09:32Noah McCray · Tutorial
Stop Asking AI For Hooks
A 6-step agent workflow that turns raw customer complaints into platform-specific hooks -- without asking AI to invent your market.
May 18thThe argument in one line.
An inbound LinkedIn content engine funneled through a $47 bootcamp lets an agency close high-ticket AI builds at scale without discovery calls, because the first dollar from a client is always the hardest and every dollar after it is 90% easier.
Read if. Skip if.
READ IF YOU ARE…
- An agency owner currently doing 15-20 discovery calls a week with a sub-20% close rate who wants to eliminate the call grind entirely.
- Someone who wants to sell AI agents or employees but has not figured out how to package and price a high-ticket offer.
- A LinkedIn user with a following but no lead magnet, no email list, and no funnel converting that audience to revenue.
- Anyone stuck under $10K/month who suspects the bottleneck is structural rather than effort-based.
SKIP IF…
- You are looking for paid acquisition, cold email, or outbound strategies -- this system is entirely inbound and content-driven.
- You are not in B2B or service sales; the bootcamp and deal-room mechanics are built for agency-to-business relationships.
The full version, fast.
Isabella Bedoya generated $1.2M selling AI agents using a four-step inbound system that starts with daily LinkedIn content, converts followers into an owned email list via hyper-specific lead magnets, replaces discovery calls with a $47 three-day bootcamp that pitches a $3K-$10K offer to dozens of pre-warmed buyers simultaneously, and ascends buyers through a value ladder to $10K-$20K/month growth partnerships with revenue share. The structural insight is the First Dollar Principle: getting any client to spend $47 creates 90% less sales resistance on every future purchase -- making a cheap entry event the highest-leverage sales tool in the system.
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00:00 – 02:04
01 · Hook -- $40K from 200 calls vs $150K from one system
Isabella's origin story: viral LinkedIn post, 200 calls, 2 closes, and the moment she decided there was a better way.
02:04 – 03:36
02 · Top 3 AI agents businesses are paying for now
Speed-to-lead, AI receptionist, and after-hours agent -- with specific use cases and upsell logic for agencies.
03:36 – 05:43
03 · The $3K vs $50K/month gap
The structural difference between low-revenue and high-revenue agencies is the system, not effort or tools.
05:43 – 06:32
04 · The 4-step framework overview
Results snapshot: $1.2M, 47K LinkedIn followers, Forbes features, 8M content views, 15M partner reach.
06:32 – 08:41
05 · Step 1: Attract -- LinkedIn personal brand
Why LinkedIn beats other platforms for B2B; personal brand as the only unfair advantage that scales without ads.
08:41 – 11:29
06 · LinkedIn posting mechanics
60/30/10 formula, 111 rule, hook writing, carousel strategy, and CTA-without-links technique.
11:29 – 14:12
07 · Step 2: Capture -- Lead magnet bridge
Converting rented social followers to owned email subscribers via hyper-specific lead magnets.
14:12 – 15:40
08 · 8-email nurture sequence and BANT opt-in
Email sequence structure, behavior tracking with links instead of PDFs, and discovery-mode opt-in questions.
15:40 – 17:39
09 · Step 3: Convert -- Why she quit sales calls
The anatomy of a typical 60-minute call, the 200-call reality check, and the $150K bootcamp pivot.
17:39 – 21:26
10 · The $47 bootcamp mechanism
Three-day structure, First Dollar Principle, psychology of the low-ticket entry, comparison table.
21:26 – 23:15
11 · Deal room / self-checkout system
12-element landing page structure, chatbot as qualifier, buyer enablement, 60-80% close rate.
23:15 – 24:14
12 · When to take a call
15 minutes max, logistics only, decision already made; 60-80% close rate when system followed.
24:14 – 27:30
13 · Step 4: Ascend -- Full value ladder
From $47 entry to $199 upsell to $3K-$10K build to $500-$2K/month maintenance to retreats to $10K-$20K/month growth partnerships.
Lines worth screenshotting.
- 200 back-to-back discovery calls generated $40K; one bootcamp system generated $150K in the same period.
- The gap between a $3K/month agency and a $50K/month agency is not audience size, work hours, or AI tools -- it is having a proper system.
- The first dollar from a client is the hardest; every subsequent dollar is 90% easier -- so engineer a low-ticket entry point deliberately.
- LinkedIn followers are rented; email subscribers are owned -- every lead magnet exists to bridge that gap before an algorithm change erases your reach.
- The 60/30/10 content formula keeps an audience growing without becoming promotional: 60% how-tos, 30% personal story, 10% results and proof.
- The 111 rule: one problem, one solution, one ideal client, one offer -- until $1M, never dilute the message.
- Never put a link in a LinkedIn comment -- it throttles reach; say 'comment below' and capture the lead in DMs instead.
- Asking 'What is your number one challenge with [subject] right now?' at opt-in feeds exact market language back into every email and post you write.
- A $47 bootcamp replaces 15-20 discovery calls by delivering one sales presentation to dozens of pre-warmed buyers simultaneously.
- A deal room (landing page with a qualifying chatbot) enables high-ticket purchases without the seller's time and has a 60-80% close rate when done right.
- If someone still requests a call after going through the deal room, it is a 15-minute alignment check -- the decision is already made.
- Growth partnerships (max 10 at a time) shift an agency from time-for-money retainers to $10K-$20K/month plus revenue share on the results you drive.
- Case studies do not have to be your own -- analysis of how other companies use AI builds credibility until real client wins arrive.
- Vibe-coded calculators and quizzes outperform PDF lead magnets because they give an ego boost and reveal audience intent in the same interaction.
System over hustle: how inbound replaces the call grind.
WHAT TO LEARN
The agencies earning $50K/month are not working harder than the ones earning $3K -- they have replaced activity with architecture.
- A LinkedIn personal brand compounds in ways cold outreach never does -- clients, press, and speaking gigs arrive pre-warmed because they already trust the content.
- A lead magnet converts social followers (rented) into email subscribers (owned) -- the only asset that survives platform algorithm changes.
- Asking your opt-in audience what their number one challenge is feeds exact market language back into every email, post, and offer -- the copy practically writes itself.
- The First Dollar Principle is the most transferable insight: engineer a low-friction entry point deliberately, because every purchase after it is 90% easier to collect.
- The $47 bootcamp is not a cheap product -- it is a sales mechanism that replaces 15-20 one-to-one discovery calls with a single one-to-many presentation to pre-warmed buyers.
- A deal room (landing page with a qualifying chatbot) handles objections at scale without the seller's time, enabling high-ticket purchases to close asynchronously.
- Growth partnerships -- capped at 10 clients, priced at $10K-$20K/month plus revenue share -- are how an agency escapes the time-for-money trap without building a sales team.
- You do not need your own case studies to start -- analysis of how other companies use AI is enough to build credibility until real client wins arrive.
Terms worth knowing.
- Speed-to-lead agent
- An AI voice agent that calls a prospect the moment they opt in to an ad, replacing the industry-standard 48-hour human callback window with an instant response.
- First Dollar Principle
- The idea that getting a prospect to make any purchase -- even a $47 virtual event -- reduces resistance to every subsequent purchase by roughly 90%, because they have already self-identified as a buyer.
- Buyer enablement
- A sales philosophy that shifts the goal from persuading buyers to making it frictionless for them to buy on their own terms, using deal rooms, chatbots, and self-checkout systems instead of persuasive calls.
- Deal room
- A self-contained landing page -- often augmented with a qualifying chatbot -- that contains everything a prospect needs to make a high-ticket purchasing decision without speaking to a salesperson.
- BANT
- A qualification framework standing for Budget, Authority, Need, and Timeline -- used here as an opt-in survey question to pre-qualify leads before any human contact.
- Growth partnership
- A long-term agency engagement (typically one year or more, capped at 10 clients) where the agency embeds into a business, charges $10K-$20K/month, and earns revenue share on results it drives.
- 111 rule
- A content focus constraint: one problem, one solution, one ideal client, one offer -- maintained consistently until a business reaches $1M in revenue.
Lines you could clip.
04:17
“The difference between an agency making $3,000 a month or $50,000 a month is the system.”
20:27
“Getting the first dollar out of your clients is always the hardest, but getting the second is usually 90% easier.”
00:47
“200 calls. Two deals. $40,000 total.”
Word for word.
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00:00I built a million -dollar business by showing up online and giving value first. No sales team, no ad budget, no paid ads, just me, my expertise and a system that works. That's Isabella Bedoya, founder of Izzy GPT, who turned AI into something productized and scalable and built a 1 .2 million -dollar business with no funding, no sales calls, no ads.
00:21But that wasn't always the case. I was one of the first agencies in the world to get a license to be able to agents to automate sales and customer support.
00:30I think we did like 200 calls and we were back to back to back to back for like two, three weeks back to back calls. And I think we closed two deals.
00:38It was just like the worst thing. Those two deals, we sold $20 ,000 each agent. So we generated like $40 ,000 from all of that work.
00:45But then I said, you know what, there's a better way. And then that whole system, it generated us $150 ,000 with like not even that same amount of work. What Isabella discovered next didn't just change her business.
00:57In this episode, it challenges almost everything agencies believe about where the real money is in AI. There's a psychological factor in sales.
01:05Getting the first dollar out of your clients is always like the hardest, but getting the second is usually 90 % easier. How that realization led to a very specific shift in what she sold, how she packaged it, and how she differentiated in a crowded AI market.
01:19The biggest gold rush is when you productize your AI agents and your AI employees. Analysts estimate like a multi -trillion dollar services market is becoming productized. Instead of just being another $2 ,000 a month agency, now you're actually charging $10 ,000 a month, $20 ,000 a month.
01:36And unpack her exact step -by -step system. Agencies can copy and package and sell high -ticket AI offers. You're probably spending money on paid ads that stop working the second they and cold outreach that gets 2 % reply rates, SEO that takes 12 months, and Google owns that data anyways.
01:54And maybe it's even referrals that you can't control or predict. So I built a million dollar business just by doing none of that.
02:04For agencies listening, which types of AI agents are businesses paying the most for right now? Yeah, so first one is speed to lead.
02:13Speed to lead is basically if you're running ads, right? When they opt in, usually have a human callback within 48 hours. That's way too long.
02:22So speed to lead is someone opts in, your AI agent calls right away. So anyone that's running ads, that's an easy. So if you're an agency actually selling ads, that's an easy add -on, right?
02:31That's an upsell. If you are, let's say another one is the receptionists. So the receptionists, these are a little bit interesting because some businesses might actually have like really extensive knowledge bases, like 30 different things that they can do.
02:48So if you are selling an AI receptionist, just start with like a minimum viable agent essentially. Just say like, okay, let's automate the top three questions that you get or the top five questions that you get and don't put all those services at once because that is going to be like a big task.
03:04But that's a really popular one, the AI receptionist. So they call into the business and it just routes you to the right place. And then the third one, I would say, so we have speed to lead.
03:13The AI receptionist, the third one is the after hours, right? The after hours for service businesses, they don't have anyone to answer the phone.
03:22They don't have anyone to answer on holidays. So those are good agents that they can have, that businesses can easily add on and agencies can easily set up to handle those inbound calls that are happening after hours.
03:35What is the difference in your mind between an agency that's billing $3 ,000 a month selling AI employees and one that's billing $50 ,000 a month?
03:45So the difference between an agency that's making $3 ,000 a month or $50 ,000 a month, a lot of the times is the system. It's not how big your audience is.
03:53It's not how hard you're working, how big your team is or what AI tools you're using. It's having a proper system.
04:00And the way that I figured it out is you need to have a high ticket offer, right? Something that people actually want to purchase and high ticket so it actually funds the fulfillment.
04:11This is where I use value -based pricing, right? So we're creating value for a business. Charging high ticket is not out of the question and it just has to be appealing enough and it has to be valuable enough for people to buy it.
04:22Second thing is having an inbound lead generation system. So you're not going out hunting for people. People are finding you.
04:27And when people find you, it's a way better sales process because they're coming to you. They're being attracted to your content.
04:35They're building trust. They're building maybe curiosity of what you do. So when they reach out to you, you have higher leverage because they're coming to you.
04:43You're sending cold emails and you're essentially getting replies like, don't talk to me.
04:49Go away. Unsubscribe, right? So having an inbound lead generation system is very effective because of that because you're building that trust and that brand equity.
04:57And then the third thing is having an automated sales system. So essentially something that can help you not be on discovery calls.
05:06And that could even look like you using your own AI voice agents to take an initial discovery call. If you are still setting up calls and stuff like that for sales, then you could just automate it by having a discovery call agent to do the appointment qualification, all of that, and then pass it on to a sales rep.
05:23Or if you want to explore ways that you can sell without sales calls, then you can use more of a digital sales process where you're taking them in maybe to a webinar or a boot camp, train them on how you work, educate them on your processes, and then pass on to selling them something, sharing an offer with them while you have them in front of you.
05:41So you sell one to many instead of one to one. You've built your entire business around a simple four step framework.
05:46Can you walk us through how this works specifically for agencies selling AI employees? So because of this four step system, I have generated over $1 .2 million.
05:58I have grown to over 47 ,000 followers on LinkedIn. I have been featured on Forbes four different times in Business Insider and a bunch of different publications where it was all earned media.
06:13They came to me. I didn't have to go and pay PR to get published. I think my content has been seen over 8 million times and I've created also a strategic partner network that reaches 15 million people through all the partners that also share my content and my offers.
06:31The first step to the whole thing is like, how do we attract more people? And this is where normally people will run cold email, they'll run ads, maybe they'll even post on Instagram or on TikTok or whatever.
06:44In this case, I figured back in 2023, when I started going all in on AI, I figured if I'm trying to attract business owners and professionals, I want to build on LinkedIn.
06:55And I had already been on Instagram for a few years. I probably grew to like 2000 followers. But on LinkedIn, I just started posting all of my business insights.
07:04I started posting like actual valuable posts. I'll share with you a few examples. The biggest name of the game here is actually building a personal brand.
07:13And the reason why you want to build a personal brand is because there's only one of you. And when you are sharing like your story, your experiences, your lessons, your wins, your losses, all of that, the right people will find, will not just like find you and find your stuff maybe appealing, but it will actually build that resonance with your ideal clients.
07:35For example, everybody knows Elon Musk, and we all know Tesla, but we all know Elon Musk. And nobody really knows that Elon Musk owns like the Boring Company, right?
07:44So it's like that personal brand is always going to be one of the best assets that you can build for yourself. You don't have to become a celebrity, but at least if you're playing in the online space, you're building an agency, you're building a business, this is going to be a non -negotiable as we continue going down this path.
08:03So if you just want to make your client acquisition more efficient, then building a personal brand, posting content that attracts your clients, attracts the right people, attracts partners that actually want to work with you.
08:15It attracts podcasts, joint ventures, speaking gigs, whatever the case is, you're attracting those, they're coming to you.
08:23They already have some sort of trust that they've built because of your content and who you are.
08:27So better deals will come to you. And then you have that leverage that because they want to work with you, you also have the advantage that you can price higher because it's you and it's you're only one person versus being one of the many, right?
08:41If an agency owner is starting from scratch on LinkedIn, what types of posts should they be creating? I post on LinkedIn daily.
08:49Usually I use a 60 -30 -10 formula. So basically it's a 60 % pure value. So this is where I share how to, frameworks, breakdowns, how the funnels work.
08:58These are just like deep dives where I'm just educating what I've learned. 30 % is usually story and lessons.
09:04So this is like my story of how I've, my story and like my lessons that I've learned in entrepreneurship.
09:11So it creates that resonance with people. And then the last one is results and proof. So basically this is just sharing like case studies or like actual things that have happened like client wins or whatever.
09:24But yeah, it's basically if you keep that formula and also one that's not mentioned is the 111 formula. When you are posting content, always talk about one problem, one solution to one ideal client and have one offer.
09:37And if you keep it consistent, one problem, one solution, one ideal client, one offer, you focus until you scale up to 1 million and then you can start talking about different offers and services and expand.
09:49But keeping it like that focused will help you grow a lot faster. And then the other thing is a hook.
09:54If you don't have a good hook in the first two lines, people are gonna scroll past your post. So what I do is I have usually a strong hook and of course I'll play around and tweak these and all that.
10:04But then I have usually like how like my theories work, my actual strategies work and all of that. And that's essentially what this post is doing.
10:15But then what I do at the end is usually I'll have some sort of call to action. And the call to action, I never share links.
10:23Instead what I do is I tell people to comment below. So and then a carousel, this is a carousel basically. These get like a lot of engagement on LinkedIn.
10:33On the second page, I added an offer with a QR code. So now I'm attracting people, I'm getting their attention, I'm providing value, I'm building trust, I'm building more of that personal rapport.
10:44I'm telling them to comment so I can get people actually commenting in the comments. And then I'm giving them something to convert into within the post without violating any of LinkedIn's rules or how they would normally like you know throttle the post if you put the link in the comments.
11:03If you know Alex Ramosi, he's a big proponent of this, right? Like just give everything away. I'm not saying give everything away, but like just give enough that will attract people, that you'll build trust.
11:13And they'll start building a relationship with you. And then naturally they'll want to take the next step. It looks like you've made an incredible system.
11:20And it's not extremely complicated, but it's terribly focused and efficient it seems. At capturing and converting customers.
11:29Tell us a little bit about that. For example, when we were doing the voice agents, I would give snippets away.
11:35Like I would say like I figured out how to automate like how to automate. If you're running ads, I figured out how to automate not losing that person that opted in.
11:45So it's like speed to lead, right? So it would just be that specific solution instead of saying here's the whole thing of how you automate the whole thing.
11:54So it's just finding very specific examples that it doesn't even have to be like giving away the most important part.
11:59It could just be like, here's five emails that I sent that got me appointments. Here's a funnel that I used that generated X amount of money, right?
12:08It's like it's sharing little tidbits because it's gonna increase people saying, wait, how did you do that?
12:14Can you do it for me? Because most people don't want to do it themselves. And that's where like agencies come in, right?
12:18We all have the power now of like, oh, we can actually do this for you. So it's just figure out, I'm not saying like for any agency owner, right?
12:26I'm gonna say like go in and start a whole new offering. Just figure out from your current process. What are steps that you can either give away a little snippet that people are gonna say, how do I do it for myself now?
12:36Can you do it for me? And then that's essentially what you want to trigger. Some people want like, they'll want like case studies, right?
12:43Like here's a case study of how I did this. And the cool thing about case studies is that you don't necessarily have to start with like your own success stories.
12:53When I was trying to break into the SaaS space and like see if I could attract anyone in this space, I did case studies on like other companies and other tools.
13:04And it was just my analysis of like how I saw it work. And that's enough to like also build trust until you get your own case studies.
13:12But people like case studies, they like to see like how other people or competitors are doing the things that they want to achieve.
13:19If you can build calculators, there's tools that, there's like a lot of vibe coding tools that you can use to build calculators, quizzes.
13:28Quizzes are also really effective because first it's an ego boost for them, right? Like let me see what I score, but also for the person posting that as a lead magnet, it also sort of like gives you insights into who you're attracting.
13:43All of these are on AI agents generated, I think like $180 ,000 in like six weeks. All of the agent ones, these are all the lead magnets.
13:52So this one, this one, this one, they all got launched around the same time. It was all through LinkedIn content.
13:58And then same strategy, I sent everyone to a boot camp, then I sold them a, let me build your AI agents for you. I priced it at like 8 ,000.
14:09And then people just bought it without sales call straight off the website. Once you've captured people with your fantastic lead magnets, following up with them and converting them is the next job at hand.
14:21And just like your four step system, you've got a really simple but focused and efficient follow up sequence.
14:27Tell us a little bit about that. The first email is usually like, here's your download.
14:30Second email is report building. Hi, I'm Isabella, this is my track record. Third email is like pain point awareness.
14:38Fourth email is like starting to convert. Fifth email, convert. Sixth email, testimonial.
14:42Seventh email, convert. Last call. One of the things, I track how much time people spend on the resource, which is why a lot of the resources are links and not PDFs.
14:51So I'll track how much time people are spending on the resource. Then I'll track some of those questions for opt -in.
14:56It's like a Bant questioner, so budget authority need and time, timeline for solution.
15:01So I'll ask that. If I'm in discovery mode and like what language do I need to be using, then instead of doing Bant, I'll do opt -in for the lead magnet.
15:11And then what's your number one challenge with this subject right now? Why do you need an agent?
15:16What's your number one challenge that you think you need an AI agent? And then people will tell you, oh, it's the tech, it's this, it's that.
15:22So then that feeds my marketing material. So when I post content, I create emails or whatever, I use their language.
15:29I'm like, oh, if you're dealing with tool overwhelm, here's five steps to do it.
15:34And they told me that. So I just use their language back the people that are being attracted by all this.
15:40This sounds really counterintuitive, but you stopped doing sales calls. So what replaced them?
15:45I hate doing sales calls. It's the worst thing ever. And the reason why I don't like it is because it almost becomes like this big task.
15:55It's like a big time draining task. Usually it's the sales call. Typically it's five minutes of small talk, 35 minutes of asking questions to qualify them to see how you can help them to understand their problems.
16:06Then it's 10 minutes of actually presenting the offer. And then it's 10 minutes, usually of overcoming objections.
16:11And if you're doing this from a cold audience, even more because they don't trust you. So I didn't like that because I felt like it was always a game of like who has a bigger, almost like a bigger ego to out overcome the objections or like, it just comes from a place of power.
16:27I didn't really like that. I don't really want to be the type of person that's convincing people to work with me.
16:32If you don't see the value, you don't see the value. When I started the voice agency, when I merged it with someone else, our first few calls, like we did, I think we had like 200 calls.
16:44I posted on LinkedIn. The post went viral. It booked us like 200 or 300 calls on our calendar.
16:49And we were back to back to back to back for like two, three weeks, back to back calls. And I think we closed two deals and it was just like the worst thing.
16:59And those two deals, we sold $20 ,000 each agent. So we generated like $40 ,000 from all of that work.
17:05But then I said, you know what? There's a better way. So I introduced my old partner to my bootcamp system.
17:11And I'm like, I'm going to post content. I'm going to drive them to a LinkedIn to a bootcamp. And then I'm going to upsell them into buying our agents.
17:18And then that whole system, it generated us $150 ,000 with like not even that same amount of work.
17:24So I was just like, this is ridiculous. We're spending all this time getting on sales calls when we can just do a bootcamp once a month or maybe even like once every three weeks or something.
17:33And then upsell them to our high ticket offer without having to get on all these calls. It's just so much better of a process.
17:39You use low ticket bootcamps instead of discovery calls. Why does that work so well for warming people up? A bootcamp is like a $47 a month type of offer.
17:50Sorry, not a month, a $47 virtual event. I'll usually do this like once a month. And that virtual event is usually like a three day, it's like a three day, one hour a day training.
18:06And I'll teach them like how to go from point A to point B of a really specific challenge really, really fast. So basically it's three days and those three days they get like a little training.
18:16And then those three days, my whole purpose is to actually like show them and educate them on what my services are doing.
18:24So this is essentially just like an education layer that I added so that when people are coming and warm for my content, this three day bootcamp really, really warms them up into like, okay, what am I actually missing for my business?
18:35At one point I showed how to use AI as a personal coach. So this is just one of the offers. So I just build a funnel.
18:45And then if I just scroll down here just to go through the pricing.
18:50Or is it? Here we go. So basically it's three days and those three days they get like a little training.
18:58And then those three days my whole purpose is to actually like show them and educate them on what my services are doing.
19:06So this is essentially just like an education layer that I added so that when people are coming and warm for my content, this three day bootcamp really, really warms them up into like, okay, what am I actually missing for my business?
19:17And then so I'll have like the actual bootcamp $47. And then I'll have some sort of upsell to try to increase the cart value.
19:25And usually I'll put that at like $199. Now this is, I don't know if I have another one that's active right now.
19:32Let's see. Yep. Vibe coding, right?
19:35So I did one on how to build apps. And then, yeah, the whole thing. It just tells you, it walks you through a whole thing.
19:43Build it on how to build apps. So my content for that whole week or that whole month was around like vibe coding and building apps and stuff like that.
19:50And then the backend when we're in the bootcamp then I'll say, oh, and here you can see I'm also testing your own pricing, right?
19:58I'm saying like, well, what if I do VIP general? What if I do add -on? So I'm constantly testing, just see what works.
20:04But the thing about this bootcamp is that it's creating this, there's a psychological factor in sales.
20:11Getting the first dollar out of your clients is always like the hardest, but getting the second is usually 90 % easier.
20:17So the whole ideology is what if I can just educate them, get them in my circle, get access to me for like a few days, actually make it live.
20:25They can ask me questions. I'll provide a lot of value so that we can build that trust and that connection a lot faster.
20:32So now on day three, when I pitch an offer and it's pretty much just here's my service, right? Like here and here's how it works.
20:40And it's like some sort of high ticket offer, 3000, 5000, $10 ,000 offer, whatever the case is. But because we spent three days together and we have Q &A time, it's essentially doing one sales call for multiple people all at once so that I don't have to then go on multiple sales calls one by one and pitch the same thing over and over again.
21:02And then when it comes time to like actually saying like, okay, here's the next step, continue working with me. It's just a no brainer because now they know they have a problem and now you're the right provider that's in front of them that they built trust and that like connection with the last few days.
21:18You do a virtual event that eliminates a lot of the resistance and it also eliminates the fact of having to do a bunch of one -to -one sales calls.
21:26So what has to exist on a landing page or deal room for someone to confidently buy a high ticket AI employee without talking to you?
21:33If you want to sell it without sales calls, you have to be extremely like very focused on your ideal client because you literally have to lay everything out for them so that it makes sense.
21:45So if you're selling AI voice agents, and you're trying to sell gym owners and realtors and business loan brokers, that's going to be all over the place.
21:56It should only be focused to one specific person and the term is called buyer's enablement. So up until now we've all been in a seller's enablement market.
22:07I think like maybe two years ago things started shifting where now it should really be buyer's enablement.
22:11So how do we enable our buyers to buy from us because buying has changed. And now people know that when they get on a call they're going to be sold.
22:19People hate getting on calls. And then you just create a like a deal room. It can be a PDF.
22:24You can look at tools that create deal rooms and that deal room you add everything that they need. You add what is the value proposition?
22:34What is their problems? Why is this the solution for them? How you can solve it?
22:39What are some examples of how you solved it? What is maybe an agent that they can play around with? Everything that they need.
22:47Everything that they need to make a proper decision. So then usually at that point it's like I fully understand it.
22:53I usually put a chat bot on every landing page and then essentially it'll just ask you like you'll ask it whatever questions but it's trained to be kind of like a ninja salesperson because you'll ask like where do I find this?
23:05And it's like, oh, go to page seven. By the way, tell me more about your business, right? So it's like doing that qualification.
23:10It's still following the same sales principles. It's just in a different way that it doesn't have to be you doing it.
23:15You've designed your system so people can buy without calls. So if someone asked to hop on a call with you what does that usually mean and how do you handle it?
23:24So if they still want to jump on a sales call I'll usually send them an email and ask them like is there anything specific you want to talk about?
23:29And then they'll say, oh, I want to talk about pricing. I'm like, okay, what do you have in mind? And then we'll kind of do that over email.
23:36But if it's like they actually are pressing for a sales call it usually isn't more than like 15 minutes and those 15 minutes is really just to like get alignment solidify the trust.
23:46Like, are you actually going to do this? Yes, I'm actually going to do this. Okay, cool, right?
23:50It's like that last little bit of trust. But yeah, most of the times I'll just try to continue to do it over email and if I still I'm not able to do it over email and I have to jump on a call then it's usually about logistics.
24:01At that point the people have already self -selected. They already know it's for them and it's just a matter of like I just want to make sure you're a real person.
24:09And it shouldn't take long. It shouldn't be a whole objection handling game or anything like that.
24:14After you've sold the very first agent a lot of agencies and the actual businesses themselves that are using agents leave money on the table.
24:23And so tell us what they can do as next steps after the first one's live and successful. Yeah, so if we start with like the first price point the first price point is essentially like how do we get them in the door?
24:34And that's usually what I consider that to be is usually the boot camp or some sort of like low ticket training.
24:42The immediate upsell is usually the how I shared in the funnel, right? I have like some sort of 199, 299 upsells so I can increase the value ladder or I mean the average cart value and then after the boot camp then I'll have some sort of like high ticket offer.
24:59So now it's like let me build your agent for like $8 ,000. Let me do let me build you an app an MVP for like 5k or something, right?
25:07Like 10k even whatever. But that backend upsell of the boot camp it's usually a high ticket offer and then the recurring revenue usually comes in as like whatever the service might be.
25:20If it is an agent then it's like okay here's a recurring revenue. Here's the maintenance plan for your agent.
25:26It can be $500 a month. It could be a couple of grand a month, right? It really just depends on your offer.
25:32And then after that I have the high ticket experience so that people that have already gotten a lot of value from all the other stuff and they want to work at a closer capacity then I started doing retreats last year so we'll do on these like retreats and then that can go those are like more premium offers because now there's like a house that you have to rent and private chef and logistics and it's just bringing like a tight knit group of people so it's more of like a mastermind retreat and then we just talk about it's just like a few days where we just like talk about how to grow the business how to continue the growth.
26:09I also help them figure out like what agents we need to build on top so I build them agents that like are replicas of them they're AI avatars of them.
26:18So that all comes baked in and then the growth partnership this is now if you actually want to become a growth partner a growth partner is an offer that you shouldn't have more than 10 of those at any given time of the year because if you have more than 10 like it's just going to be really hard to fulfill so as a growth partner you become an extension of their team and you actually start doing work for them and instead of just being another $2 ,000 a month agency now you're actually charging $10 ,000 a month $20 ,000 a month but you're also getting revenue share because these are like long -term business partnerships it's not necessarily it's something that you sign for the year it's not something that you sign for like a three month or a one month thing and those growth partners those are awesome because you definitely increase what you're worth you increase your revenue you increase your you essentially grow through the revenue that you're generating the rev share that you're generating
27:10without having to scale through more clients so you don't have to turn your whole thing into a growth partnership but at least one or two or three growth partners definitely make a big chunk of change like difference in your business
The Hook
The bait, then the rug-pull.
Two hundred calls. Two deals. Forty thousand dollars. That was the reality of Isabella Bedoya's voice-agent agency before she scrapped the discovery-call model entirely and replaced it with a $47 bootcamp that generated $150K without a single one-on-one pitch.
Named ideas worth stealing.
05:43model
The 4-Step Framework: Attract, Capture, Convert, Ascend
- Attract
- Capture
- Convert
- Ascend
The complete agency operating system from first-touch content to recurring revenue partnerships.
Steal forpositioning any service-based business that wants to replace outbound with inbound
08:41list
60/30/10 Content Formula
- 60% pure value (how-tos, frameworks, breakdowns)
- 30% story and lessons
- 10% results and proof
Keeps LinkedIn content growing an audience without tipping into pure promotion.
Steal forany creator or agency owner posting on LinkedIn daily
10:20concept
111 Rule
One problem, one solution, one ideal client, one offer -- maintained until $1M. The fastest path through noise.
Steal forany early-stage agency or solopreneur who is spreading across too many niches
17:39model
The 3-Day Bootcamp Mechanism
- Day 1: Low-ticket entry ($47) + First Dollar Principle
- Day 2: Live education solves a specific challenge
- Day 3: One-to-many pitch ($3K-$10K offer)
Replaces individual discovery calls with a single group presentation to pre-warmed buyers.
Steal forany service business selling anything above $1K
21:26list
12-Element Deal Room
- Big Promise
- Who It's For
- The Problem
- The Solution
- What's Included
- The Transformation
- Social Proof
- Your Credentials
- Investment
- FAQ
- Guarantee
- Final CTA
A self-checkout landing page structure that handles all objections without the seller being present.
Steal forhigh-ticket offers priced $3K-$20K sold to warm audiences
14:12list
8-Email Nurture Sequence
- Email 1: Download delivery
- Email 2: Rapport building
- Email 3: Pain point awareness
- Email 4: Start to convert
- Email 5: Convert
- Email 6: Testimonial
- Email 7: Convert
- Email 8: Last call
A complete post-lead-magnet follow-up sequence that moves cold subscribers to purchase-ready.
Steal forany lead magnet that needs a conversion backend
How they asked for the click.
FROM THE DESCRIPTION
PRIMARY CTAWhere the creator wants you to go next.
OTHER LINKSAlso linked in the description.
Visual structure at a glance.
