When I decided I was gonna start making YouTube videos every week, I had no idea it was gonna bring me more clients than I could ever go find myself. I had no idea.
33:00I had no idea that YouTube, the first month when we turned on monetization, which was in February 2022.
33:07Because what you say, Meyer, I thought you learned about it at the end of twenty twenty one. I did. But I didn't know where the button was.
33:12It took me a couple of months to find the button. K? For those of you who think you're way too far behind and you're not smart, it took me from October 2021 when I found out about it to February 2022 to push the button.
33:28K. I just so why am I telling you that? Because the man you you all think, oh, man's different.
33:33Yeah. He's different. Alright.
33:34Right?
33:37And and when I I didn't really push the button. I had a guy on my team who pushed the button.
33:43He pushed the button. Then he comes to me the next he comes to me next month. He said, hey.
33:47We made $305 last month from YouTube. I said, for what?
33:51He said, from the videos you have on YouTube YouTube. I'm like, okay.
33:55I don't know what that meant because I hadn't posted a video since June of the previous year. The next month he comes to me and says, hey. We made $357 or $353 this month.
34:06For what? He's like, dude, for the videos you already have on YouTube.
34:14Sometimes I'm not the sharpest knife in the drawer. Thankfully, I'm not a wooden spoon. Okay.
34:18I got it. We started April 1 doing a video a week. We went from $357.
34:27This is not gonna happen for most people, but it did for me. But you know why it happened for me? Because I had I had already I had already killed the lion and the bear.
34:34I had already developed the habit of doing weekly videos. I was just doing it in an arena where it didn't matter financially.
34:42I just moved over. And do you know what? April of that year, when I first started creating videos every week, YouTube deposited sent me $15,700 and a whole bunch of clients.
35:02I'm like, surely this doesn't happen every month. And I was right. It didn't.
35:07Because the next month, they it wasn't 15,000. It was 27,000. What is happening here?
35:14I'm so confused. I'm so confused. Right?
35:18The next month, it was 44,000 and started compounding. Then it started backing up a little bit, then it came up, then back up, and and ebbs and flows.
35:29And then I somebody asked me a question, and so I said, you know what I think I'll do? I'll I'll take my business channel and make it my business channel, which is this channel, but then I'll do my bible study channel, bible study with Myron Golden, and I'll have two separate channels. That way, the algorithm won't be confused about who to send what to.
35:44So I started a bible study channel in July 2024.
35:51That's 07/01/2020. So that's two years ago.
35:55Last month, the bible study channel. I was gonna do the bible study anyway. I've been doing the bible study since 2013.
36:00I've been doing that bible study for thirteen years every week. Guess what?
36:05Last month, the bible study channel paid me $14,000. One video a week for two years.
36:14All I'm saying is you can create you could, like, figure out what the thing is that's not taking you that much time.
36:25Figure out the simplification and simplify it. Guess what?
36:30We we we got to $18,000,000 in revenue in a year spending $0 on ads.
36:39Just saying. Simplify. I wasn't working harder.
36:42In fact, I was working a lot less hard. But the one thing I made sure I was gonna do, my simplified task, I'm gonna make sure I am here in this chair until we get our new chairs, which hopefully will be here soon.
36:57But in in this chair, every Monday morning and every Thursday morning from around nine ish o'clock, 09:15, 09:20, somewhere in there till 11:00 and I'm live from ten to eleven or ten to 10:45.
37:15Every Monday and every Thursday. Monday on the business channel, Thursday on the bible study.
37:19I'm a do that every week whether I want to or not. Why? Because that is a simple move that takes me a couple of hours a week that makes me millions of dollars.
37:34K. So simplify. And once you get something simplified, now it's time to amplify.
37:40What's what's the purpose of amplification? To infiltrate your market.
37:47A great result that nobody hears about might as well not even exist. So once you get a process that works really, really well, you gotta amplify your message.
37:57So any guitar players in the room or just just me? Okay.
38:01A couple of guitar players. Just a couple of us. Okay.
38:03So so most of my guitars are acoustic electric. I got a couple that are just electric. I got a couple that are just acoustic, but most of my guitars are acoustic electric.
38:11You know what happens when I plug a guitar into an amplifier? It gets louder. Yeah.
38:19That's why they call it an amplifier. So what you wanna do when you find something that works that you simplified, you quantified, you qualified, now you simplified, What you wanna do, you wanna start making a lot of noise about the solution that you've created. I have said it if I've said it once, I've said it a 100 11,000,000 times.
38:37The way to become successful is to hyper obsess over someone else's problem until you find the most elegant solution.
38:49And then let let the world know you've got the solution. It has changed my life in ways I could not have calculated. I remember one of my friends and who who's one of my past mentors, his name's Ben.
39:02I'm not gonna tell you his last name, but his name's Ben. This guy was making this guy was making $60,000 a month in 1995.
39:12That's crazy. He was making 90,000 a month in the 2000.
39:20And when I when when I heard those numbers, they didn't make sense to me. I didn't know how to make that make sense.
39:30I don't know if what I'm saying like, resident, like, you can't wrap your mind. If you're not if you've never made that amount of money, you can't wrap your mind around maybe you can. I couldn't wrap my mind around 90,000 a because I had never made 90,000 a month in 2000.
39:44Now later, I've made 90,000 a month and, like, in the mid two thousand. Like, so I got that. Then I'm having a conversation with Jerry, another one of my mentors, back when Ty Ty Lopez was in his garage with his Lamborghini.
39:55Remember that? He was like he had more video like, he had more video views on YouTube than just about anybody. And so I'm watching Ty Lopez, and I said, Jerry, how much do think Ty Lopez makes?
40:04He said, I don't know. Probably about 800,000 a month. 800,000.
40:08This is in 2015 when I'm broke. I was broke in 2015. I was on the bounce back.
40:13I felt broke. I wasn't broke. 2014, I was broke.
40:162015, I felt broke. I was on the bounce back.
40:18I was on the comeback. And when he said 800,000 a month, I just how do you make 800,000 a month?
40:26That number seems so unreachable in my brain. 800,000 a month.
40:32What is that? Like, what do you have to do to make 800,000 a month?
40:37I don't know. Have a thousand dollar offer sell it to 800 people or have a $10,000 product and sell it to 80 people.
40:46Or you could have an $80,000 product sold to one person a month.
40:56I'm just saying there are ways to get there. Now, back then, my mind didn't simplify stuff like that because I hadn't done most of them. So now when I think of 800,000 a month, yeah, it's just 800,000 a month.
41:13But when I say 800,000 a month, to you, that just sounds so way out there. And it is. It is way out there till it's not.
41:21Until you have a quantifying effect in your life that catapults you into an arena that you didn't know you could play in, that you didn't know you'd ever be in.
41:33If someone would have told me even ten years ago in 2016, while I was still making less than $1,000,000 a year, that in ten years, you would be making so much more than $10,000,000 a year that you can't even I'm like, what are you talking about?
41:48I would have to say, what are you talking about, bro? What does that even mean? Right?
41:53And so so you amplify and then you magnify.
42:00What does magnify mean? It means you increase your marketing. And you can increase your marketing through content creation or you can increase your marketing through buying ads.
42:08Right? You can do paid media or you can do like sweat equity media like I'm doing right now because I'm sweating.
42:17Which is why I'm taking my jacket off. Right? So you can do you can do sweat equity media and you can create content.
42:24Well, both work. Which one do you do? You do whichever one you can do consistently because if you don't do it consistently, whatever you're doing, it cannot compound.
42:36And so you amplify. You infiltrate the right rooms online and offline.
42:45Here's what I found out. So for a $10,000,000 a year business, YouTube is a great platform. And it also helped me get to a 100,000,000.
42:54But know you what platform is gonna help me get to a 100,000,000 faster? LinkedIn. Because there are out there right now literally thousands of corporations with hundreds of thousands of salespeople who are terrible.
43:10I know they're terrible because every time I go to buy something, if I go buy a a smartphone, people who sell smartphone, terrible. If I go buy a car, people who sell car, terrible.
43:19Injure, terrible. People are terrible at sales. It's like that's how great the industry of sales is.
43:28Even if you're terrible, you can make a lot of money. That's crazy. There's I I don't I can't think of another profession that a person could be in and be just absolutely horrible and still make money.
43:42Mind the eye. So infiltrate the right rooms. Identify where the people that need your offer hang out both online and offline and show up in those spaces.
43:54It's that it's literally that simple. So Marcus over here, he invited me to go to an AI mastermind where Perry Belcher was talking all the way over in Oldsmar last week.
44:04And I went. And I just went to go see what they were gonna be talking about. I didn't go to.
44:08And then Perry puts a chair right beside his chair and says, hey, sit here and let help me answer some questions. And so now a bunch of people who didn't even know who I was know who I am. And some of them are probably trying to figure out how they how I can help them.
44:21And even if they don't, I'm okay with that too. Just get in the right rooms because I I got a call from a marketer, I won't tell you his name, who told me about a big launch that's happening And they're gonna they wanna get 2,400,000 people to this launch online.
44:41And they wanted to know if I wanted to be one of the speakers online. I don't even have to go anywhere. Let me think about it.
44:51Okay. Right? And so now I'm gonna be a part of this launch with 2,400,000 people.
44:59Now maybe there's at least two or 300,000 of those people who never heard of Myron Golden before. I'm just saying.
45:07Okay. So infiltrate the right rooms.
45:11Build relationships before you build pitches.
45:16By the way, I don't know if you know this or not, but when every time I do a YouTube video, I'm building a relationship with the people who are watching these videos. People feel people tell me all the oh, I just I watch all your videos.
45:29I feel like I know you. That's the point. And I make sure that I never teach anything on YouTube that I could not have put in a book or in something that I would have sold.
45:41I like, I only teach stuff that's worth selling on my community service content. Why?
45:46Because I know there are people out there in the world who believe they can't afford to buy something from me. Notice I didn't say I know there are people out there in the world who can't afford to buy something from me. There are people out there in the world who believe they can.
45:58And since they believe they can't, I'll create some community service content that they can consume, and they only have to pay me with their attention. But I've had people come up to me and tell me, hey. Just from watching your YouTube videos, my business went from 3,000 a month to 50,000 a month just from watching your YouTube videos.
46:17Well, that's the point. What do you mean that's the point?
46:22See, what I'm doing is I'm proving to people that I can help them by actually helping them. So we talk about quantifying your results. We talk about qualifying your results.
46:31We talk about simplifying results, amplifying results, magnifying your results. The last one is multiply your result results. How do you do that?
46:39You increase your momentum. I'm gonna tell you something. It's so mind blowingly amazing how all principles are microcosms of each other.
46:47So if you look at the principles of physics, you got on one side of the equation, you have inertia. An object at rest will remain at rest until unless it's acted upon by an outside force. One of the reasons building a business feels so hard for you right now is because you are attempting to overcome financial inertia, marketplace inertia, lead generation inertia, core product sales inertia, premium value offer inertia, continuity offers inertia.
47:10You're attempting to overcome inertia. And when you're attempting to overcome inertia, everything feels hard and many things feel impossible.
47:20But momentum is the opposite side of that coin. An option an object in motion will continue in motion until unless it's acted upon by an outside force, which means once you have momentum, everything feels easier.
47:34When you have momentum, you sound better than you are. You look better than you are.
47:39Everything feels easier than it actually is. Everything looks easier and more effortless. Why?
47:44Because you have momentum. You have to utilize less of your effort because the movement that you've already created creates more movement. When you have momentum, everything feels easier.
48:00And so you multiply by increasing your momentum. Anybody know the the the physics equation for force?
48:08What is it? F equals m f force equals mass times acceleration.
48:13F equals m a. Force equals mass times acceleration. So if I wanna increase more momentum, I need to have more force in the marketplace.
48:21How do I do that? I increase my mass, the volume of content that I'm creating, the volume of money that I'm spending on ads.
48:29Those those are the two ways. Right? The volume of joint ventures that I'm doing.
48:33I increase the mass or I increase the speed. How do I increase the speed?
48:37By shorting shortening the gestation period between offers.
48:43How do you do that? Well, I can do an event once a quarter or I can do one once a month or I can do one once a week or I can set it up on on demand it can be running all day every day.
49:00So which one of those should I do? The answer is always e, all of the above. Figure out how to do all of the above.
49:08Even if it now if you do if you do the last one, obviously, all day, every day includes daily, weekly, hourly, monthly, yearly.
49:15Okay. You get it. So but my point is you increase your mass and then you increase your acceleration.
49:22It's impossible for you not to become a force to be reckoned with in whatever it is you're working on. Okay.
49:31So you multiply by increasing your momentum, build momentum loops, turn satisfied customers and their results into referral engines and testimonials and repeat business, and then keep on doing that over and over again.
49:50You increase your leverage, not just effort. Ask what can I now run through my systems and my media and my leverage and my delegation and my automation instead of just running it through me?
50:06You don't multiply what you've created by working harder. You multiply what you've created by building something that works harder than you.
50:18And I believe you know, a lot of people are worried about AI. A lot of people believe I got a gift for those of you who lasted to the end. A lot of people believe that that AI is gonna replace you.
50:33And so you're sitting there like a deer in headlights. AI can't replace you if you learn to master AI. If you learn to master AI, then AI becomes your tool instead of you becoming its fool.
50:48You just learn how to use it. It's it's it's it's a simple learn how to use it to create whatever's missing. Like, let it fill in some gaps in your current life and business.
50:59So and when you do that, it'll change everything.
51:07If you qualify the process if you quantify the truth, qualify the process, simplify the systems, amplify, and measure and magnify the momentum, you will multiply the results.
51:18That's not a motivation. That's a formula. This is what I do.
51:22This is what people who win do. They do all of these things. And this is why, like, while you're doing your best to have an incremental improvement, other people are literally having quantum leaps.
51:31But you could have a quantum leap. Principals don't care that you're using them. Oh, I'm not gonna work now because you're using it.
51:37No. That's not that's not how this works. So I've got a gift for y'all.
51:41I created an AI age blueprint.
51:48I think it's about 12 or 13 pages. An AI age blueprint, things that you can do to keep from being left behind in the age of AI.
51:57So if you go to aiageblueprint.com or you can scan the QR code if you're on YouTube and the link is in the description. If the QR code somehow does something wonky because technology doesn't always do what you want it to do, AI age, there's no d on the end of age, aiageblueprint.com, then you'll get the blueprint that will teach you how to not get left behind in the AI age.
52:23Thanks for watching. Oh, by the way, Wednesday, ordinarily, we wouldn't be back on this channel until Thursday until next Monday.
52:29But this coming Wednesday, on this same channel, at this same time, 10AM, it'll probably last for two or three hours.
52:36I'm just telling you. By the way, the people in the room, you're invited to come back. Okay?
52:40I'm gonna be doing an AI master class, how to get the most out of AI. It's gonna absolutely set you up for all kinds of success.
52:49So I'll look forward to seeing you Wednesday at 10AM eastern time. I'm out. Deuces, my people.
52:55Stay blessed by the best. Bye for now.
The Hook

The bait, then the rug-pull.

Myron Golden opens by making his live audience guess the meaning of a word he invented for his own thumbnail — quantumply — before revealing it names a six-step formula for producing an exponential result instead of a gradual one.

Frameworks

Named ideas worth stealing.

00:00model

The Six-Step Quantum Leap Framework

  1. Quantify
  2. Qualify
  3. Simplify
  4. Amplify
  5. Magnify
  6. Multiply

Six ordered steps for producing an exponential result in any area of life: inspect and measure, raise your standard, cut to the 20% that works, make noise about it, increase marketing volume, and build leverage to compound it.

Steal forany coaching offer, sales page, or personal-development curriculum needing a memorable, sequential model
28:24concept

Pareto Distribution Analysis

Identify the 20% of current activity producing 80% of results, eliminate the rest, then treat that 20% as the new 100% and repeat — described as minimizing effort while multiplying effect.

Steal forauditing a service or content business before scaling
48:14concept

Momentum Formula (F = ma)

Business force is modeled as mass (volume of content, ad spend, or joint ventures) times acceleration (how quickly you ship, e.g. daily vs. quarterly), used to argue for both increasing volume and increasing speed.

Steal forjustifying a publishing-cadence decision with a simple mental model
17:17list

The $100 / $500 / $2,000 offer ladder

  1. $100 core offer
  2. $500 offer
  3. $2,000 offer
  4. optional $20,000 premium offer

A tiered pricing structure paired with 1,000 leads/month, presented as the minimum viable path to roughly $1 million a year in revenue.

Steal forstructuring an offer suite for a coaching or info business
07:19concept

Don'ts before dos (Psalm 1 ordering)

Drawn from Psalm 1, the claim that removing harmful inputs must come before adding disciplined ones — applied to diet (cut bad food before adding exercise) and, by extension, business habits.

Steal forframing an elimination-first diagnostic before a build-it-up plan
CTA Breakdown

How they asked for the click.

VERBAL ASK
51:53link
So if you go to aiageblueprint.com or you can scan the QR code if you're on YouTube and the link is in the description... then you'll get the blueprint that will teach you how to not get left behind in the AI age.

Single spoken CTA in the final 70 seconds for a free PDF lead magnet, paired with an on-screen QR code, plus a second retention hook inviting the audience back for a live Wednesday AI masterclass on the same channel.

FROM THE DESCRIPTION
PRIMARY CTAWhere the creator wants you to go next.
AFFILIATECommission earned if you click.
Storyboard

Visual structure at a glance.

cold open
hookcold open00:00
Iron Cowboy story
valueIron Cowboy story03:02
quantify: inspect and measure
valuequantify: inspect and measure12:28
the YouTube pivot
valuethe YouTube pivot29:21
amplify: the guitar metaphor
valueamplify: the guitar metaphor36:52
multiply and recap
valuemultiply and recap46:45
CTA: AI Age Blueprint
ctaCTA: AI Age Blueprint51:53
Frame Gallery

Visual moments.

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